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5 Steps to Creating a 2,000 Word
Blog Post without Writing a Word
biz30.timedoctor.com
Companies that blog attract
67% more leads than
companies that do not
The Problem with Blogging…
… is that it is extremely easy to set up one,
but a blog is extremely difficult to maintain
… your post is just one of 2 million that will
be published that day.
How to Get your Post to
Stand Above the Noise?
The folks at Buzzsumo analyzed 100
million of blog posts and articles and
this is what they found…
Reference: http://okdork.com/2014/04/21/why-content-goes-viral-what-analyzing-100-millions-articles-taught-us/
But who has time to
write a 3000 word
or even a 2000
word blog post?
The Secret?
Is Outsourcing!
Now, let’s discuss
the 5 steps in writing
a Blog Post!
Choose a Topic
“How to make
Tortilla Espanola”
Example:
You can get the complete recipe here
Recipes would work extremely
well for a blog post that needs
to be outsourced.
As you’re cooking the food,
you would simply describe the process
by which you’re making it.
To make your life easier….
These tools will help you
create a Topic and
Headline For your Post
Hubspot’s Topic Analyzer is a free tool
that will come up with ideas for you.
Simply enter three nouns into the
form on the page, and Hubspot’s algorithm
will produce five headlines for free.
http://www.hubspot.com/blog-topic-generator
This is a free tool from CoSchedule that will
help you write better headlines. The
Headline Analyzer will score your overall
headline quality and rate its ability to result
in social shares increased traffic,
and SEO value.
http://coschedule.com/headline-analyzer
BuzzSumo will help you analyze what
content performs best for any topic or
competitor and help you find the key
influencers to promote your content.
http://buzzsumo.com
Now, let’s proceed
to the second step
Create a 7 Minute
Long Video
Here’s a sample video
YouTube video link: https://youtu.be/G-PF2YH6QDs
How can you create
a video similar to that one?
Just follow these steps
First, Outline the
Video
In our video, our outline was simply:
■ Introduction
■ Usertesting - The benefits of using a service
designed for this function
■ Upwork - The largest marketplace to find virtual
assistants
■ Freelancer.com - In case you need some diversity
■ TaskRabbit and other local marketplaces
Tools to Create
and Edit your Video
Microphone
Having a good microphone
is critical to the success of
your video.
Camera
You will need a decent
camera to clearly
show what you’re
demonstrating
Video Capture
and
Editing Software
Before distributing your movie to
your writer, you may want to edit it.
These tools will help you get those
things done.
Camtasia helps you create more
professional videos without
having to be a video pro.
Screencast.com’s high-quality
content-hosting gives you
complete control over how,
when and to whom your
content is distributed.
iMovie
Browse your clips more easily,
instantly share your favorite
moments, and create beautiful HD
movies and Hollywood-style trailers.
Upload to
(Privacy Settings)
When you upload your
video, you’ll have the
opportunity to make it
“unlisted”.
Transcribe Using
Fiverr
This will make writing
your post much easier
for your writer, take a
lot less time, and ultimately cost you a
lot less money. I find that you can
transcribe a 7 minute video for between
$5 and $10.
https://www.fiverr.com/categories/writing-translation/transcription#layout=auto&page=1
Now, let’s go
to the third step
Hire a Writer
Find Someone
Manually
I know this sounds like a lot of
work. But trust me, it’s easier than
posting on a job site and screening
out 50 different candidates to find
the one you want to work with.
Need tips on how to do it?
Here’s what to do
Use to find the top
blogs in your industry.
For instance, if I were looking to hire a
writer in the marketing industry, I would
simply search “Top Marketing Blogs of
2015”. Here’s the list of blogs I’d be given.
Click on any of those links to bring
up a list of actual blogs and click on
the one that sounds most like what
you’re looking for.
Then I would read the last 20 blog
posts looking for the one that most
resonates with me and take note of
who wrote the post.
Finally, I would check out his bio to see if
he would be interested in writing for me.
I usually steer clear of CEO’s, CMO’s of
companies and instead opt to find
professional bloggers within the industry
I would repeat this process until I’ve
found 5 bloggers that I’d want to
work with.
