Danny Sullivan, Search Engine Land

Search, Social Search & Real Time Search Danny Sullivan Editor-In-Chief Search Engine Land http://searchengineland.com

This Is Search People ask questions & get answers

This Is Search Marketing ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Social Media Meets Search ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

This Is Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],How do they measure up against and interact with search?

DEMAND (Search Intent) BRANDING LESS MORE MORE TRAFFIC News Bookmark Net work Google/ Search Know ledge Sharing

This Is Social Search People ask questions of friends & maybe get answers Hey, ANY FRIENDS have the answer to this? I Do! http://searchengineland.com/how-we-search-with-twitter-16920

This Is Also Social Search Content from people I’m “connected” with, inserted into my regular results… http://searchengineland.com/google-social-search-goes-live-adds-new-features-34487

This Might Be Social Search Results ranked by what friends “Like” But not here yet and… Who are your “friends?” Plus, Facebook’s current search is bad http://searchengineland.com/search-40-putting-humans-back-in-search-14086

This Is Real Time Search People ask questions of friends that ANYONE can see within seconds and answer… Unlike “normal” search, you know exactly who they are http://searchengineland.com/what-is-real-time-search-definitions-players-22172

This Is Also Real Time Search Top shared links, at the moment

So What’s My Real Time Social Search Strategy When It Means So Much?

Semantic Augmented Reality (for the iPad)

Semantic Augmented Reality (for the iPad) in 3D

“ Normal” Search ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Real Time Search: Now ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Real Time Search: Coming Relevancy over recency: first in, last out changing “ Relevant” results get more hang time With 18 billion searches per month, changes may make Twitter Search more many-to-many Participate! Build a reputation and/or … http://searchengineland.com/the-twitter-search-revolution-popular-promoted-tweets-mature-the-service-41095

Real Time Search: Coming Buy your way to the top (sort of) Reputation still important From Twitter, TweetUp, expect more

Real Time Search: Coming Facebook’s one-to-none Can see posts but can’t reach out, can’t reply to people Ads might improve for search; search results themselves may change

[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Questins & More About Search!

Danny Sullivan, Search Engine Land

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Danny Sullivan, Search Engine Land