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INTELLIGENT AUTOMATION
SWISS POST SOLUTIONS
AUTOMATISIERUNG
IM KUNDENDIENST
DURCH DEN EINSATZ VON KI
SWISS POST SOLUTIONS
“The world’s most valuable
resource is no longer oil, but
data”
The Economist, May 2017
UNSTRUCTURED
TRENDS
MAIL IS MOST
EXPENSIVE CHANNEL
REGULATIONSRISING NUMBER OF
INQUIRIES
LEGACY SYSTEMS
Page 5
2003
COMPANY TIMELINE
SWISS POST SOLUTION
Swiss Post Solutions | 06.06.2019 | V1 | public | DATA 2019 Storage & Analytics Fachkongress
End-to-end productive
process automation
1st RPA-Robot live
BpaaS
RPA
Test Automation
AI-powered
Email Client
2013
2017
2019
2003
Artificial
Intelligence
End-to-end test process
automation
Document Input Processing
Smart Process Discovery
1st AI live case
Sentiment
Analysis
Data
Analytics
Speech-to-speech
60% of customer dissatisfaction
originates within back office
inefficiencies
Backing up the Digital Front:
Digitizing the Banking Back Office
Capgemini study 2013
«A GOOD BACKOFFICE
MAKES CUSTOMERS HAPPY»
Page 7
INTELLIGENT AUTOMATION
DEFINITION
Robotic
Process
Automation
Artificial
Intelligence
structured
data
Swiss Post Solutions | 06.06.2019 | V1 | public | DATA 2019 Storage & Analytics Fachkongress
Page 8
INTELLIGENT AUTOMATION
Artificial
Intelligence
Concern: #3
Detail: #3.c
Client: 27
Adr_new: xyz
Robotic
Process
Automation
Swiss Post Solutions | 06.06.2019 | V1 | public | DATA 2019 Storage & Analytics Fachkongress
Page 9
INTELLIGENT AUTOMATION
IMPORTANCE OF PROCESSES AND DATA
Swiss Post Solutions | 06.06.2019 | V1 | public | DATA 2019 Storage & Analytics Fachkongress
Page 10Swiss Post Solutions | 06.06.2019 | V1 | public | DATA 2019 Storage & Analytics Fachkongress
UNSUPERVISED CLUSTERING & PREPROCESSING
HOW TO GET THE RELEVANT DATA
REGEX REJECTION 9’669
After 3-step pre-processing ~6’000 relevant mails left
TOTAL 66’466 MAILS
37’094 German
9’669
LANGUAGE DETECTION
REGEX-BASED
REJECTION
CLUSTERING~6’000
ARTIFICIAL INTELLIGENCE
REFERENCE PROJECT
@ CONTACT CENTER POST
Page 12
PROCESS RE-ENGINEERING
AUTOMATE PROCESSES
INCREASE OUTBOUND CAPACITY
Swiss Post Solutions | 06.06.2019 | V1 | public | DATA 2019 Storage & Analytics Fachkongress
AI PROJECT @CONTACT CENTER
INITIAL SITUATION
INCREASING MAIL VOLUMES – COSTLY
KEYWORD-BASED CLASSIFICATION
INCONSISTENCY AMONG OPERATORS
CHALLENGES GOALS
Page 13Swiss Post Solutions | 06.06.2019 | V1 | public | DATA 2019 Storage & Analytics Fachkongress
AI PROJECT @CONTACT CENTER
INITIAL PROCESS SITUATION
Unwanted Mails
Lots of unwanted emails (e.g.
LinkedIn requests) end up in inbox.
On the other hand, ~ 900 customer
requests/ year categorized as spam
and deleted without interaction.
Private / Commercial
Although required, current system
cannot distinct between private and
business customers
Stamps Order
Simple order forwarding process,
predestined to be automated
Page 14
AI PROJECT @CONTACT CENTER
AUTOMATION RESULTS
Swiss Post Solutions | 06.06.2019 | V1 | public | DATA 2019 Storage & Analytics Fachkongress
Page 15Swiss Post Solutions | 06.06.2019 | V1 | public | DATA 2019 Storage & Analytics Fachkongress
BPO SERVICE
Our solution is designed to automate simple queries
and to assist employees with complex business
processes through preparing unstructured data.