Check this for the email script for outreach
Use a Marketplace
(Here are 3 Potential Marketplaces)
Upwork formed when online outsourcing
powerhouses Odesk and Elance merged.
You post a job and freelancers make bids
to complete. You can then compare and
select bidders. You pay once you’re
satisfied with the work.
Freelancer.com is a global outsourcing
marketplace very similar in function to Upwork,
which allows potential employers to post jobs that
freelancers can then bid to complete.
Depending on your membership type, you
will be charged fees once a freelancer
accepts your offer.
Textbroker is a marketplace designed
specifically for businesses who need
custom content.
With Textbroker Self-Service, you
determine the quality level of the content
you buy as well as its cost.
Create a Job Description
Now that you’ve chosen which
marketplace you want to use, you need
to create a job description. You can
copy this one if you’re stuck for what to
write
You’ve got your writer, you’ve got your
video, and you’ve got your transcript.
All you have to do is sit back, relax, and
get your blog post written
Edit Your Post
These 5 services will help
you get the job done
You get to choose your own personal freelance
editor to edit your work based on his or her
qualifications, expertise, and skills, and benefit
from our strict deadlines and affordable fees.
Your 2,000 word post will be edited in
approximately 4 hours and cost $80.
They can proofread and edit your blog post in as
little as 3 hours. They have a 100% guarantee and
will redo your document until it’s perfect.
And finally, they will give you a free sample so
you can see if you like working with them.
Our proofreading staff is composed of
experienced, detail-oriented individuals, many of
whom have their master’s degrees or are
pursuing their PhDs.
We stand by our service with a 100% customer
satisfaction guarantee.
This is a software that works similar to the
grammar check in your traditional word
processor.
However, it is a fairly cheap option if you just
need a bit more confidence in your post before
you hit publish
Let’s say you don’t want to spend a lot of money
on an editor. You’re in an industry where
grammar doesn’t mean a whole lot, and you
don’t need someone with extremely specific
expertise.
Then Fiverr is your answer. I’ve used it quite a bit
for editing services and the work produced is
more than adequate.
Promote Your Post
Here are a few ideas on
how you can get people
to read your blog
Share on Social Media
Share on Communities
and Groups
These are Google+ communities,
Linkedin groups, Facebook groups
that we belong to and contribute to
Frequently spamming these groups can be frowned
upon, so make sure that you have good karma within the group,
and you don’t abuse this strategy by posting the same content over and over
again
Share on Forums
Here’s a sample email:
Email People you Mention
We also leverage the Reddit
community when we share our posts.
We find the relevant subreddit
within the community
and submit them
I never share the link with them right
away. I don’t want to come off as too pushy. Most
of these guys get emails all the time asking for
favors.
This strategy doesn’t back the person into a
corner. If they say “yes”, then email the link and
ask them to tweet it if they like your post.
How to create an email to send to influencers?
Content Syndication
Syndicating your content to more popular
sites will allow you to reach audiences
that you wouldn’t have access to.
One of the easiest places to syndicate
your blog post is on Publisher
Repurpose Content
Finally, we will repurpose some of our best
content. For instance, we will create a slide
deck and publish it on
We have written an extensive hiring guide and shared
it on Guides.co.
http://www.guides.co
Hire a VA to Promote
for you
You can use either or
in order to find someone
who specializes in social media.
Here’s a job description that you can use:
Congratulations!
Getting through this entire presentation
isn’t easy. And perhaps you weren’t able
to digest everything.
So here’s what I recommend:
First, you must make a
commitment to blogging
If you decide to make blogging an integral
part of your marketing effort, then
understand that it requires a commitment
on your part.
Second, create your first blog
post title
Make sure that the title of your post lends
itself to a video or demonstration that you
can easily record.
This will make it easier to get your point
across to the person you hire to write the
blog post.
Finally, download the entire tips
below
This presentation was brought to you by Time Doctor. To browse the original
content, please click this.
Try it for 30 days?
