6. Safe Harbor Safe harbor statement under the Private Securities Litigation Reform Act of 1995: This presentation may contain forward-looking statements that involve risks, uncertainties, and assumptions. If any such uncertainties materialize or if any of the assumptions proves incorrect, the results of salesforce.com, inc. could differ materially from the results expressed or implied by the forward-looking statements we make. All statements other than statements of historical fact could be deemed forward-looking, including any projections of subscriber growth, earnings, revenues, or other financial items and any statements regarding strategies or plans of management for future operations, statements of belief, any statements concerning new, planned, or upgraded services or technology developments and customer contracts or use of our services. The risks and uncertainties referred to above include – but are not limited to – risks associated with developing and delivering new functionality for our service, our new business model, our past operating losses, possible fluctuations in our operating results and rate of growth, interruptions or delays in our Web hosting, breach of our security measures, the immature market in which we operate, our relatively limited operating history, our ability to expand, retain, and motivate our employees and manage our growth, new releases of our service and successful customer deployment, and utilization and selling to larger enterprise customers. Further information on potential factors that could affect the financial results of salesforce.com, inc. is included in our annual report on Form 10-K filed and our quarterly report for the most recent fiscal quarter ended July 31, 2008. These documents are available on the SEC Filings section of the Investor Information section of our Web site. Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase our services should make the purchase decisions based upon features that are currently available. Salesforce.com, inc. assumes no obligation and does not intend to update these forward-looking statements.
7. We Started With a Vision “ Why can’t business applications be as easy as amazon.com?”
8. Salesforce.com’s Mission: Innovation Driver, Catalyst & Evangelist Software as a Service 21 st Century Platforms Client/Server Late 20 th Century Platforms Mainframe Mid 20 th Century Platforms
9. The SaaS Model: Multi-Tenant, Subscriptions Subscription Faster Vendor Innovation Economies of Scale Scalability Automatic Upgrades Multi-Tenancy
12. Multi-Tenancy Requires a New Architecture Customize and Build Without Upgrades 25+ Major Upgrades your clicks your code UI & API logic database Customize or build any app Apps stored in database as metadata Platform infrastructure and upgrades separated from your apps Customizations and apps run on the latest release automatically each customer’s metadata single code base and shared infrastructure 40,000+ customers 69,000+ custom apps Your Implementation
14. Broad Industry Recognition for Innovation Top 10 Entrepreneurs & Cool Company Top 100 Innovative Companies Market Leader Enterprise CRM 2007 Securities Technology Leader Technology of the Year Top Ten Disruptors of 2006 Best CRM & On-Demand Platform 2008 Leader & Visionary 2007 Forrester Groundswell Award PC Magazine Editor’s Choice: UE Enterprise Application Server Magic Quadrant SFA and Customer Service Magic Quadrants April 24, 2008 Visionary Visionary & Leader PaaS CRM #12 Top 50 Agenda Setters of 2007 2007 Product of the Year
15. Web 3.0: Cloud Computing Platforms as a Service web 1.0 web 2.0 web 3.0 User Generated Content Killer Internet Apps Platforms Everyone Can Publish Everyone Can Innovate Everyone Can Access S3 & EC2
16. Web 3.0: Platforms Serve Different Types of Applications Social apps Web applications Enterprise applications CPU & storage S3 & EC2
17. Salesforce.com: Trusted Technology Market Leadership Customer Growth by Fiscal Year 2001 2002 2003 2004 2005 2006 2007 2008 Top 10 Global Software Companies Worldwide 47,700+ Paying Customers 1,100,000+ Paying Subscribers Billion Dollar Revenue in FY09 July 31, 2008 2009
18. The Global, Enterprise Standard for SaaS ~5,000 ~3,200 ~4,000 ~21,000 ~40,000 ~30,000 ~25,000 ~ 12,000 ~65,000 ~30,000 ~4,000 Number of Subscribers ~5,800 ~9,000 ~3,000 ~2,600 ~57,500 ~5,500 ~2,900 ~2,000 ~6,300 ~3,500
19. Our Vision: The World’s First Multi-Application, Multi-Category SaaS Company
