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Accenture & Girls Who Code LinkedIn Training

Find out how to create a connected experience on LinkedIn that will help you maintain a professional LinkedIn profile and take action to stay involved with your network.

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Accenture & Girls Who Code LinkedIn Training

  1. 1. LinkedIn Training for Alumni & Current Students
  2. 2. Copyright © 2015 Accenture All rights reserved. 2 • Together with Girls Who Code we are thrilled to inspire, educate and equip young women with computing and professional skills that enable them to pursue technology careers. • We create high-energy environments where our 336,000 people around the world—more than 115,000 of whom are women—can thrive. • Our partnership reflects our vision to improve the way the world works and lives, and our belief that attracting, retaining and advancing women is critical to being a high-performance business. Accenture and Girls Who Code • Every day our talented people push boundaries, bring new ideas, build excitement, embrace passion, take risks and ultimately make an impact – we call this the #AccentureAdventure. • See the adventure unfold on Facebook, Twitter, Instagram and accenture.com/careers. Accenture is one of the world’s leading professional services companies, with capabilities in consulting, strategy, digital, technology and operations.
  3. 3. Copyright © 2015 Accenture All rights reserved. 3 As an alumni of Girls Who Code you are going to need to LinkedIn profile as you grow your career in tech and elsewhere. Showcase your computing and other skills to help grow your career and find networking opportunities! Opportunity for you • Personal brand: Empowers you to develop your own digital footprint and positions yourself as a technology expert. • Professional relationships: Enables you to build stronger business relationships – both internally and externally – through increased points of communication. Why Build A LinkedIn Profile
  4. 4. Copyright © 2015 Accenture All rights reserved. 4 Polishing your profile achieves four important objectives: • Improve profile visibility • Represent yourself in the most professional manner possible • Fully showcase all talents, work, and skills • Improve chances of showing up in others’ wall feeds. To build a stronger and more publicly visible profile, the following recommendations will guide you through the process. How To Build A Compelling Profile
  5. 5. Copyright © 2015 Accenture All rights reserved. 5 Education: Add your most recent school, years attended, and details about your graduation. Were you an honor student? Be sure to clearly and in an organized manner state what set you apart from your peers. Volunteer Experience/Current Jobs: Add any relevant experience that speaks to your skills and passion to continue in that field. If your experience is less relevant to your desired field, be sure to bullet out 1-3 skills that apply across any job function and highlight how you took something less relevant and gained valuable training from it. What to Add to Your Profile Profile Photo: This should be a professional-grade photo that has a neutral background. Have someone take your photo against a neutral backdrop and then ask a friend or family member to polish it using photo software.
  6. 6. Copyright © 2015 Accenture All rights reserved. 6 If you already have a profile, connections, and follow influencers, focus on these functionalities: • Get the most out of your wall feed – Top stories – Most recent. • How to Like, Comment, and Share updates. • Comment on Pulse stories via this link. • Write updates and share updates within the platform. • Participate in Groups you have joined – Comment, start discussions, share relevant news. Understanding Platform Basics
  7. 7. Copyright © 2015 Accenture All rights reserved. 7 Use the Top Stories filter to read updates of the most read, current stories. Use the Most Recent filter to display recently shared stories and updates from your connections and influencers you follow. Get The Most Out of Your Wall Feed Set your filter preferences here.
  8. 8. Copyright © 2015 Accenture All rights reserved. 8 Like, Comment, & Share Updates When you engage with content your connections and influencers share on LinkedIn you: • Increase your profile visibility • Help build your professional voice on the platform • Build platform recognition • Create opportunities to engage with your network. Join threads where people you’re connected with have engaged. You can also Like or Share a post to your audience to start your own discussion and present topics that interest you.