Be Sociable

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Steps to Creating a Blog Post Without Writing a Word

  • 1. 5 Steps to Creating a 2,000 Word Blog Post without Writing a Word biz30.timedoctor.com
  • 2. Companies that blog attract 67% more leads than companies that do not
  • 3. The Problem with Blogging…
  • 4. … is that it is extremely easy to set up one, but a blog is extremely difficult to maintain … your post is just one of 2 million that will be published that day.
  • 5. How to Get your Post to Stand Above the Noise?
  • 6. The folks at Buzzsumo analyzed 100 million of blog posts and articles and this is what they found…
  • 8. But who has time to write a 3000 word or even a 2000 word blog post?
  • 11. Now, let’s discuss the 5 steps in writing a Blog Post!
  • 13. “How to make Tortilla Espanola” Example: You can get the complete recipe here
  • 14. Recipes would work extremely well for a blog post that needs to be outsourced. As you’re cooking the food, you would simply describe the process by which you’re making it.
  • 15. To make your life easier….
  • 16. These tools will help you create a Topic and Headline For your Post
  • 17.
  • 18. Hubspot’s Topic Analyzer is a free tool that will come up with ideas for you. Simply enter three nouns into the form on the page, and Hubspot’s algorithm will produce five headlines for free. http://www.hubspot.com/blog-topic-generator
  • 19.
  • 20. This is a free tool from CoSchedule that will help you write better headlines. The Headline Analyzer will score your overall headline quality and rate its ability to result in social shares increased traffic, and SEO value. http://coschedule.com/headline-analyzer
  • 21.
  • 22. BuzzSumo will help you analyze what content performs best for any topic or competitor and help you find the key influencers to promote your content. http://buzzsumo.com
  • 23. Now, let’s proceed to the second step
  • 24. Create a 7 Minute Long Video
  • 25. Here’s a sample video YouTube video link: https://youtu.be/G-PF2YH6QDs
  • 26. How can you create a video similar to that one? Just follow these steps
  • 28. In our video, our outline was simply: ■ Introduction ■ Usertesting - The benefits of using a service designed for this function ■ Upwork - The largest marketplace to find virtual assistants ■ Freelancer.com - In case you need some diversity ■ TaskRabbit and other local marketplaces
  • 29. Tools to Create and Edit your Video
  • 30. Microphone Having a good microphone is critical to the success of your video.
  • 31. Camera You will need a decent camera to clearly show what you’re demonstrating
  • 33. Before distributing your movie to your writer, you may want to edit it. These tools will help you get those things done.
  • 34.
  • 35. Camtasia helps you create more professional videos without having to be a video pro.
  • 36.
  • 37. Screencast.com’s high-quality content-hosting gives you complete control over how, when and to whom your content is distributed.
  • 39. Browse your clips more easily, instantly share your favorite moments, and create beautiful HD movies and Hollywood-style trailers.
  • 41. When you upload your video, you’ll have the opportunity to make it “unlisted”.
  • 43. This will make writing your post much easier for your writer, take a lot less time, and ultimately cost you a lot less money. I find that you can transcribe a 7 minute video for between $5 and $10. https://www.fiverr.com/categories/writing-translation/transcription#layout=auto&page=1
  • 44. Now, let’s go to the third step
  • 47. I know this sounds like a lot of work. But trust me, it’s easier than posting on a job site and screening out 50 different candidates to find the one you want to work with.
  • 48. Need tips on how to do it? Here’s what to do
  • 49. Use to find the top blogs in your industry.
  • 50. For instance, if I were looking to hire a writer in the marketing industry, I would simply search “Top Marketing Blogs of 2015”. Here’s the list of blogs I’d be given.
  • 51.
  • 52. Click on any of those links to bring up a list of actual blogs and click on the one that sounds most like what you’re looking for.
  • 53.
  • 54. Then I would read the last 20 blog posts looking for the one that most resonates with me and take note of who wrote the post.
  • 55.
  • 56. Finally, I would check out his bio to see if he would be interested in writing for me. I usually steer clear of CEO’s, CMO’s of companies and instead opt to find professional bloggers within the industry
  • 57.
