This document summarizes CB's role in digital book distribution in the Netherlands. CB is a book distributor established in 1871 that handles warehousing, distribution, order processing, and metadata management for print and digital books. It works with 198 retailers and 315 publishers. CB's digital catalog contains over 40,000 e-book titles with 500 new titles added monthly. The market share of e-books in the Netherlands has grown from 0.7% in 2010 to 5.2% currently, with e-book sales accounting for 26.7% of total book sales. E-book loans from libraries have also increased but differ in composition from retail e-book sales, with older and fewer titles. CB publishes quarterly infographics

1. Hans Willem Cortenraad, directeur
22 november 2012
Being the Control Panel
Digital Distribution at CB
2nd European Digital Distributors Meeting
Madrid - 10th and 11th June
1
Susan Breeuwsma - Business Development and Digital Services

2. Integrale logistieke oplossingen
Ondertitel van de presentatie
About CB
• Established in 1871
• Owned by both booksellers and publishers
• What we do in a nutshell:
• warehousing
• distribution
• order processing
• billing
• reporting
• ISBN registration office
• Management of title information and metadata
• From all Publishers to all booksellers and consumers
(webshopfullfilment)
• Both for print and digital books, including POD
• Since 2012 diversification strategy to new markets: CB fashion
en healthcare
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3. Integrale logistieke oplossingen
Ondertitel van de presentatie
en vele anderen…
platformlibraryBookshelfwebshop+webshop
3
publisher consumer
Digital Distribution by CB
streaming

4. Integrale logistieke oplossingen
Ondertitel van de presentatie
Retailers who sell e-books
4
198retailers
and many more…

5. Integrale logistieke oplossingen
Ondertitel van de presentatie
Publishers who offer e-books
5
315Publishers
and many more…

6. Integrale logistieke oplossingen
Ondertitel van de presentatie
Available e-book titles
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40.000
titlesaverage of 500 new titles each month

7. Integrale logistieke oplossingen
Ondertitel van de presentatie
Marketshare evolution in the Netherlands
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1,5%
3%
4,5%
6%
5,2%
5%
4,2%
2,6%
1,4%
0,7%
2010 2011 2012 2013 2014 Q1 2015

8. Integrale logistieke oplossingen
Ondertitel van de presentatie
Current marketshare
8
total e-commerce
94,8%
5,2%
73,3%
26,7%
e-book
sales
e-book
sales
print sales
print
sales

9. Integrale logistieke oplossingen
Ondertitel van de presentatie
E-book sales vs loan (Library)
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E-book sales and e-book loans from the Library show big
differences:
• Amount of titles is limited (7.000 vs 40.000)
• Top ten list of most loaned e-books differs completely to
the best selling e-books
• On average an e-book title from the Library is three years
old
Despite of the limited amount of titles and their average age,
the amount of loans via the Library has been a succes until
now:
• 840.000 vs 2,2 mln sales in 2014
• 2,5 mln vs. 2,8 mln sales in 2015 (expected)
Loans Sales
2014 2015

10. Integrale logistieke oplossingen
Ondertitel van de presentatie
Data - Information - Interpretation
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CB publishes it’s e-book infographic each
quarter, with the latest state of affairs on digital
reading for both the Netherlands and Flanders.

11. Integrale logistieke oplossingen
Ondertitel van de presentatie
In development: Analytics for business intelligence
and benchmarking
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12. Hans Willem Cortenraad, directeur
22 november 2012
www.slideshare.net/sbreeuwsma