This new pitch structure already helped raise millions. Just explore it and see if it makes sense for you. In the end: Don't cut and past ANY deck. Make it a unique representation of your unique business.

1. Perfect Pitch
It’s all about your real story

2. Breaking all rules
Don’t follow the masses like sheep

3. • Start with your success & market validation
From now on never start with the problem again
• Talk about the traction you created
Now you get the full attention
• Introduce your awesome team
From now on never do that at the end – it’s all about your team
• Talk about how you got to the idea
One slide only, no more than 20 seconds
• How you disrupt this market / size
Get your investor’s appetite to the max
• The current product
The one function that makes all the difference
• Business Model
The one function that makes all the difference
• Go-To-Market Strategy
How you actually get your product into the market
• Financial data
Revenue, burn rate, past investments & investors
• Where you’re going to take the company
This is your ASK page leave it on for the rest of the conversation
10 + 1 Slide in the right order
Beautiful mind

4. Company name
•Your name and title
•Your company
•What you do (1 sentence – 3 sec.)
•Your website URL,
@twittername FB.com/pagename

5. 1) Success & Market Validation
•We have 5,000 users and 14
success stories doing things
•Over 1,000 feedbacks helped us
further refine the product
•More than 500 advocates wrote
or tweeted about us so far

6. 2) Traction
•We started in Aug with 12 Alpha
users
•By Jan we grew the test base to
over 5,000 people willing to try it
and give us feedback
•We currently ramp up to 25,000
users all based on word of mouth
via online engagements

7. 3) Team
• Axel Schultze
• Rockwell worked on
Space Shuttle
• Ran a $50 MM
department
Marita Roebkes
Entrepreneur
PR Investor Rel.
Partner Manager
Dieter Kondek
VP sales at XYZl
$200MM sales with
a new product line

8. 4) Experience
•We recognized the following problem
•Solutions like xxx, xxx, xxx did not do the job
as we liked it to do
•There are 5 Million TTT who have the same
issue
•With ~ $7 Billion/year spending
we saw an opportunity...

9. 5) We fundamentally change ABC
•We decided to focus on TTTs in the
emerging markets ...
•We redesigned processes and
helped companies reduce….
•This will help 2MM people ($1B)

10. 6) How we do it

11. 7) Business Model
•Our products are free
•A service contract is mandatory
and we charge XXX / month
Expecting $3 MM this year
•$2 from each service contract
are donated to the World
Innovations forum
•We provide video based trainings
and support for free on YouTube
•Community supported users
•We deliver through partners and
online commerce providers

12. 8) Go-to-market Strategy
• Direct sales initiatives to thousands of
contacts (Sales team)
• We have a current reach of 8,000
contacts (referral program)
• Conducting monthly meetups (Leads)
• Sponsoring user organized meetups
with $500 (Leads)
• User referral program (leads)
• Stimulating users sharing experiences
on YouTube (value based branding)
• Social Media interactions on Facebook
groups, LinkedIn, Twitter, Quora,
Medium (value based branding)

13. 9) Financials
•$125,000 seed funding Feb, 2xxx
by friends and family
•Bootstrapping ever since
•Current revenue ~ $5,800 / month
•Current burn rate $21,000
•Seeking $650k seed round
[know your valuation]

14. 10) Where we want to take it
•Seeking $650,000 to grow
•Sales team of 4 based on our initial
experience and processes
•Hiring a marketing person
•$100 for events, social marketing,
user incentives
•Enhancing the application with a
robust analytics engine
•Growing to $3MM this year $30MM
in three years, $100MM+ in 5 years
•We see an opportunity to get the
company to an IPO (Investor exit)
Website
@twittername
FB.com/pagename

15. Stop here !!!

16. Success is a mindset
Create something unique – start with your pitch