  • 58. I would repeat this process until I’ve found 5 bloggers that I’d want to work with. Check this for the email script for outreach
  • 59. Use a Marketplace (Here are 3 Potential Marketplaces)
  • 60. Upwork formed when online outsourcing powerhouses Odesk and Elance merged. You post a job and freelancers make bids to complete. You can then compare and select bidders. You pay once you’re satisfied with the work.
  • 61. Freelancer.com is a global outsourcing marketplace very similar in function to Upwork, which allows potential employers to post jobs that freelancers can then bid to complete. Depending on your membership type, you will be charged fees once a freelancer accepts your offer.
  • 62. Textbroker is a marketplace designed specifically for businesses who need custom content. With Textbroker Self-Service, you determine the quality level of the content you buy as well as its cost.
  • 63. Create a Job Description
  • 64. Now that you’ve chosen which marketplace you want to use, you need to create a job description. You can copy this one if you’re stuck for what to write
  • 65.
  • 66. You’ve got your writer, you’ve got your video, and you’ve got your transcript. All you have to do is sit back, relax, and get your blog post written
  • 68. These 5 services will help you get the job done
  • 69. You get to choose your own personal freelance editor to edit your work based on his or her qualifications, expertise, and skills, and benefit from our strict deadlines and affordable fees. Your 2,000 word post will be edited in approximately 4 hours and cost $80.
  • 70. They can proofread and edit your blog post in as little as 3 hours. They have a 100% guarantee and will redo your document until it’s perfect. And finally, they will give you a free sample so you can see if you like working with them.
  • 71. Our proofreading staff is composed of experienced, detail-oriented individuals, many of whom have their master’s degrees or are pursuing their PhDs. We stand by our service with a 100% customer satisfaction guarantee.
  • 72. This is a software that works similar to the grammar check in your traditional word processor. However, it is a fairly cheap option if you just need a bit more confidence in your post before you hit publish
  • 73. Let’s say you don’t want to spend a lot of money on an editor. You’re in an industry where grammar doesn’t mean a whole lot, and you don’t need someone with extremely specific expertise. Then Fiverr is your answer. I’ve used it quite a bit for editing services and the work produced is more than adequate.
  • 75. Here are a few ideas on how you can get people to read your blog
  • 78. These are Google+ communities, Linkedin groups, Facebook groups that we belong to and contribute to Frequently spamming these groups can be frowned upon, so make sure that you have good karma within the group, and you don’t abuse this strategy by posting the same content over and over again
  • 81. Email People you Mention
  • 82. We also leverage the Reddit community when we share our posts. We find the relevant subreddit within the community and submit them
  • 83. I never share the link with them right away. I don’t want to come off as too pushy. Most of these guys get emails all the time asking for favors. This strategy doesn’t back the person into a corner. If they say “yes”, then email the link and ask them to tweet it if they like your post. How to create an email to send to influencers?
  • 85. Syndicating your content to more popular sites will allow you to reach audiences that you wouldn’t have access to. One of the easiest places to syndicate your blog post is on Publisher
  • 87. Finally, we will repurpose some of our best content. For instance, we will create a slide deck and publish it on We have written an extensive hiring guide and shared it on Guides.co. http://www.guides.co
  • 88. Hire a VA to Promote for you
  • 89. You can use either or in order to find someone who specializes in social media.
  • 90. Here’s a job description that you can use:
  • 92. Getting through this entire presentation isn’t easy. And perhaps you weren’t able to digest everything. So here’s what I recommend:
  • 93. First, you must make a commitment to blogging
  • 94. If you decide to make blogging an integral part of your marketing effort, then understand that it requires a commitment on your part.
  • 95. Second, create your first blog post title
  • 96. Make sure that the title of your post lends itself to a video or demonstration that you can easily record. This will make it easier to get your point across to the person you hire to write the blog post.
  • 97. Finally, download the entire tips below
  • 98.
  • 99. This presentation was brought to you by Time Doctor. To browse the original content, please click this. Try it for 30 days? Be Sociable