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Research Project
 An exploratory research study on attitude of MBA
     students towards Major Research Project


Guided By:-                        Submitted By:-
Dr. Vivek Sharma                        Sonam Jain
                                    Sourabh Moyal
                                 Harshdeep Bhatia
                         1
ACKNOWLEDGEMENT
It was a great opportunity working on this project of
 research. This project is written in simple and lucid
 style for better understanding and appreciation of
study. It has been compiled systematically to enable
           one to evaluate details of report.
  We are extremely grateful to all those who have
  shared their expertise and knowledge with us.
Needless I am deeply indebted to my guide Dr. Vivek
 Sharma sir and Sangeeta Jain mam for the fruitful
         guidance and enormous support.
 I would also like to thank our director Dr. Rajendra
   singh for providing facility to work in college and
                 conduct the research.
No words can crystallize in expressing my respect and
  deep sense of gratitude to my teachers, parents,
  friends and everybody who supported me in the
                       project.
                            2
LIST OF CONTENTS
           INTRODUCTION
       REVIEW OF LITERATURE
        RATIONAL OF STUDY
        OBJECTIVE OF STUDY
      RESEARCH METHODOLOGY
 ANALYSIS AND INTERPRETATION OD DATA
            CONCLUSIONS
   SUGGESTIONS AND IMPLICATIONS
             REFERENCE
           QUESTIONNAIRE




                  3
INTRODUCTION
Major Research Project is a essential part of curriculam now a
days as per UGC guidelines and instructions.
It is basically conducted in 4th semester of MBA. Students are
allotted topics of research on basis of their subject of
specialization. They are required to conduct research under the
supervision of their guide faculty and submit the research report
by the end of the semester.
This research report have a marks obligation for them and it is
mandatory for all the students as per UGC orders to submit this
report.
The research report is carried on in various stages and include the
following points in it-

    1. Introduction
    2. Literature Review and Conceptual Framework
    3. Methodology
    4. Data Analysis and Findings
    5. Conclusions and Recommendations
    6. Bibliography
Taking into consideration the above points and topic of research
the students prepare their report on which they need to give a
presentation and viva to the examiner and guide explaning the

                                  4
objective of research, research methodolody, tools used, process
followed, conclusions drawn and suggestions or implications at
last.
The format issued by UGC for submission of research repott is as
under-

                       MAJOR RESEARCH PROJECT
                               PART – A
 1. Broad Subject

 2. Area of Specialization

 3. Duration

 4. Principal Investigator

 i. Name:

 ii. Sex: M/F

 iii. Date of Birth:

 iv. Qualification:

 v. Designation:

 vi. Address: Office: Residence:

 5. Co – Investigator(s):

 6. Name of the Institution where the project will be undertaken:

 (a) Department:

 b. University/College:
                                    5
(Please mention the name of affiliating University in case of college)

7. Whether the University/College/Institution is approved under
Section 2 (f) and 12 (B) of the UGC Act?

Yes/No

                                PART – B
Proposed Research Work

8. (i) Project Title

(ii) Introduction

• Origin of the research problem

• Interdisciplinary relevance

• Review of Research and Development in the Subject:

„ International status

„ National Status

„ Significance of the study

(iii) Objectives

(iv) Methodology

9. Any other information which the investigator may like to give in
support of this proposal which may be helpful in evaluating.

To certify that:

a. The University/College/Institutite is approved under Section 2(f) and
12(b) of the UGC Act and is
                                    6
fit to receive grants from the UGC.

b. General physical facilities, such as furniture/space etc., are available
in the Department/College.

c. I/we shall abide by the rules governing the scheme in case assistance
is provided to me/us from

the UGC for the above project.

d. I/we shall complete the project within the stipulated period. If I/we
fail to do so and if the UGC is

not satisfied with the progress of the research project, the Commission
may terminate the project

immediately and ask for the refund of the amount received by me/us.

e. The above Research Project is not funded by any other agency.

Name and Signature (a) Principal Investigator

(b) Co- Investigator

(i)

(ii)

 (c) Registrar/Principal                             (Signature with seal)




                                      7
REVIEW OF LITERATURE
Major Research Project has its due importance in
the curriculum of MBA students. It help them to
built awareness about the reserch methodology and
process of conducting research.
MRP is mandatory and is done by MBA students in
their 4th semester.
A very few research has been done in this field. The
most important is of –
JR Cole, B Chai, TL Marsh, RJ Farrie-2003
in this research cole and marsh have reviewed the
significance of thr research in the life of students and chai
and farrie have revealed the various strategies, process,
sources used by them to conduct the research.
The final conclusion was drawn that MRP has its due
importance but the interest of students toward it is bare
minimum due to its lengthy and complicated procedure.
The research was printed in oxford university press.