Page 16Swiss Post Solutions | 06.06.2019 | V1 | public | DATA 2019 Storage & Analytics Fachkongress
BPO SERVICE
PROCESS MODEL
1) FIRST LIVE PROCESS
 BUILD FRAMEWORK
 FAST ONBOARDING OF 1ST PROCESS
2) PROCESS AUTOMATION
 ENHANCE E-MAIL ROUTING
 PROCESS SIMPLIFICATION
3) EMAIL CLIENT
 REDUCTION OF AHT
 CUSTOMER SATISFACTION
PHASE1
PHASE2
PHASE3
A BALANCING ACT BETWEEN
DIGITAL EXPERIENCE AND
LEGACY SYSTEMS
RPA @ SHARED SERVICE CENTER
SUCCESS STORY
Page 19
ROBOTIC PROCESS AUTOMATION
SHARED SERVICE CENTER
STRUCTURED DATA
EmployeeMobile App
Paper Form
SPS Document
Processing
Automated
Data Verification
Automated
Back Office
Data entry
INITIAL SITUATION
Employee
Paper Form Manual
Back Office
Data entry
SPS SOLUTION
STRUCTURED DATA
2
DAYS
30
DAYS
Swiss Post Solutions | 06.06.2019 | V1 | public | DATA 2019 Storage & Analytics Fachkongress
Page 20
ROBOTIC PROCESS AUTOMATION
SHARED SERVICE CENTER LIVE PROJECT: RESULTS
Swiss Post Solutions | 06.06.2019 | V1 | public | DATA 2019 Storage & Analytics Fachkongress
< 1 year
ROI
70%
Reduction
Handling time
40’000
Transactions
per month
82%
87% 89% 90% 93%
Start
(CW27/2017)
First iteration
(CW35/2017)
Second
iteration
(CW42/2017)
Third iteration
(CW08/2018)
Fourth iteration
(CW24/2018)
Success rate
FOCUS ON
BUSINESS PROCESSES
SMARTLY CONNECT
WITH LEGACY SYSTEM
INNOVATIVE
TECHNOLOGIES
STRUCTURE DATA
SUMMARY
Page 22
E-mail
Swiss Post Solutions | 06.06.2019 | V1 | public | DATA 2019 Storage & Analytics Fachkongress
YOUR CONSULTANT
Lukas Hebeisen
Head of Solution Development & Digital Transformation
Post CH Ltd
Swiss Post Solutions
Pfingstweidstrasse 60b
8080 Zürich
lukas.hebeisen@swisspost.com
SWISSPOSTSOLUTIONS.COM
THANK YOU

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Automatisierung im Kundendienst durch den Einsatz von künstlicher Intelligenz

  • 2. AUTOMATISIERUNG IM KUNDENDIENST DURCH DEN EINSATZ VON KI SWISS POST SOLUTIONS
  • 3. “The world’s most valuable resource is no longer oil, but data” The Economist, May 2017 UNSTRUCTURED
  • 4. TRENDS MAIL IS MOST EXPENSIVE CHANNEL REGULATIONSRISING NUMBER OF INQUIRIES LEGACY SYSTEMS
  • 5. Page 5 2003 COMPANY TIMELINE SWISS POST SOLUTION Swiss Post Solutions | 06.06.2019 | V1 | public | DATA 2019 Storage & Analytics Fachkongress End-to-end productive process automation 1st RPA-Robot live BpaaS RPA Test Automation AI-powered Email Client 2013 2017 2019 2003 Artificial Intelligence End-to-end test process automation Document Input Processing Smart Process Discovery 1st AI live case Sentiment Analysis Data Analytics Speech-to-speech
  • 6. 60% of customer dissatisfaction originates within back office inefficiencies Backing up the Digital Front: Digitizing the Banking Back Office Capgemini study 2013 «A GOOD BACKOFFICE MAKES CUSTOMERS HAPPY»
  • 7. Page 7 INTELLIGENT AUTOMATION DEFINITION Robotic Process Automation Artificial Intelligence structured data Swiss Post Solutions | 06.06.2019 | V1 | public | DATA 2019 Storage & Analytics Fachkongress
  • 8. Page 8 INTELLIGENT AUTOMATION Artificial Intelligence Concern: #3 Detail: #3.c Client: 27 Adr_new: xyz Robotic Process Automation Swiss Post Solutions | 06.06.2019 | V1 | public | DATA 2019 Storage & Analytics Fachkongress
  • 9. Page 9 INTELLIGENT AUTOMATION IMPORTANCE OF PROCESSES AND DATA Swiss Post Solutions | 06.06.2019 | V1 | public | DATA 2019 Storage & Analytics Fachkongress