  9. 9. Copyright © 2015 Accenture All rights reserved. 9 Comment & Engage With Pulse Stories Using the Pulse Network to read, comment, and share stories is an important way to add value to your network. Your connections will be interested in what you’re reading and when you share or comment with a connection tag on a Pulse story, you create an opportunity for you network to benefit. When you create valuable moments for your connections to learn and engage with content you share they, in turn, may recycle that content to their network. The growth of shares from your content will provide visibility, added recognition, and profile views to your post and profile.
  10. 10. Copyright © 2015 Accenture All rights reserved. 10 Engaging and Following Influencers Follow Influencers across your network to stay current on what people in your industry are talking about and be a part of the conversation. Following Influencers allows relevant topics to be curated directly to the LinkedIn newsfeed, allowing easier access to engage in trending and relevant discussions. Engage. Be a part of the conversation. Read, Like, and comment on Influencer posts to contribute and show appreciation for the insights and knowledge that’s shared. Influencers may respond to any comment posted, creating a deeper connection to influential and highly networked people.
  11. 11. Copyright © 2015 Accenture All rights reserved. 11 Write & Share Updates From Your Activity Feed Post updates, upload a photo, or publish a post via your wall feed. Depending on your privacy settings, your connections or the general public will be able to see what you post and share with the community.
  12. 12. Copyright © 2015 Accenture All rights reserved. 12 Participate In Groups Sharing your thoughts and ideas in a group where you are a member sets a positive tone and shows you are an active contributor to group conversations. The more you contribute meaningful thoughts and ideas, or even updates, the more you will be seen as a leader in the group.
  13. 13. Copyright © 2015 Accenture All rights reserved. 13 Update Media & Descriptions Description Do list a brief synopsis of what organizations you are active and involved with and request to be recommended for those activities. Media Add to Experience items that are branded and clearly showcase work you have done while at your current company. All personal media used in this section should be usable as a resource and showcase your abilities.
  14. 14. Copyright © 2015 Accenture All rights reserved. 14 Get Recognized Beyond Your Work Volunteer Experience List 3-4 Causes & Organizations where you donate your time. Recommendations Ensure that for each experience listed you have one recommendation. Rule of thumb is 1:1 ratio. Skills and Endorsements Ensure all 25 skills you want to be endorsed for are listed, It’s okay to make up a fun one, such as: 90s R&B fan.
  15. 15. Copyright © 2015 Accenture All rights reserved. 15 Highlight Publications/Blogs, Volunteer Experiences & Interests It is important to list personal interests. This helps to build a rapport with like minded professionals – and creates a personal connection. If applicable, use the Publications section for relevant and appropriate articles and/or blog posts that you’ve written to position yourself as a thought leader in that area.
  16. 16. Copyright © 2015 Accenture All rights reserved. 16 Connect, Engage, and Follow Connections The list of 1st degree connections shared with another member. Following Activity A list of the influencers, news, companies, and schools the member follows. Groups The list of groups the member has joined.
  17. 17. Copyright © 2015 Accenture All rights reserved. 17 Make Use of Profile Functionalities Profile Drop-Down Menu Click here to connect, follow, share the profile or view the member’s activity. Recent Activity Recent Activity is a history of the member’s shared and posted articles, as well as his/her comments and contributions.
  18. 18. Copyright © 2015 Accenture All rights reserved. 18 Whether you’re new to the platform or a long-time user, determine what you want people to see. It’s always best to double-check that your privacy settings are set to your preferences. Set your privacy controls under the Settings tab indicated by a gear symbol. Quick Look At Privacy Controls
  19. 19. Copyright © 2015 Accenture All rights reserved. 19 Pulse Mobile App Provides a seamless way to read and interact with current and trending articles from LinkedIn influencers and people you follow. Connected App Connect with people you may not have met in person prior to meetings. If you sync your calendar with the Connected app you will get an alert 15-minutes prior to your meeting with updates on commonalities between you and those with whom you are meeting. LinkedIn Jobs App Provides an advanced way to search and save jobs that match your search criteria. LinkedIn App Take LinkedIn with you wherever you are! LinkedIn Mobile App Tips + Tricks