                              8
KR Carson, D Focosi, EO Major, M Petrini - The lancet
oncology, 2009
The research done by Carson, Focosi, Major and Petrini
was released on 7th august 2009, which was conducted in
oxford university on the post graduate students regarding
their exposure to the research process and pratical world
experience.
One group was sent to a practical world to conduct
research where as other was asked to perform in college
itself.
The result revealed that the theoritical knowledge with the
practical exposure allows student to learn more.
ElsevierCR Houser, JE Vaughn, RP Barber-
Brain research,1980
Houser and Barber study shows the attitude of MBA
students towards their curriculam. They concluded in their
research that students in post graduation not only need
theoritical learning but their sylabbus should also include
maximum exposure to the real world for better knowledge.
Theory can be well understood when applied in practical
world. So he suggested to reduce the college hours and
increase the working hours of a students life.
He made the research by studying the brain of students
and was a great study of its time.
                             9
RATIONAL OF STUDY
Study is about the Major Research Project in MBA
and perception of students for conducting research.
This study will help in knowing their attitude towards
the research project.
MRP is basically prepared on the basis of field of
specialization and recommendations by UGC.


This research aims at judging the perception and
attitude of MBA students towards the efficiency and
effectiveness of MRP in their learning and future
prospects.




                            10
OBJECTIVE OF STUDY
Study is about the attitude of MBA students
 towards the Major Research Project.
 It will help in knowing the thinking of students
 towards the research project.
 Study will be conducted in Indore with a sample
 size of 100 odd students.
 Qualitative and quantitative data are equally
 considered for research.
 Study will be done on students of different
 colleges.




                        11
RESEARCH
          METHODOLOGY
Research methodology is a collective term for the structured
process of conducting research. There are many different
methodologies used in various types of research and the term
is usually considered to include research design, data gathering
and data analysis.
The term research methodology, also referred to as research
methods, usually encompasses the procedures followed to
analyze and interpret the data gathered.

There are two main types of research methodology:
 1- Quantitative methodology: This is the type by which you
test the significance of your hypothesis, in other words you
answer the words: How much? Is there a relationship?
Quantitative methods tend to be systematic and use numbers.
2- Qualitative methodology is the type by which you are
depending on your observations and descriptions. It is
subjective and descriptive, no facts. This kind of method is used
to assess knowledge’s, attitudes, behaviors, and opinions of
people depending on the topic of your research.




                               12
Research Design
 Research design includes:
 Research Plan :
   1)Sample Size: the sample selected for conducting the
      Research is of 100 odd students persuing MBA in different
      colleges.
   2)Method of Collecting the data: To measure the attitude of
      students, a questionnaire is designed.
Questionnaire is prepared considering following points:-

    Exploratory research design
    Interval scale:- Also known as rating scale to rate the
    significance of guidance by faculty.
    Ex:- 1 2 3 4 5 6 7
      Dichotomous scale:- the scale which has limited options.
      Ex:- Yes No Can’t say
            True       False
      Likerts scale :- Also known as attitude measurement scale
      Ex:-
 Strongly Agree Neutral Disagree Strongly
 Agree                                 Disagree


      Itemized scale :- A 5 or 7 point scale to future response
      Ex:-
 Very      Unlikely Neither unlikely Likely Very
 Unlikely           Nor likely                   Likely

                                 13
ANALYSIS AND
            INTERPRETATION
                  OF DATA
Course Specialization
Finance     39
Marketing   46
HR          10
Other       5


                 Specialization Subject




                                          Finance
                                          Marketing
                                          HR
                                          Other




                            14
Q1. To which university is your college affiliated?


 Name of University      No. of Students
 DAVV                    40
 Autonomous              60
 Any other university    00


                       Affiliation




                                              DAVV
                                              Autonomous




                            15
Q2. Major Research Project in your college is-

 Mandatory 100
 Optional  00


  A. If mandatory, you do MRP
 By Force       56
 By Willingness 44


INTERPRETATION:- According to UGC, doing MRP is
compulsory in all the institutes and due to this
maximum students adapt it by force.




