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Identity Management Manifesto

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The document summarizes the 13th German Trend Day workshop that discussed how identity is becoming a designable construct and management task, with recognition becoming more important than attention for communication. It explores why identity is increasingly a management task and the challenges and measures for companies regarding communication as a result. The manifesto pools research from the event on this topic of identity management and recognition over attention.

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13th German Trend Day + Workshop “Identity Management – Recognition instead of Attention” Identity Management Manifesto w w w . t r e n d b u e r o . c o m >> 1
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