Ryan Foland speaks with Ivan Misner, is the founder of BNI, the world's largest business networking company, which has over 8,000 chapters throughout every populated continent of the world. He has amassed a wealth of knowledge about what works, and what doesn’t, when networking.
Ryan and Ivan dive into what makes some stories stick with their audiences, and how to use sticky stories to network more effectively, offer better presentations, and engage your audience.
Listen to this podcast to find out:
- Networking, and why you need to start listening.
- The scoop on elevator pitches in 2018.
- The five steps to an effective presentations.
- When to speak for free, and when to get paid.
- How to tell stories that stick with your audience and help you build your business.
2. "It's really funny that what is in our way
oftentimes becomes our way."
-IVAN MISNER
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3. -IVAN MISNER
"The concept of an elevator pitch is to be able to say who
you are and what you do in a short period of time and in
a way that gets people's attention and gets them to ask
questions about you."
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4. -IVAN MISNER
"Before you even think about giving your elevator pitch, find out
about the other person first. A good networker has two ears
and one mouth and should use them both proportionally. So
shut up, ask questions and listen— a great networker is like a
great interviewer."
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5. -IVAN MISNER
"When you are pitching, watch the person's eyebrows. If they
go up, you got their attention...you passed the eyebrow test.
Say something where people go, "Oh, wow, that's interesting,
tell me more."
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6. -IVAN MISNER
"I did a survey of 3,400 people recently, all
around the world, and I asked them what are
the top characteristics of a great networker.
Number one was listening."
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7. -IVAN MISNER
"The people who are good listeners make
better networkers."
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8. Steps for making an effective presentation :
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1. Be a great storyteller.
2. Use humor.
3. Pull at their heartstrings.
4. Relive, don't retell.
5. Make your story sticky.
9. -IVAN MISNER
"This is the formula— a story is a fact wrapped in an
emotion that compels people to take action, that
transforms them in some way. It's powerful."
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10. "You've got to relive your story: like you're
right there, experiencing it right now. "
-IVAN MISNER
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11. Things that make a story sticky:
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1. Tie it into an emotion.
2. Tone of your voice and the expression on your face.
3. Anchor your story in a narrative.
4. Use visual elements and verbal repetitions.
5. Make your stories fit the context of your talk.
12. -IVAN MISNER
"When telling stories, always remember that
context is king. You've got to tell stories that fit
the context of your discussion. Find a way."
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13. -IVAN MISNER
"It's okay to hone your speaking skills without
charging. Once you have a knock it out of the park
presentation, start charging."
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14. EXPERT INSIGHTS ON
GROWING YOUR
SPEAKING BUSINESS
Listen to the World of Speakers Podcast Series on iTunes.
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