                          16
Q3. MRP is essential part of curriculam vitae –
 Strongly Agree       28
 Agree                44
 Neutral              23
 Disagree             05
 Strongly disagree    00

 50

 45

 40

 35

 30                                     Strongly agree
                                        Agree
 25
                                        Neutral
 20
                                        Disagree
 15
                                        Strongly Disagree
 10

  5

  0
                  Ratings



INTERPRETATION:- MRP is treated as a essential part
of studies by the students which counts over 70% of
sample.



                            17
Q4. What do you prefer MRP as –


 Marks Oriented Approach 41
 Learning Oriented Appraoch 20
 Both                       39




                  MARKS          LEARNING




                          BOTH




INTERPRETATION:- The ratio of students doing MRP
for marks is greater than the approach of learning.




                            18
Q5. Would you like to adopt MRP if not attached with
marks obligation ?
 Yes      30
 No       30
 Cant Say 40


                    Adaptability




                                           YES
                                           NO
                                           CANT SAY




 INTERPRETATION:- If given a choice only 30% of
 sample would opt to do MRP and maximum says
 they cant decide.



                           19
Q6. How would you prefer to do MRP-
Individually 44
Group        56


   If in group, whay group size would you prefer
1-2 11
2-3 15
4-5 30



INTERPRETATION:- Maximum number of students
believe in working with group that too a lot size of
4-5.




                          20
Q7. The provided you for research is –
In abundance 18
Sufficient   60
Rare         22


                 Availability of Data




                                           IN Abundance
                                           Sufficient
                                           Rare




INTERPRETATION:- The maximum topics of
research have availability of data in sufficiency.




                            21
Q8. For conducting research, appropriate time
period according to you –
2-3 months              34
5-6 months              44
Spread in two semesters 22


 45

 40

 35

 30
                                          2-3 months
 25
                                          5-6 months
 20
                                          2 semesters
 15

 10

  5

  0
         Time Period




INTERPRETATION:- The students presume the
research to be spread in time of 5 to 6 months for
better understanding.




                         22
Q9. What kind of teaching regarding MRP would
 you prefer in college –
 Theoritical 30
 Practical   30
 Both        40




                          Theoritical

                            Practical

                                Both


INTERPRETATION:- Statistics shows that students
believe in combination of practical exposure with the
learning of theory.



                           23
Q10. Are you aware with the details of Research?
 YES                                26
 NO                                 23
 Partly aware of information needed 51



  60

  50

  40                                      YES
                                          NO
  30
                                          PARTLY
  20

  10

  0
                AWARENESS




INTERPRETATION:- Students only learn that much of
knowledge which is sufficient for them to conduct
research.




                            24
Q11. What is the field of your research ?
 Finance          35
 Marketing        41
 HR               12
 OB               10
 Any other        02




                                                FINANCE
                                                MARKETING
 FIELD
                                                HR
                                                OB
                                                OTHER




         0   10        20   30        40   50



INTERPRETATION:- Research in field of finance and
marketing has mire attraction as compared to that of
HR and OB.



                                 25
Q12. What kind of research do you find convenient ?
 Exploratory 20
 Conclusive  45
 Descriptive 35


                  Research Type




                                         Exploratory
                                         Conclusive
                                         Descriptive




INTERPRETATION:- Interest in conclusive and
descriptive research is more than that of exploratory
research.




                           26
Q13. What kind of difficulties are you facing in doing
MRP?
 Data not easily available                           41
 Companies do not provide information                33
 Market research is difficult                        33
 Inappropriate base for research                     18
 Lack of experience and expertise                    20
 Inappropriate guidance                              28
 Any other                                           20
   45                                   Data not easily available

   40
                                        companies do not provide
   35                                   information

   30                                   market research is difficult

   25
                                        Inappropraite base
   20
                                        Lack of experience
   15

   10                                   Inappropriate guidance
    5
                                        Any other
    0
             DIFFICULTIES in MRP




 INTERPRETATION:- Availability of data and non
 support from companies hindrenge research the
 most.

                                   27
Q14. The data and review and literature available on
your topic is in
 In Abundance 15
 Satisfactory 47
 Rare         38


Q15. Do your college provide backup to get
information regarding a company –
 YES                   16
 NO                    36
 Up to a certain limit 48


INTERPRETATION:- literature for research and
support from college is satisfactory to conduct
research.




