This webinar entitled Moving Gamification Beyond Points, Badges, and Leaderboards was a Q&A as part of the eLearning Chatter's Dialogues series. Participants sent in questions ahead of time and the webinar was structured as a conversation speaking directly to the issues that most interested and concerned the audience.

1. presents …
Moving Gamification
Beyond Points, Badges, and Leaderboards
Valary Oleinik
@valarywithawhy
valarywithawhy.com

2. Type in the
chat the name
of your
favorite game
and why you
like it

4. TRENDS
 How do I move beyond badges, levels and
leaderboards?
 What’s new in gamification thinking?
 What are the current trends in gamified learning and
what are tools needed to execute them?

5. InnovationTrigger
PeakofInflated
Expectations
Troughof
Disillusionment
Slopeof
Enlightenment
PlateauofProductivity




2011
2013
2015
2017

6. GAMIFICATION
the use of game design
techniques, game thinking and
game mechanics to enhance
non-game contexts

7. GAMIFICATION
Method
Mindset
Process

8. GAME DESIGN
INSTRUCTIONAL DESIGN
PSYCHOLOGY
USER EXPERIENCE
GAME-BASED LEARNING
NEUROSCIENCE
MARKETING
CREATIVITY
BEHAVIOR ECONOMICS
COGNITIVE SCIENCE
GAME THINKING
USABILITY
AESTHETICS
IMMERSIVE LEARNING
PROJECT-BASED LEARNING
LEARNING ANALYTICS
GRAPHIC DESIGN
LEARNER

9. DEFINITION
 What are the basic elements a game can be reduced
to?
 Which content types and learning / business needs
are appropriate for gamification?
 What are gamification strategies for different types of
content?

10. DEFINITION
 What’s your thoughts on gamification of a learning
platform vs gamifying the learner content? Should they
be one in the same or is okay for them to be different?
 List a few scenarios where gamification is best suited as a
learning strategy
 How can we utilize design thinking for gamification?

11. Fun is just another word for
learning.”
Raph Koster
“

12. FUN
 There is no causation between specific game
elements or mechanics with having fun, but fun is an
emergent property of the whole structure if it is well
designed. Would you agree and at what percentage?

13. HARD FUN
MASTERY
SERIOUS FUN
MEANING/
VALUE
PEOPLE FUN
SOCIAL
EASY FUN
IMAGINATION
4 KEYS 2 FUN
Nicole Lazzaro

14. GAME Plan

15. GOALS
AUDIENCE
MECHANICS
EXPERIENCE

16. GOALS
AUDIENCE
MECHANICS
EXPERIENCE

17. ... the best way to motivate people ...
is by facilitating progress – even
small wins.”
Teresa Amabile
“

18. MAKE
PROGRESS
VISIBLE

19. GOALS & ASSESSMENTS
 How do you align the gamified elements of a very
technical course with the required professional
learning outcomes?
 How do I use gamification strategies in assessments?
 How is knowledge transfer measured through
gamification?

20. GOALS
AUDIENCE
MECHANICS
EXPERIENCE

22. The proper question is not, ‘how can people
motivate others?’ but rather, ‘how can people
create the conditions within which others will
motivate themselves?’”
Why We Do What We Do, Edward Deci
“

23. INTRINSIC EXTRINSIC

25. AUTONOMY COMPETENCE RELATEDNESS
SELF-DETERMINATION THEORY

26. AUDIENCE
 How the gamification will help learners to achieve the
learning objective?
 How can gamification improve regular e-learning and
m-learning delivery and consumption?
 Is there a game-theoretic explanation for why people
do (or don't) participate?

27. AUDIENCE
 [Existing gamification product] … Why are the
children finding [it] not exciting enough to use?
 Considerations when working with multi-cultural
audiences?
 How I can motivate my team / involve effectively, to
learn new technologies constantly
 What can make learner more involved in the training
other than story and game?

28. GOALS
AUDIENCE
MECHANICS
EXPERIENCE

29. 1. Access/Unlocking
Content
2. Achievement
3. Autonomy
4. Badges
5. Challenges
6. Collaboration
7. Collection
8. Competition
9. Connectedness
10. Creativity
11. Discovery/Exploration
12. Easter Eggs
13. Epic Meaning
14. Failure
28. Praise
29. Progress
30. Quests/Missions
31. Recognition
32. Scarcity/
Impatience
33. Self-expression
34. Sharing
35. Status
36. Story/Theme
37. Surprise
38. Time
39. Virtual Currency
40. Voting
15. Feedback
16. Fun
17. Hints/Nudges
18. Leaderboard
19. Levels
20. Loss Avoidance
21. Lottery/Chance
22. Mastery
23. Mystery/Curiosity
24. Ownership/
Possession
25. Perks and Swag
26. Points
27. Power or Exposure

30. MECHANICS
 Can leaderboards, points etc engage all types of
learner’s or is it detrimental for certain types?
 Do you think that leaderboards promote competitors
rather than team spirit?
 What is the key motivating factor in gamification if
there are no leaderboards, badges and so on?
 How do we keep the leaderboard motivated
throughout the learning?

31. MECHANICS
 Competition vs Collaboration - What do you think
should be the core of designing gamified learning
experience?
 How can you use gamification in online classes?
 How do you scale the content presented through a
gamified activity?

32. GOALS
AUDIENCE
MECHANICS
EXPERIENCE

34. EXPERIENCE & RESOURCES
 What are the parameters to decide that a given business
problem can be turned into a game and that is the best
solution given we have infinite resources, also how do we
decide the type of game to design?
 How do you include gamification, when you have a very
limited development time for your project ? How do you
work on an appropriate solution?

35. EXPERIENCE & RESOURCES
 Price
 When attempting to incorporate gamification into
learning I tend to run into resistance from management,
claiming that training materials with the extra "Fluff" takes
too long to justify the added cost, any suggestions for
overcoming these arguments?
 How do you manage risks in e-learning projects?

36. GAMES
 Can we start designing games that can blur the lines of
learning and entertainment?
 How do you see the role of off line physical games in
corporate learning?
 To what level games can be used while designing
courses for K-12 audience.
 Are there templates for non flash games? I will use
Unreal Engine.

37. THE FUTURE
 How efficient is gamification in an era when we are
moving towards Artificial Intelligence, Automation and
Machine Learning?
 The level or percentage of the work place activity is
being integrated in Gamification and have any data on
the same
 Going beyond Gamification - what are the options for
learner engagement

38. presents …
Moving Gamification
Beyond Points, Badges, and Leaderboards
Valary Oleinik
@valarywithawhy
valarywithawhy.com