  • 10. Page 10Swiss Post Solutions | 06.06.2019 | V1 | public | DATA 2019 Storage & Analytics Fachkongress UNSUPERVISED CLUSTERING & PREPROCESSING HOW TO GET THE RELEVANT DATA REGEX REJECTION 9’669 After 3-step pre-processing ~6’000 relevant mails left TOTAL 66’466 MAILS 37’094 German 9’669 LANGUAGE DETECTION REGEX-BASED REJECTION CLUSTERING~6’000
  • 12. Page 12 PROCESS RE-ENGINEERING AUTOMATE PROCESSES INCREASE OUTBOUND CAPACITY Swiss Post Solutions | 06.06.2019 | V1 | public | DATA 2019 Storage & Analytics Fachkongress AI PROJECT @CONTACT CENTER INITIAL SITUATION INCREASING MAIL VOLUMES – COSTLY KEYWORD-BASED CLASSIFICATION INCONSISTENCY AMONG OPERATORS CHALLENGES GOALS
  • 13. Page 13Swiss Post Solutions | 06.06.2019 | V1 | public | DATA 2019 Storage & Analytics Fachkongress AI PROJECT @CONTACT CENTER INITIAL PROCESS SITUATION Unwanted Mails Lots of unwanted emails (e.g. LinkedIn requests) end up in inbox. On the other hand, ~ 900 customer requests/ year categorized as spam and deleted without interaction. Private / Commercial Although required, current system cannot distinct between private and business customers Stamps Order Simple order forwarding process, predestined to be automated
  • 14. Page 14 AI PROJECT @CONTACT CENTER AUTOMATION RESULTS Swiss Post Solutions | 06.06.2019 | V1 | public | DATA 2019 Storage & Analytics Fachkongress
  • 15. Page 15Swiss Post Solutions | 06.06.2019 | V1 | public | DATA 2019 Storage & Analytics Fachkongress BPO SERVICE Our solution is designed to automate simple queries and to assist employees with complex business processes through preparing unstructured data.
  • 16. Page 16Swiss Post Solutions | 06.06.2019 | V1 | public | DATA 2019 Storage & Analytics Fachkongress BPO SERVICE PROCESS MODEL 1) FIRST LIVE PROCESS  BUILD FRAMEWORK  FAST ONBOARDING OF 1ST PROCESS 2) PROCESS AUTOMATION  ENHANCE E-MAIL ROUTING  PROCESS SIMPLIFICATION 3) EMAIL CLIENT  REDUCTION OF AHT  CUSTOMER SATISFACTION PHASE1 PHASE2 PHASE3
  • 17. A BALANCING ACT BETWEEN DIGITAL EXPERIENCE AND LEGACY SYSTEMS
  • 18. RPA @ SHARED SERVICE CENTER SUCCESS STORY
  • 19. Page 19 ROBOTIC PROCESS AUTOMATION SHARED SERVICE CENTER STRUCTURED DATA EmployeeMobile App Paper Form SPS Document Processing Automated Data Verification Automated Back Office Data entry INITIAL SITUATION Employee Paper Form Manual Back Office Data entry SPS SOLUTION STRUCTURED DATA 2 DAYS 30 DAYS Swiss Post Solutions | 06.06.2019 | V1 | public | DATA 2019 Storage & Analytics Fachkongress
  • 20. Page 20 ROBOTIC PROCESS AUTOMATION SHARED SERVICE CENTER LIVE PROJECT: RESULTS Swiss Post Solutions | 06.06.2019 | V1 | public | DATA 2019 Storage & Analytics Fachkongress < 1 year ROI 70% Reduction Handling time 40’000 Transactions per month 82% 87% 89% 90% 93% Start (CW27/2017) First iteration (CW35/2017) Second iteration (CW42/2017) Third iteration (CW08/2018) Fourth iteration (CW24/2018) Success rate
  • 21. FOCUS ON BUSINESS PROCESSES SMARTLY CONNECT WITH LEGACY SYSTEM INNOVATIVE TECHNOLOGIES STRUCTURE DATA SUMMARY
  • 22. Page 22 E-mail Swiss Post Solutions | 06.06.2019 | V1 | public | DATA 2019 Storage & Analytics Fachkongress YOUR CONSULTANT Lukas Hebeisen Head of Solution Development & Digital Transformation Post CH Ltd Swiss Post Solutions Pfingstweidstrasse 60b 8080 Zürich lukas.hebeisen@swisspost.com