                            28
Q16. How do you rate the supervision of your faculty
for MRP-
 RATINGS      FREQUENCY
 1            8
 2            13
 3            16
 4            26
 5            20
 6            16
 7            1


                    RATINGS
 30

 25

 20

 15
                                          RATINGS
 10

 5

 0
      1   2     3   4    5        6   7




                             29
Q17. How do you rate conducting research as a
medium to enter in corporate world ?
 VERY IMPORTANT                31
 IMPORTANT                     28
 ONLY BASIC KNOWLEDGE          28
  NOT NECESSARY                13


       VERY
                               IMPORTANT
    IMPORTANT
                                    28%
         31%

       BASIC
                         NOT NECESSARY
    KNOWLEDGE
                                    13%
         28%
INTERPRETATION:- Doing MRP is treated as a
essential medium to enter in corporate world by
students.



                          30
Q18. If given a choice, you would prefer doing MRP
 as
 Theoritical in college only 38
 Practical in a company      62


INTERPRETATION:- Getting MRP done with practical
exposure in company would develop interest in
students.


 Q19. MRP is considered a burden by MBA students?
 TRUE 95
 FALSE 05


 INTERPRETATION:- MRP is treated burden by
 MBA’s and they perform only for marks.




                         31
CONCLUSION
The above analysis of data shows that students have
 a negative attitude towards MRP projects as they
    have to work extra for conducting research.
    Maximum students do this because of marks
attached with it. Their exposure to real life problems
    and research methodology is minimum in this
                        project.
 So doing MRP is treated as burden by the MBA’s.




                           32
SUGGESTIONS &
       IMPLICATIONS
 More time should be given to conduct
 appropriate research.
 Practical exposure should be introduced in this
 project.
 Profarma of research should be revised.
 Proper training and guidance should be given
 regarding conducting research.
 Learning approach shoudh be developed in
 students.
 Attitude towards MRP should be paid emphasis
 on.




                        33
REFERENCES
Likert, Rensis (1932). "A Technique for the Measurement of
Attitudes".Archivesof Psychology140: 1–55.
www.universalteacherpublications.com,
www.managementparadise.com, www.citehr.com, www.projec
treporton.com,
www.ugc.ac.in
www.linkedin.com/pub/thomas-lofft-mrp-mba-aicp-
hdfp/4/.../143
coe.mse.ac.in
KR Carson, D Focosi, EO Major, M Petrini… - The lancet
oncology, 2009 - ElsevierCR Houser, JE Vaughn, RP
Barber… - Brain research, 1980 - ukpmc.ac.uk
JR Cole, B Chai, TL Marsh, RJ Farris… - …
acids research, 2003 - Oxford Univ Press
^Shuttleworth,      Martyn      (2008).    "Definition    of
Research".Experiment      Resources.Experiment-Research.com.
http://www.experiment-resources.com/definition-of-
research.html. Retrieved 14 August 2011


                   QUESTIONNAIRE
                             34
An exploratory research study on attitude of MBA students towards
Major Research Project
Name (optional)-
Age-
College-
Course-
Specialization Subject-
Phone no.-


Q1. To which university is your college affiliated?
        DAVV          Autonomous                Any other university
Q2. Major Research Project in your college is-
        Mandatory         Optional
           a) If mandatory, you do MRP
                        By force
                        By willingness
           b) If optional, would you prefer to do MRP
                   Yes           No           Can’t say
Q3. MRP is essential part of curriculum vitae


Strongly        Agree     Neutral         Disagree        Strongly
Agree                                                     disagree



                                     35
Q4. What do you prefer MRP as-
     Marks oriented approach             Learning oriented approach
Both


Q5. Would you like to adopt MRP if not attached with marks
obligation?
       Yes                       No                       Can’t say
Q6. How would you prefer to do MRP-
       Individually              Group

        If in group, what group size do you prefer
              1-2      2-3         4-5
Q7. The time provided to you for research is
       In Abundance            Sufficient           Rare
Q8. For conducting research, appropriate time period according to
you-
       2-3 months           5-6 months            spread over in two semesters
Q9. What kind of teaching regarding MRP would you prefer in
college?
       Theoretical          Practical              Both
Q10. Are you aware with the details of research?
       Yes           No      Partly aware of information needed
Q11. What is the field of your research?
       Finance            Marketing          HR            OB         Any other