20. Global Infrastructure as a Service 165M+ Transactions Daily Average Speed 291 ms ~36% Global Deployments $300 Million+ Investment 2 Fully Mirrored Data Centers Scalable Architecture Disaster Recovery
21. The Most Trusted & Secure Infrastructure Security Transparency ISO 270001 Certified SAS 70 Type II SysTrust Certified Network and Physical Security IP Restricted Access Option Flexible Single Sign-On Options Identity Confirmation
22. Your Database on Our Service Create any table Add any field Build any relationship Security & sharing built-in Automatic audit history tracking Automatic tuning Automatic backups Automatic upgrades 10,500,000+ Customizations 160,000 SQL Statements per Sec Scales from 1-XXX,000+ users
23. Your Integrations on Our Service Native ERP Connectors Desktop Connectors Middleware Connectors Mash-ups from AppExchange Developer Toolkits 2.2+ Billion API calls per month 30+ Billion Total API calls
24. Your Workflow on Our Service Declarative Programmatic Approvals Intelligent Time-Based Formulas Outbound Messaging 125,000+ Workflow Rules Automated Tasks 7 Million+ A B D C
25. Your Code on Our Service First Multi-Tenant Programming Language Programmatic Business Logic Stored Procedures Triggers Data Validation Complex Transactional Logic Live 1.5 Million Apex System Requests per Day in Production Lines of Apex Code 3.8 Million
26. Visualforce: Create Any Application and Any Interface Any User Interface Any Application Any Device -Tim Tribe, Head of Product Management Included in All Editions Available Today 11,700+ Custom Interfaces Created
27. Application Exchange as a Service Pre-integrated Applications View, Try, Install Built on Force.com CRM & Non-CRM Apps 800+ 40,000+ 285,000+ 460+ Apps Apps Installed Test Drives Total ISVs
28. World’s First Development as a Service 100,000+ Developers 81,000+ Custom Apps Force.com IDE Metadata API Sandbox Force.com Code Share - CIO, Schumacher Group
29. Native ISV Apps on ERP Finance & Accounting Productivity & Collaboration Tools Human Capital Management Vertical CRM for Life Sciences Contract & Proposal Management Corporate Social Responsibility Sales Compensation Management
33. Drive Revenue Growth & Sales Success Effective Selling Process Optimize Lead Management Complete Visibility Improve Sales Rep Productivity
34. Delivering Measurable CRM Success to Sales Teams Profit Margin 22% Win Rate 25% Revenues 34% Productivity 40% Lead Volume 52% Source : Salesforce.com Customer Relationship Survey conducted Feb. 2008, by an independent third-party CustomerSat Inc. 94% Will Continue to Use Salesforce 94% Would Recommend to Others 74% Have Already Recommended More Productive More Collaborative More Effective
35. Increase Pipeline & Measure Results Drive More Leads Measure Campaign Performance Align Sales and Marketing
36. Deliver the Dream Agent Desktop High Quality One & Done Service Increase Agent Effectiveness Real-Time Service Performance Visibility
37. Turn Customers into Evangelists Web 2.0 Self-Service Experience Build a Loyal Online Community 24x7 Service at Lower Cost Adapt Quickly to Customer Needs
38. Recognized Leadership in the CSS Market 2007 Service Elite Award 2008 Product of the Year 2006, 2007 Product of the Year 2007 Product of the Year 2007, 2008 Innovation Award 2008 Pioneer Award
39. Qualcomm Achieves Instant Online Presence Dramatically improves company responsiveness Retired 40 servers and 11 databases Faster system performance in global offices Deployments as fast as 1 week 2000+ Support Specialists
40. Make Your Partners as Successful as Your Sales Force Rapid Time to Value Drive More Business Through Your Partners Increase Partner Loyalty
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42. F5 Networks Helps Partners Double Business Salesforce Paves the Way for Channel Strategy Overhaul Closed-loop system empowers early engagement 300% increase in deal registrations Increased top 20 partner business by 50%
43. Arm Every Employee with the Most Relevant Content Share Any Content Instantly Find the Best Content Every Time Get More Value with User Feedback Proactively Deliver the Right Content
44. Innovate using the “Wisdom of Crowds” Engage All Your Communities Online Spark Conversations Around Ideas Bubble the Best Ideas to the Top
45. … And Your Ideas are Driving Our Innovation ideas.salesforce.com 8,200+ ideas 176,000+ promotions 17,000+ comments