China, the business hub for the automotive aftermarket • In 2013, the sales volume of cars in China reached 21.9841 million units, up 13.89% year on year compared with 2.72% in 2011 and 4.15% in 2012. • There is a higher gross margin in automotive aftermarket, and dealers are actively contributing to the accelerated growth of the aftermarket. • In 2013, China’s revenue in the auto after-sales service sector accounted for 12% of the market, but it had a larger contribution to gross profit (above 45%).

1. Why China?
China is the second largest global economy and spending power is at an all-
time high. Chinese citizens are seeing a steady increase in disposable income
year on year reaching a peak in December 2012 (Trading Economics, Retrieved
April 2013). Shenzhen itself is one of mainland China’s leading commercial and
manufacturing regions with excellent links to the rest of China, Hong Kong and
South East Asia.
The aftermarket is booming In China
FACT: The Chinese Aftermarket industry will grow 18.3% throughout 2014.
FACT : In 2009 China overtook the USA as the largest Aftermarket industry, it’s
still growing up to 20% yoy.
FACT: In 2012 the aftermarket industry was worth $33.9 billion, in 2015 it’s
expected to double and generate sales of over $60 billion.
A growth market
• In 2013, the sales volume of cars in China reached 21.9841 million units, up
13.89% year on year compared with 2.72% in 2011 and 4.15% in 2012.
• There is a higher gross margin in automotive aftermarket, and dealers are
actively contributing to the accelerated growth of the aftermarket.
• In 2013, China’s revenue in the auto after-sales service sector accounted for
12% of the market, but it had a larger contribution to gross profit (above 45%).
China, the business hub for the
automotive aftermarket

2. AAITF 2015
A world class trade fair for your
automotive aftermarket business
AAITF is one of the world’s largest and most influential automotive
aftermarket events. Strategically located in Shenzhen, a recognised
manufacturing and trading hub with excellent links to the rest of China,
Hong Kong and South East Asia.
Why AAITF?
No other automotive aftermarket show can give you access to:
THE TOP
500Chinese automobile
appliance companies
3,579EXHIBITORS
WITH OVER
220,000SQM
of show space
With a combined
spend of
$25.2
BILLION
More than
20,000
NEW PRODUCTS

3. Key highlights of AAITF included:
• AAITF 2015 Auto Accessories Conference for China Auto 4S Shops with
specially invited leading industry speakers
• Conference for the Aluminium Alloy wheel industry
• One to One matching programme for exhibitors and their target buyers
• China Top Auto Aftermarket Dealers’ Annual meeting
• China in-vehicle information industry conference
• China International Auto Audio Modification Competition
• The National Federation of Automobile Motorcycle Parts Industry
Association Work Conference and Committee
• The inaugral meeting of the China Automotive Industry Sales Branch,
China Auto Dealers Chamber of Commerce
• AAITF Awards Ceremony
Investment in top class show features
including conference, workshops,
competitions, seminars and awards to
attract the very best buyers.

4. • Pang Da Automobile Trade Co.Ltd.
• China Grand Auto
• Zhongsheng Group
• Guangdong Materials Group
Corporation
• Kailong Auto
• Xianglong Borui Auto Service
• China Ekingo
• LITED Group
• China Zhengtong Auto Service
• Runhua Group
• Zhejiang Jinchang Auto
• Rundong Group
• Peng Feng Group
• Better Life Group
• Shanghai Volkswagen
• Chery Automobile
• Beijing Hyundai
• FAW Xiali
• FAW Toyota
• Guangzhou Honda
• Dongfeng Peugeot-Citroen Automobile
• Zhejiang Geely
• Dongfeng Nissan
• Changan Ford
Exhibit at AAITF and meet a unique audience of
professional buyers including:
The leading 4S store dealer groups:
Automotive manufacturers:
Who Visits?
Retailers 78%
Asia 77%
Europe 16%
Africa 2%
South America 1%
North America 2%
Oceania 2%
Domestic buyers Overseas buyers
OEMS 1%
Others 3%
Auto 4S Shops
10%
Agencies 8%