                                        36
Q12. What kind of research do you find convenient?
         Exploratory        Conclusive           Descriptive


Q13. What kind of difficulties are you facing in doing MRP?
         Data not easily available
         Companies do not provide information
         Market research is difficult
         Inappropriate base for research
         Lack of expertise and experience
         Inappropriate guidance
         Any other


Q14. The data and review of literature available on your topic is in
         In Abundance        Satisfactory          Rare


Q15. Do your college provide backup to get information regarding a
company-
         Yes                  No                  Up to a certain limit


Q16. How do you rate the Supervision of your faculty for MRP-


     1         2        3          4         5            6     7
                                        37
Q17. How do you rate conducting research as a medium to enter in
corporate world-?
       Very important
       Important
       Only basic knowledge
       Not necessary


Q18. If given a choice, you would prefer doing MRP as
       Theoritical in college only
       Practical in a company


Q19. MRP is considered a burden by MBA students?
       True          False


Q20. Any recommendation to UGC regarding MRP-




                                     38

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Research report

  • 1. Research Project An exploratory research study on attitude of MBA students towards Major Research Project Guided By:- Submitted By:- Dr. Vivek Sharma Sonam Jain Sourabh Moyal Harshdeep Bhatia 1
  • 2. ACKNOWLEDGEMENT It was a great opportunity working on this project of research. This project is written in simple and lucid style for better understanding and appreciation of study. It has been compiled systematically to enable one to evaluate details of report. We are extremely grateful to all those who have shared their expertise and knowledge with us. Needless I am deeply indebted to my guide Dr. Vivek Sharma sir and Sangeeta Jain mam for the fruitful guidance and enormous support. I would also like to thank our director Dr. Rajendra singh for providing facility to work in college and conduct the research. No words can crystallize in expressing my respect and deep sense of gratitude to my teachers, parents, friends and everybody who supported me in the project. 2
  • 3. LIST OF CONTENTS  INTRODUCTION  REVIEW OF LITERATURE  RATIONAL OF STUDY  OBJECTIVE OF STUDY  RESEARCH METHODOLOGY  ANALYSIS AND INTERPRETATION OD DATA  CONCLUSIONS  SUGGESTIONS AND IMPLICATIONS  REFERENCE  QUESTIONNAIRE 3
  • 4. INTRODUCTION Major Research Project is a essential part of curriculam now a days as per UGC guidelines and instructions. It is basically conducted in 4th semester of MBA. Students are allotted topics of research on basis of their subject of specialization. They are required to conduct research under the supervision of their guide faculty and submit the research report by the end of the semester. This research report have a marks obligation for them and it is mandatory for all the students as per UGC orders to submit this report. The research report is carried on in various stages and include the following points in it- 1. Introduction 2. Literature Review and Conceptual Framework 3. Methodology 4. Data Analysis and Findings 5. Conclusions and Recommendations 6. Bibliography Taking into consideration the above points and topic of research the students prepare their report on which they need to give a presentation and viva to the examiner and guide explaning the 4
  • 5. objective of research, research methodolody, tools used, process followed, conclusions drawn and suggestions or implications at last. The format issued by UGC for submission of research repott is as under- MAJOR RESEARCH PROJECT PART – A 1. Broad Subject 2. Area of Specialization 3. Duration 4. Principal Investigator i. Name: ii. Sex: M/F iii. Date of Birth: iv. Qualification: v. Designation: vi. Address: Office: Residence: 5. Co – Investigator(s): 6. Name of the Institution where the project will be undertaken: (a) Department: b. University/College: 5
  • 6. (Please mention the name of affiliating University in case of college) 7. Whether the University/College/Institution is approved under Section 2 (f) and 12 (B) of the UGC Act? Yes/No PART – B Proposed Research Work 8. (i) Project Title (ii) Introduction • Origin of the research problem • Interdisciplinary relevance • Review of Research and Development in the Subject: „ International status „ National Status „ Significance of the study (iii) Objectives (iv) Methodology 9. Any other information which the investigator may like to give in support of this proposal which may be helpful in evaluating. To certify that: a. The University/College/Institutite is approved under Section 2(f) and 12(b) of the UGC Act and is 6
