Mobile devices and social media are driving major changes in how people access the internet and interact with businesses. Billions of mobile devices are in use worldwide and people are spending more time on their phones each day for activities like social networking and shopping. The rise of big data and cloud computing is also transforming businesses, with more information and computing power available to analyze customer behavior and improve products. Apps have become a primary way people use mobile devices, and their popularity is driving significant revenue growth.

1. POWERFUL STATISTICS ABOUT TECH
MEGA TRENDS
AFFECTING EVERY BUSINESS
@ValaAfshar50

2. MOBILE
The mega trend of 21st
century is empowerment
of people via connected
mobile devices.
Mary Meeker

3. People who use phones and
tablets to access the Internet
will outnumber those who
use a PC by 2015.
Mary Meeker

4. Over 200 million tablets
will be sold in 2013.
Enders Analysis

5. 29% of Americans say
their phone is the first
and last thing they
look at every day.
People are always
connected.
Qualcomm

6. At least 50% of consumers will use 2 or
more devices in their purchase process.
Sites must be mobile-friendly.
IBM

7. One half of all local
searches are conducted
on mobile.
People search while
on the move.
Microsoft

8. On average,
Americans spend
2.7 hours socializing
on mobile devices.
Fish where the
fish are.
Microsoft

9. 90% of mobile searches
lead to action, 50% lead
to a purchase.
SEARCH
Search Engine Land

10. 80% of smartphone
owners use their device
in stores to shop.
SEARCH $9.99
$12.99
Google – Mobile in-Store

11. 60% of mobile users expect
a website to load in less than
three seconds.
Gomez

12. Tablet adoption is expected to
jump from 51% to 58% within
the next 12 – 18 months.
IDG Enterprise

13. SOCIAL
Social media is about
sociology and psychology
more than technology.
@BrianSolis

14. 100 hours of video are
uploaded to YouTube
every minute.
Is your company
contributing?
YouTube

15. 85% of users say social networks
help them decide what to purchase.
IBM, Generation C Study

16. 93% of marketers are
using social media
for business.
Business Insider

17. YouTube reaches more US adults ages 18 – 34
than any cable network.
Nielsen

18. 70% of YouTube
traffic comes from
outside the US.
YouTube

19. The fastest growing age bracket on Twitter is
55 – 64 years old.
Pew Research

20. 2 new users join Facebook every second.
Pew Research

21. LinkedIn is 277% more effective
for lead generation than Facebook
and Twitter.
TopDogSocialMedia
BRAND

22. 62% of people
are more likely to
engage with brands
that integrate social
media content into
their owned properties.
Mass Relevance
BRAND

23. The visual web is driving the rise of Pinterest
and Tumblr with growth rates of 88% and
74% respectively over the last 12 months.
Global Web Index

24. CLOUD
The personal cloud will
gradually replace the PC
as the location where
individuals keep their
personal content.
Gartner

25. Forbes
Cloud Will Generate 14 Million Jobs By 2015.
NOW
HIRING

26. CloudHyperMarket
1/3 IT budgets to be spent
on cloud computing in 2013.
2007 3hrs
B

27. IDG
Within the next two
years, over half of the
capital allocated to IT
budgets will be spent on
cloud computing.
2007 20123hrs
BUDGET

28. Mozy Online Backup
Every week 140,000
hard drives crash in the
United States.
131billion
1
1
1

29. Gartner
$131 billion estimated global
cloud services market by the
end of 2013.
131billion
1
1
1

30. IDC
By 2015, 1 of every 7 dollars spent on packaged
software, server, and storage offerings will be
through the public cloud model.
1 EXABITE
1
1
1
1

31. IDC
Worldwide IT cloud spending will approach
$
100 billionby 2016.

32. CSC
82% of companies
saved money when they
moved to the cloud.
$

33. Neowin
As of 2013, there is over 1 exabyte
of data in the cloud.
(that’s 1,073,741,824 GB)
1 EXABITE
1
1
1
NOW

34. Cloud Industry Forum
90% of public sector
respondents and 78%
of private sector
respondents admitted
data security was their
primary worry.
1 EXABITE
NOW
HIRING
$

35. BIG DATA
The real issue is making
sense of big data and
finding patterns in it that
help organizations make
better business decisions.
Gartner

36. WHAT’
IDC
68% of companies do not have
a stated Business Intelligence/
Analytics strategy.

37. McKinsey
15 out of 17 sectors in the United States
have more data stored per company than
the US Library of Congress.
GROWTH
SPENDING

38. IDC
IDC forecasts a 44-fold
increase in data volumes
between 2009 and 2020.
2009 2020

39. McKinsey
40% projected growth
in global data generated
per year vs. 5% growth
in global IT spending.
GROWTH
SPENDING

40. Huffington Post
Big Data could save up to $450 billion
in healthcare spending.
$

41. Wikibon
Facebook stores,
accesses, and analyzes
30+ petabytes of user
generated data.
2.5BILLION

42. The Economist
Decoding the human
genome originally took 10
years to process; now it can
be achieved in one week.

43. YouTube
YouTube’s content ID system scans
over 250 years of video every day.
2BILL
GIGAB
T’S ON

44. IBM
2.5 billion gigabytes
(2.5 exabytes) of data
are created every day.
That number doubles
every month.
2.5BILLION
GIGABYTES
ON YOUR MIND

45. Kleiner Perkins Caufield Byers
9-fold increase in digital information created
and shared over the last five years.
GIGABYTES
WHAT’S ON YOUR MIND?

46. APPS
Industry to reach tipping
point in next 12 – 18 months;
plans for corporate app
stores need to start today.
IDC
TM

47. Nielsen
73% of business apps
use pre-buying features
like product research, price
comparisons, inventory
checks and consumer
reviews, as opposed to
strictly purchasing.

48. New Relic
More than 1.5 million
apps are available in the
Apple App Store and
Google Play.
DOWNLOADS: 0
ADS: 0

49. PortioResearch
82 billion apps will
be downloaded
worldwide in 2013.

50. New Relic
Of the apps downloaded,
1 in 4 are abandoned after
the initial use.
People use apps that
enhance their lives.
$25,000,000,00

51. ABIResearch
Apps will generate $25 billion in revenue
in 2013.
$25,000,000,000

52. ABIResearch
By 2018 more app
revenue will come
from tablets than
smartphones.
$25,000,000,000

53. Mapdom
More than half of those
who purchased as a
result of a marketing
message on their
smartphone did so on
the device itself.
BUY NOW

54. Gartner
By 2017, 25% of
enterprises will have an
enterprise app store.

55. Nielsen
82% of mobile media
consumption time is
within apps and 18% is
from mobile browsers.
BUY NOW

56. AerIcon
40% of marketers
are planning to
develop a mobile app
in the next year.

57. POWERFUL IT STATS ABOUT
MEGA TRENDS
AFFECTING EVERY BUSINESS.
50
Read more business technology insights at
HuffingtonPost.com/Vala-Afshar
and
Twitter.com/ValaAfshar
POWERFUL STATISTICS ABOUT TECH
MEGA TRENDS
AFFECTING EVERY BUSINESS
50