The rise of the digital platforms is transforming the principles of economic growth, how businesses compete and organisations are formed; essentially reshaping the world we live, work, and play in. Scott will introduce the underpinning characteristics of a digital platform, explain why they both accelerate delivery within organisations as well as creating an ecosystem for positioning the organisation to compete and even shape the connected economy

1. DIGITALPLATFORMS
Shaping the Economy, Business and
Organisation of the Future
Scott Shaw
@scottwshaw
sshaw@thoughtworks.com
Zhamak Dehghani
@zhamakd
zdehghan@thoughtworks.com

2. Software is eating the World.“ ”
- Marc Andreessen
Co-founder of Netscape

3. Software is eating the World.“ ”
- Marc Andreessen
Co-founder of Netscape
Platform

4. ADAYINALIFE…

5. ADAYINALIFE…
Retail

6. ADAYINALIFE…
Retail
Mass Transit

7. ADAYINALIFE…
Retail
Mass Transit
Travel

8. PRINCIPLESOFA
PLATFORMBUSINESS

9. PRINCIPLESOFA
PLATFORMBUSINESS
Multisided Value
Networks

10. PRINCIPLESOFA
PLATFORMBUSINESS
Multisided Value
Networks
Governance
through
Transparency

11. PRINCIPLESOFA
PLATFORMBUSINESS
Multisided Value
Networks
Governance
through
Transparency
Frictionless
Entry and Exit

12. PRINCIPLESOFA
PLATFORMBUSINESS
Multisided Value
Networks
Governance
through
Transparency
Frictionless
Entry and Exit
Open
Ecosystem

13. PRINCIPLESOFA
PLATFORMBUSINESS
Multisided Value
Networks
Governance
through
Transparency
Frictionless
Entry and Exit
Open
Ecosystem
Relevance
and
Matching

14. PLATFORM
DISRUPTION
ISREAL
By 2030, 80% of heritage Financial
firms will go out of business,
become commoditized or exist only
formally. Financial services CIOs
should push their organizations for a
more coherent response to digital
business.
- Gartner, January 2018

15. THEINCUMBENT
FIGHTSBACK

16. THEINCUMBENT
FIGHTSBACK Unlock Assets

17. THEINCUMBENT
FIGHTSBACK Unlock Assets
Remove Friction
With Partners

18. THEINCUMBENT
FIGHTSBACK Unlock Assets
Remove Friction
With PartnersGet a head start to be a dominant player in
the technology platform, in order to create
tighter relationship with the customers
Master the Customer

19. HOWTO
BUILDA
PLATFORM
BUSINESS
Technology
Organisation & Product Mindset
Leadership
Getting Started

20. TECHSTRATEGY
MIRRORS
BUSINESSSTRATEGY
APIs as the Fabric
Of Integration
Multisided Value
Networks

21. TECHSTRATEGY
MIRRORS
BUSINESSSTRATEGY
Frictionless
Delivery Infrastructure
Frictionless
Entry / Exit

22. TECHSTRATEGY
MIRRORS
BUSINESSSTRATEGY
Relevance &
Matching
Self Serve
Data

23. TECHSTRATEGY
MIRRORS
BUSINESSSTRATEGY
Frictionless
Delivery Infrastructure
APIs as the Fabric
of Integration
Self Serve
Data

24. TECHNOLOGY
PLATFORM
BLUEPRINT

25. APIs
Fabric of Integration
Microservices
Business Capability Modelling
Event-driven Architecture
API Management & Gateways
Service Management & Service Mesh
Developer Experience (DX)
Build Ecosystem
TECHNOLOGY
PLATFORM
BLUEPRINT

26. APIs
Fabric of Integration
Microservices
Business Capability Modelling
Event-driven Architecture
API Management & Gateways
Service Management & Service Mesh
Developer Experience (DX)
Build Ecosystem
TECHNOLOGY
PLATFORM
BLUEPRINT
Self Serve
Data
Data Pipeline Design
Real-time Streaming APIs
Data Lake Design
Data as a Product
Gain Insights

27. APIs
Fabric of Integration
Microservices
Business Capability Modelling
Event-driven Architecture
API Management & Gateways
Service Management & Service Mesh
Developer Experience (DX)
Build Ecosystem
TECHNOLOGY
PLATFORM
BLUEPRINT
Self Serve
Data
Data Pipeline Design
Real-time Streaming APIs
Data Lake Design
Data as a Product
Gain Insights
Delivery
Infrastructure
Elastic Infrastructure
CD Pipeline
Containers & Scheduling
Deployment Runtime
Monitoring
API driven Delivery Infrastructure
Deliver Fast

28. HOWTO
BUILDA
PLATFORM
BUSINESS
Technology
Organisation & Product Mindset
Leadership
Getting Started

29. Customers
……Banking
WHATARE
YOURCORE
BUSINESS
CAPABILITIES?

30. APIs
and
Event Streams
15
DECOUPLE
ACROSS
DOMAIN
BOUNDARIES
VIAAPIS Customers
API’S
Value
Finance Customer Product
Merchandise
API’S
Value
API’S
Value
API’S
Value
API’S
Value

31. 16
AUTONOMOUS
TEAMS
COMPELLING
OFFERINGS
INTERNAL
CUSTOMERS
API’S
Value
Customers
Value

32. PLATFORMISBUILT
ASAPRODUCT
• Offered to colleagues
• Optimised for developer experience
• Compelling, high-quality, supported

33. 18
INTERNAL
PRODUCT
BRANDING

34. HOWTO
BUILDA
PLATFORM
BUSINESS
Technology
Organisation & Product Mindset
Leadership
Getting Started

35. FROMPROJECTMANAGERS
TOPRODUCTOWNERS
Developer
Experience
APIs, Architecture
Self Serve Data
…
Business
Organisational Alignment
YOU ARE HERE
* Adapted from Martin Eriksson’s Model

36. MEASURE
WHAT
REALLYMATTERS

37. MEASURE
WHAT
REALLYMATTERS

38. MEASURE
WHAT
REALLYMATTERS
Start up
Growth
Maturity

39. MEASURE
WHAT
REALLYMATTERS
Is Creating High Value?
Start up
Growth
Maturity

40. MEASURE
WHAT
REALLYMATTERS
Is Creating High Value?
Is Active Participation Growing?
Start up
Growth
Maturity

41. MEASURE
WHAT
REALLYMATTERS
Is Creating High Value?
Is Active Participation Growing?
Start up
Growth
Maturity
Is Driving Innovation?

42. THANK YOU
Scott Shaw
@scottwshaw
sshaw@thoughtworks.com
Zhamak Dehghani
@zhamakd
zdehghan@thoughtworks.com