  • 7. fit to receive grants from the UGC. b. General physical facilities, such as furniture/space etc., are available in the Department/College. c. I/we shall abide by the rules governing the scheme in case assistance is provided to me/us from the UGC for the above project. d. I/we shall complete the project within the stipulated period. If I/we fail to do so and if the UGC is not satisfied with the progress of the research project, the Commission may terminate the project immediately and ask for the refund of the amount received by me/us. e. The above Research Project is not funded by any other agency. Name and Signature (a) Principal Investigator (b) Co- Investigator (i) (ii) (c) Registrar/Principal (Signature with seal) 7
  • 8. REVIEW OF LITERATURE Major Research Project has its due importance in the curriculum of MBA students. It help them to built awareness about the reserch methodology and process of conducting research. MRP is mandatory and is done by MBA students in their 4th semester. A very few research has been done in this field. The most important is of – JR Cole, B Chai, TL Marsh, RJ Farrie-2003 in this research cole and marsh have reviewed the significance of thr research in the life of students and chai and farrie have revealed the various strategies, process, sources used by them to conduct the research. The final conclusion was drawn that MRP has its due importance but the interest of students toward it is bare minimum due to its lengthy and complicated procedure. The research was printed in oxford university press. 8
  • 9. KR Carson, D Focosi, EO Major, M Petrini - The lancet oncology, 2009 The research done by Carson, Focosi, Major and Petrini was released on 7th august 2009, which was conducted in oxford university on the post graduate students regarding their exposure to the research process and pratical world experience. One group was sent to a practical world to conduct research where as other was asked to perform in college itself. The result revealed that the theoritical knowledge with the practical exposure allows student to learn more. ElsevierCR Houser, JE Vaughn, RP Barber- Brain research,1980 Houser and Barber study shows the attitude of MBA students towards their curriculam. They concluded in their research that students in post graduation not only need theoritical learning but their sylabbus should also include maximum exposure to the real world for better knowledge. Theory can be well understood when applied in practical world. So he suggested to reduce the college hours and increase the working hours of a students life. He made the research by studying the brain of students and was a great study of its time. 9
  • 10. RATIONAL OF STUDY Study is about the Major Research Project in MBA and perception of students for conducting research. This study will help in knowing their attitude towards the research project. MRP is basically prepared on the basis of field of specialization and recommendations by UGC. This research aims at judging the perception and attitude of MBA students towards the efficiency and effectiveness of MRP in their learning and future prospects. 10
  • 11. OBJECTIVE OF STUDY Study is about the attitude of MBA students towards the Major Research Project.  It will help in knowing the thinking of students towards the research project.  Study will be conducted in Indore with a sample size of 100 odd students.  Qualitative and quantitative data are equally considered for research.  Study will be done on students of different colleges. 11
  • 12. RESEARCH METHODOLOGY Research methodology is a collective term for the structured process of conducting research. There are many different methodologies used in various types of research and the term is usually considered to include research design, data gathering and data analysis. The term research methodology, also referred to as research methods, usually encompasses the procedures followed to analyze and interpret the data gathered. There are two main types of research methodology: 1- Quantitative methodology: This is the type by which you test the significance of your hypothesis, in other words you answer the words: How much? Is there a relationship? Quantitative methods tend to be systematic and use numbers. 2- Qualitative methodology is the type by which you are depending on your observations and descriptions. It is subjective and descriptive, no facts. This kind of method is used to assess knowledge’s, attitudes, behaviors, and opinions of people depending on the topic of your research. 12
