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LEVERAGING SILICON VALLEY
CORPORATE INNOVATION
powered by 

Awesm Ventures
Can you see the future
clearly & embrace it
bravely?
@todiba
Tommaso Di Bartolo
What is Awesm Ventures?
confidential
“The Silicon Valley Early-stage investment firm which
partners with corporates to drive innovation, leveraging data-
driven startups that solve problems in the mobility industry”
confidential
Unlike other VCs, we focus on corporations first 

to represent their innovation interests, then on startups.
D ATA - D R I V E N
S TA RT U P S
awesm
ventures
M O B I L I T Y
C O R P O R AT E S
1 2
confidential
Intel Services
Corporate VC
apply innovation 

within 20 weeks
secure innovation access 

for 60 months
Corporation’s extended team
focused on external innovation
FO
R
CO
RPO
RATIO
N
S
>$250M
Why Mobility?
R A I L R O A DM A R I T I M E
T H E M O B I L I T Y I N D U S T RY I S
B E I N G D I S R U P T E D
A U T O M O T I V E AV I AT I O N G A S & E N E R G Y
BAD NEWS
And it’s not about
the money - but the
impact of innovation
1
+
At current churn rate, 

75% of the S&P 500 

will be replaced 

by 2027.
Yes, …Silicon Valley 

is becoming 

the new Mobility Hub
2
YESTERDAY TOMORROW
vehicle centric customer centric
powered by 

Awesm Ventures
Yes, …DATA 

is the new Oil
WHAT TO DO?
Run activities to
grow an innovation
pipeline
powered by 

Awesm Ventures
What is it you
got in your
pipeline?
H O R I Z O N 1 

0 - 1 2 M O N T H
H O R I Z O N 2 

1 2 - 3 6 M O N T H
H O R I Z O N 2 

3 6 - 7 2 M O N T H
time
profits Three Horizons of Growth
H O R I Z O N 1 

0 - 1 2 M O N T H
H O R I Z O N 2 

1 2 - 3 6 M O N T H
H O R I Z O N 2 

3 6 - 7 2 M O N T H
time
profits Three Horizons of Growth
Extend and Defend
core Business
HORIZON I
INCREMENTAL INNOVATION
Existing product
or service
enhancement
ENHANCING THE DESIGN OF YOUR PRODUCTS
UPGRADE YOUR SERVICES & QUALITY
THE LEAST SUSTAINABLE
IT CAN OFTEN BE COPIED EASILY BY COMPETITORS
Description
THE EASIEST, THE LEAST RISKY
Facts
powered by 

Awesm Ventures
H O R I Z O N 1 

0 - 1 2 M O N T H
H O R I Z O N 2 

1 2 - 3 6 M O N T H
H O R I Z O N 2 

3 6 - 7 2 M O N T H
time
profits Three Horizons of Growth
Build Emerging
Business
HORIZON II
ADJACENT INNOVATION
New products or
services close to
core
Description
Facts
COMPLEMENT EXISTING OFFERINGS
ADDITIONAL STEPS IN CUSTOMER EXPERIENCE
ADDITIONAL SIMILAR PRODUCTS
A SERVICE DEV TO COMPLEMENT YOUR CORE PRODUCT
DIGITALIZATION OF YOUR ASSETS & PROCESSES
OFFER SOCIAL & PERSONAL EXPERIENCE powered by 

Awesm Ventures
CHATBOT INTERFACES
ARE MORE ENGAGING
Sephora chatbot has 40% completion
rate > 3 X higher than industry standard.
H O R I Z O N 1 

0 - 1 2 M O N T H
H O R I Z O N 2 

1 2 - 3 6 M O N T H
H O R I Z O N 3 

3 6 - 7 2 M O N T H
time
profits Three Horizons of Growth
Create
genuinely
new business
HORIZON III
TRANSFORMATIONAL INNOVATION
Completely new
product &
customer
Description
Facts
COMPLETELY NEW OFFERING
NEW GO TO MARKET STRATEGY
NEW BUSINESS MODEL
A LONG TERM 10X BET
ADOPT CULTURE OF EXPERIMENTATION
NEW EXECUTION APPROACH: FINANCE & CUSTOMER
powered by 

Awesm Ventures
How to get
your H1-H3
innovation
pipeline?
Innovation
INTERNAL
R&D + Product
Legacy Know How
Risk Averse powered by 

Awesm Ventures
Innovation
INTERNAL
R&D + Product
Legacy Know How
Risk Averse
COLLABORATIVE
Uni. + Labs
Brilliant Minds
Slow Progress powered by 

Awesm Ventures
Innovation
INTERNAL
R&D + Product
Legacy Know How
Risk Averse
COLLABORATIVE
Uni. + Labs
Brilliant Minds
Slow Progress
EXTERNAL
Startups
Rapid Experimentation
Vetted Accesspowered by 

Awesm Ventures
That’s where
Awesm Ventures
comes to play
confidential
Unlike other VCs, we focus on corporations first 

to represent their innovation interests, then on startups.
D ATA - D R I V E N
S TA RT U P S
awesm
ventures
M O B I L I T Y
C O R P O R AT E S
1 2
confidential
Intel Services
Corporate VC
apply innovation 

within 20 weeks
secure innovation access 

for 60 months
Corporation’s extended team
focused on external innovation
FO
R
CO
RPO
RATIO
N
S
>$250M
WANT THE
SLIDES ?facebook.com/groups/be.whatittakes/
invitation only
REQUEST
ACCESSfacebook.com/groups/be.whatittakes/
invitation only
@todibafacebook.com/groups/be.whatittakes/

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