5. AAITF is the barometer of the China automobile appliance industry,
it’s where the industry comes together. It is the ultimate platform
for your business.
Join the leading automotive
aftermarket companies
Across seven key sectors AAITF
product categories consist of:
• Car Audio & Visual Products – CD/DVD, speakers etc.
• Car Electronic Products – Locking and anti-theft devices, radar etc.
• Car Modification Products – Graphics, wheels/tyres, body kits etc.
• Car Decoration Products – Seat covers, lighting etc.
• Car Care & Beauty Products – Polishes, engine oils, coolants etc.
• Auto Parts – Brake discs, filters, clutches, exhausts etc.
Who should exhibit?
Total exhibitors: 3579
Auto Accessories 25%
Auto Lights 6%
Auto Electronics 25%
Anti-blast Film 3%
Auto Care & Beauty 9%
Auto Modification 9%
Auto Parts 4%
Auto Multimedia 14%
Auto Audio 5%

6. Key exhibitors include:
Testimonials
“Two months after AAITF, our company still
obtains plenty of new orders from the buyers
who attended the exhibition.”
Mr Tong-Cai Cai, Vice President of Road Rover
Technology Company Ltd.
“We are highly impressed by the wide array of
aftermarket auto accessories on display. The
show is irreplaceable; by chatting face-to-face
with exhibitors we get a unique understanding
of the wide range of products on offer and
the technical specifications through product
demonstrations.”
Gulshan Ahuja, Secretary General, Federation
of Automobile Dealers Association, India
“We launched a series of new products at AAITF
and the show helped us to break our sales record
again. With 20 year’s industrial experience,
AAITF has built an effective platform between
suppliers and 4S stores / groups.”
Ms Feng-Zi Liu, General Manager of Shanghai
Astrace Window Films Co. Ltd
“I am visiting AAITF for the first time and am
looking to source good quality products for
domestic suppliers. I’ve found what I need and
have also been exploring different business
opportunities. The show gathers all the suppliers
together under one roof making it easier and
more cost effective for me to find what I need.
Frederico Zapponi, Purchasing Manager, Brazil

7. AAITF Committee
Guangzhou Headquarter Tel: +86 20 3821 9963 Email: info@aaitf.org
A world class venue for a world class show.
Shenzhen Convention and Exhibition Center is one of the most modern
exhibition centre in Asia. Conveniently located in Shenzhen a recognised
Contact us now :
A
Indones
Floorplan
manufacturing and trading hub with superb links to the rest of China.

8. A globally renowned company
Tarsus is an international business-to-business media group with
interests in exhibitions, conferences, publishing and online media.
Since its inception in 1998 with one key brand and a turnover of
£4.8 million, the Group has grown substantially and now operates
in thirteen key sectors – with over eighty events and websites, twenty-five publications,
and an annualised turnover of over £50 million.
Tarsus is operational worldwide with over 180 staff in offices in Dublin, London, Paris,
Milwaukee, Boca Raton (Florida), Peterborough (New Hampshire), Dubai, Shanghai and
New Delhi, and over 60 staff in Central and Western China through a joint venture with
Hubei Hope Exhibition Company Ltd.
Emerging Markets
Tarsus has leveraged its strengths in developed markets to construct a portfolio in
emerging markets both through acquisition and replication.
Tarsus now generates 38% of its revenues from these markets and has a strong local
presence in Dubai and China and Turkey, and continues to build its presence in India and
South America.
About the organisers
Jiuzhou Media Group
is a highly regarded media company operating for more than a
decade in the Chinese automotive sector. Jiuzhou launched AAITF
ten years ago, and also publishes a number of industry magazines including Auto Audio
Technology, Auto Power Modification, Auto Electronic, and Auto Decoration. In addition,
Jiuzhou owns two of the automotive industry’s most popular online portals. With a total
of 150 staff in their Guangzhou headquarters, Jiuzhou are the market leading media
company for the automotive aftermarket industry.
Contact Us
Victor Shen
AAITF Projects Manager
Tel: +86 20 3821 9963
Mob: +86 137 5184 9991
victor@aaitf.org
Michael Hodge
Sales Manager
Tel:+44 (0) 20 8846 2736
Mob: +44 (0) 7988 956427
Email:Michael.hodge@aaitf.com
Tarsus Group Ltd
Metro Building
1 Butterwick
London, W6 8DL
UK
Tarsus Group LtdJiuzhou Tarsus Co.,Ltd
Unit A,XCJ Mansion Metro Building
1 Butterwick1 Butterwick1 Butterwick
Tiyu West Rd
Guangzhou, China
Email:

9. China International
Automotive Aftermarket
and Tuning Trade Fair
Shenzhen Convention & Exhibition Center
Shenzhen, China
Organised by Organised by
16-18 January 2015
www.aaitf.org
The 11th
(AAITF) 2015