  • 13. Research Design Research design includes: Research Plan : 1)Sample Size: the sample selected for conducting the Research is of 100 odd students persuing MBA in different colleges. 2)Method of Collecting the data: To measure the attitude of students, a questionnaire is designed. Questionnaire is prepared considering following points:- Exploratory research design Interval scale:- Also known as rating scale to rate the significance of guidance by faculty. Ex:- 1 2 3 4 5 6 7 Dichotomous scale:- the scale which has limited options. Ex:- Yes No Can’t say True False Likerts scale :- Also known as attitude measurement scale Ex:- Strongly Agree Neutral Disagree Strongly Agree Disagree Itemized scale :- A 5 or 7 point scale to future response Ex:- Very Unlikely Neither unlikely Likely Very Unlikely Nor likely Likely 13
  • 14. ANALYSIS AND INTERPRETATION OF DATA Course Specialization Finance 39 Marketing 46 HR 10 Other 5 Specialization Subject Finance Marketing HR Other 14
  • 15. Q1. To which university is your college affiliated? Name of University No. of Students DAVV 40 Autonomous 60 Any other university 00 Affiliation DAVV Autonomous 15
  • 16. Q2. Major Research Project in your college is- Mandatory 100 Optional 00 A. If mandatory, you do MRP By Force 56 By Willingness 44 INTERPRETATION:- According to UGC, doing MRP is compulsory in all the institutes and due to this maximum students adapt it by force. 16
  • 17. Q3. MRP is essential part of curriculam vitae – Strongly Agree 28 Agree 44 Neutral 23 Disagree 05 Strongly disagree 00 50 45 40 35 30 Strongly agree Agree 25 Neutral 20 Disagree 15 Strongly Disagree 10 5 0 Ratings INTERPRETATION:- MRP is treated as a essential part of studies by the students which counts over 70% of sample. 17
  • 18. Q4. What do you prefer MRP as – Marks Oriented Approach 41 Learning Oriented Appraoch 20 Both 39 MARKS LEARNING BOTH INTERPRETATION:- The ratio of students doing MRP for marks is greater than the approach of learning. 18
  • 19. Q5. Would you like to adopt MRP if not attached with marks obligation ? Yes 30 No 30 Cant Say 40 Adaptability YES NO CANT SAY INTERPRETATION:- If given a choice only 30% of sample would opt to do MRP and maximum says they cant decide. 19
  • 20. Q6. How would you prefer to do MRP- Individually 44 Group 56 If in group, whay group size would you prefer 1-2 11 2-3 15 4-5 30 INTERPRETATION:- Maximum number of students believe in working with group that too a lot size of 4-5. 20
  • 21. Q7. The provided you for research is – In abundance 18 Sufficient 60 Rare 22 Availability of Data IN Abundance Sufficient Rare INTERPRETATION:- The maximum topics of research have availability of data in sufficiency. 21
  • 22. Q8. For conducting research, appropriate time period according to you – 2-3 months 34 5-6 months 44 Spread in two semesters 22 45 40 35 30 2-3 months 25 5-6 months 20 2 semesters 15 10 5 0 Time Period INTERPRETATION:- The students presume the research to be spread in time of 5 to 6 months for better understanding. 22
  • 23. Q9. What kind of teaching regarding MRP would you prefer in college – Theoritical 30 Practical 30 Both 40 Theoritical Practical Both INTERPRETATION:- Statistics shows that students believe in combination of practical exposure with the learning of theory. 23
  • 24. Q10. Are you aware with the details of Research? YES 26 NO 23 Partly aware of information needed 51 60 50 40 YES NO 30 PARTLY 20 10 0 AWARENESS INTERPRETATION:- Students only learn that much of knowledge which is sufficient for them to conduct research. 24
  • 25. Q11. What is the field of your research ? Finance 35 Marketing 41 HR 12 OB 10 Any other 02 FINANCE MARKETING FIELD HR OB OTHER 0 10 20 30 40 50 INTERPRETATION:- Research in field of finance and marketing has mire attraction as compared to that of HR and OB. 25
  • 26. Q12. What kind of research do you find convenient ? Exploratory 20 Conclusive 45 Descriptive 35 Research Type Exploratory Conclusive Descriptive INTERPRETATION:- Interest in conclusive and descriptive research is more than that of exploratory research. 26
  • 27. Q13. What kind of difficulties are you facing in doing MRP? Data not easily available 41 Companies do not provide information 33 Market research is difficult 33 Inappropriate base for research 18 Lack of experience and expertise 20 Inappropriate guidance 28 Any other 20 45 Data not easily available 40 companies do not provide 35 information 30 market research is difficult 25 Inappropraite base 20 Lack of experience 15 10 Inappropriate guidance 5 Any other 0 DIFFICULTIES in MRP INTERPRETATION:- Availability of data and non support from companies hindrenge research the most. 27
  • 28. Q14. The data and review and literature available on your topic is in In Abundance 15 Satisfactory 47 Rare 38 Q15. Do your college provide backup to get information regarding a company – YES 16 NO 36 Up to a certain limit 48 INTERPRETATION:- literature for research and support from college is satisfactory to conduct research. 28
