The document discusses various aspects of design critique including:
- There are two facets to critique: giving and receiving. When giving critique it is important to have the right intent, ask questions, and talk about strengths. When receiving critique it is important to have humility and understand the purpose is improvement.
- Some rules for critique include avoiding problem solving, treating everyone as equals, and having the designer responsible for next steps. Setting the right foundation with personas, goals, principles and scenarios is important.
- Facilitating critique well involves setting goals, using techniques like round robin and direct inquiry, and ensuring active listening from all participants. Critique is an important part of collaboration and design improvement.
4. We're disappointed in this solution. We're going to have our own designers
come up with one.
Looks ugly. Make it pretty.
What. The hell. Is this?
Make it look more
Here is a rewrite. My intention is to
What kind of company shuts down a much-loved service like
like SharePoint. sharpen the language, make it
Google Reader but keeps the vegetative Google Plus?
more precise.
It doesn't have enough spunk.
Change the order of the screens so that the
3rd and first one are switched.
It’s laid out too much like [popular service]. We should be different.
The new Spotify design is perhaps even worse than the old Spotify design. The
visual hierarchy and underlying IA are terrible.
The wireframes are still not answering our problem and
are not providing enough an easier solution for the
page.
No. That won’t work. What if we
do it this way...
It needs more flululululuh!!
I would never use this. I don’t like
the layout.
We should make that a dropdown instead
of radio buttons.
None of this is what I asked for.
This is terrible. I have no idea what
the lines mean.
I like the paper form better.
I'm just not feeling it. I don't know what, but it isn't
right yet. Just needs to be more innovative.
5. The new Spotify design is perhaps even worse than the old Spotify design. The
visual hierarchy and underlying IA are terrible.
No. That won’t work. What if we
do it this way...
We should make that a dropdown instead
of radio buttons.
What. The hell. Is this?
Change the order of the screens so that the
3rd and first one are switched.
None of this is what I asked for.
Here is a rewrite. My intention is to
sharpen the language, make it
more precise.
29. A few things to
keep in mind...
Critique is a skill. You need to practice.
30. A few things to
keep in mind...
Critique is a skill. You need to practice.
Start small.
31. A few things to
keep in mind...
Critique is a skill. You need to practice.
Start small.
Think before you speak.
32. A few things to
keep in mind...
Critique is a skill. You need to practice.
Start small.
Think before you speak.
Choose who you critique with carefully.
39. Set your foundation with...
Personas
User Archetypes that describe their average
behaviors, goals, expectations, knowledge,
etc.
40. Set your foundation with...
Goals
Desired, measurable outcomes of the user
interacting with the product or service. Can be
user oriented, business oriented or both.
41. Set your foundation with...
Principles
Desired qualities or characteristics of the final
solution.
42. Set your foundation with...
Scenarios
Short narratives that the describe the desired
behaviors, thoughts, reactions, emotions, etc.
of the user as they move through a particular
flow or use case.
46. Critique is about iteration and
improvement.
So long as you’re looking to
improve on whatever it is
you’re doing, you’ve got an
opportunity for critique.