  • 29. Q16. How do you rate the supervision of your faculty for MRP- RATINGS FREQUENCY 1 8 2 13 3 16 4 26 5 20 6 16 7 1 RATINGS 30 25 20 15 RATINGS 10 5 0 1 2 3 4 5 6 7 29
  • 30. Q17. How do you rate conducting research as a medium to enter in corporate world ? VERY IMPORTANT 31 IMPORTANT 28 ONLY BASIC KNOWLEDGE 28 NOT NECESSARY 13 VERY IMPORTANT IMPORTANT 28% 31% BASIC NOT NECESSARY KNOWLEDGE 13% 28% INTERPRETATION:- Doing MRP is treated as a essential medium to enter in corporate world by students. 30
  • 31. Q18. If given a choice, you would prefer doing MRP as Theoritical in college only 38 Practical in a company 62 INTERPRETATION:- Getting MRP done with practical exposure in company would develop interest in students. Q19. MRP is considered a burden by MBA students? TRUE 95 FALSE 05 INTERPRETATION:- MRP is treated burden by MBA’s and they perform only for marks. 31
  • 32. CONCLUSION The above analysis of data shows that students have a negative attitude towards MRP projects as they have to work extra for conducting research. Maximum students do this because of marks attached with it. Their exposure to real life problems and research methodology is minimum in this project. So doing MRP is treated as burden by the MBA’s. 32
  • 33. SUGGESTIONS & IMPLICATIONS  More time should be given to conduct appropriate research.  Practical exposure should be introduced in this project.  Profarma of research should be revised.  Proper training and guidance should be given regarding conducting research.  Learning approach shoudh be developed in students.  Attitude towards MRP should be paid emphasis on. 33
  • 34. REFERENCES Likert, Rensis (1932). "A Technique for the Measurement of Attitudes".Archivesof Psychology140: 1–55. www.universalteacherpublications.com, www.managementparadise.com, www.citehr.com, www.projec treporton.com, www.ugc.ac.in www.linkedin.com/pub/thomas-lofft-mrp-mba-aicp- hdfp/4/.../143 coe.mse.ac.in KR Carson, D Focosi, EO Major, M Petrini… - The lancet oncology, 2009 - ElsevierCR Houser, JE Vaughn, RP Barber… - Brain research, 1980 - ukpmc.ac.uk JR Cole, B Chai, TL Marsh, RJ Farris… - … acids research, 2003 - Oxford Univ Press ^Shuttleworth, Martyn (2008). "Definition of Research".Experiment Resources.Experiment-Research.com. http://www.experiment-resources.com/definition-of- research.html. Retrieved 14 August 2011 QUESTIONNAIRE 34
  • 35. An exploratory research study on attitude of MBA students towards Major Research Project Name (optional)- Age- College- Course- Specialization Subject- Phone no.- Q1. To which university is your college affiliated? DAVV Autonomous Any other university Q2. Major Research Project in your college is- Mandatory Optional a) If mandatory, you do MRP By force By willingness b) If optional, would you prefer to do MRP Yes No Can’t say Q3. MRP is essential part of curriculum vitae Strongly Agree Neutral Disagree Strongly Agree disagree 35
  • 36. Q4. What do you prefer MRP as- Marks oriented approach Learning oriented approach Both Q5. Would you like to adopt MRP if not attached with marks obligation? Yes No Can’t say Q6. How would you prefer to do MRP- Individually Group If in group, what group size do you prefer 1-2 2-3 4-5 Q7. The time provided to you for research is In Abundance Sufficient Rare Q8. For conducting research, appropriate time period according to you- 2-3 months 5-6 months spread over in two semesters Q9. What kind of teaching regarding MRP would you prefer in college? Theoretical Practical Both Q10. Are you aware with the details of research? Yes No Partly aware of information needed Q11. What is the field of your research? Finance Marketing HR OB Any other 36
  • 37. Q12. What kind of research do you find convenient? Exploratory Conclusive Descriptive Q13. What kind of difficulties are you facing in doing MRP? Data not easily available Companies do not provide information Market research is difficult Inappropriate base for research Lack of expertise and experience Inappropriate guidance Any other Q14. The data and review of literature available on your topic is in In Abundance Satisfactory Rare Q15. Do your college provide backup to get information regarding a company- Yes No Up to a certain limit Q16. How do you rate the Supervision of your faculty for MRP- 1 2 3 4 5 6 7 37
  • 38. Q17. How do you rate conducting research as a medium to enter in corporate world-? Very important Important Only basic knowledge Not necessary Q18. If given a choice, you would prefer doing MRP as Theoritical in college only Practical in a company Q19. MRP is considered a burden by MBA students? True False Q20. Any recommendation to UGC regarding MRP- 38