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Provocativethinking, transformativeinsights, tangibleoutcomes
THEHIDDENVALUE
OFCULTUREMAKERS
Where CultureMakers lead,
organisations growtwiceasfast
GETTINGTOEQUAL2020
2GETTINGTOEQUAL2020
ABOUTTHE
AUTHORS
Julie Sweet
Chief Executive Officer
Julie Sweet is chief executive officer of Accenture and serves on the company’s
board of directors. Prior to becoming CEO in September 2019, Julie served as
chief executive officer of Accenture’s business in North America, the company’s
largest geographic market. Previously, she was Accenture’s general counsel,
secretary and chief compliance officer for five years. Prior to joining Accenture in
2010, Julie was a partner for 10 years in the law firm Cravath, Swaine & Moore LLP.
Outside of Accenture, Julie is a leader on topics including innovation,
technology’s impact on business and inclusion and diversity. She is a member of
the World Economic Forum’s International Business Council, the Business
Roundtable and the TechNet Executive Council. Julie also serves on the board of
directors for Catalyst, the board of trustees for the Center for Strategic &
International Studies and the board of trustees for the Marriott Foundation for
People with Disabilities—Bridges from School to Work. In 2019, she was named to
FORTUNE’s list of “Most Powerful Women” for the fourth consecutiveyear.
Julie holds a Bachelor of Arts degree from Claremont McKenna College and a
Juris Doctor from Columbia LawSchool.
Ellyn Shook is Accenture’s chief leadership & human resources officer, responsible for
helping the 505,000 people of Accenture succeed both professionally and personally.
Her global team of HR experts is reimagining leadership and talent practices to create
the most truly human work environment, fueling Accenture’s differentiation in the
market and ability to improve the way the world works and lives.
A member of Accenture’s Global Management Committee, Ellyn is a strong advocate for
diversity and equality, and Accenture has been widely recognised externally as an
employer of choice and for its equality efforts.
A recognised thought leader and author on the topics of future of work and diversity and
equality, Ellyn is a member of the World Economic Forum’s Global Shaper Community
Foundation Board, the Women’s Leadership Board of the Women and Public Policy
program at Harvard’s Kennedy School and the steering committee of Paradigm for Parity.
She also serves on the HR Policy Association’s Board of Directors and is an active
member of the HR50 division of World50.
Ellyn joined Accenture in 1988 and became a partner in 2003. She holds a Bachelor of
Science degree from Purdue University.
Ellyn Shook
Chief Leadership & Human
Resources Officer
3GETTINGTOEQUAL2020
/02 About the authors /19 Prioritise culture, get ahead of thecurve
/04 Think your workplace culture isinclusive? /23 Bring everyone in, lift everyoneup
/06 Turning caring into doing /28 Methodology
/08 Two cultures, one company? /33 Acknowledgments and
References
/13 Make the win withculture
/16 Meet the CultureMakers
CONTENTS
THINKYOUR
WORKPLACE
CULTUREIS
INCLUSIVE?
GETTING TO EQUAL 2020 4
Your employeesmight think differently.
Closing this perception gap wil yield
substantialbenefitsforcompaniesandtheir
employees.
In addition, employees care
increasingly about workplace culture
and believe it’s important to help
them thrive in the workplace
(reported by 83 percent of women
and 67 percent of men).
Their voices are rising, loud and clear,
while a growing number of
companies recognise the importance
of equality.
Yetdespite growingawareness,
progress just isn’t fast enough.
Why aren’t companies more diverse
and inclusive, when the business
case in favor of a culture of equality
strengthens each year? And why is
the share of women in leadership
positions still so low?
Our survey of senior company
leaders and employees dives deeply
into the workplace culture
perception gap.
Closing that gap will help companies
thrive in a hyper-competitive
economic environment and benefit
all employees. Findings and
recommendations from this research
can empower leaders to take action,
no matter where they are on their
journey to a culture of equality.
Weareataninflectionpoint:
Whenitcomestoworkplaceculture,thereisalargegapbetweenwhatleadersthink
isgoingonandwhatemployeessayishappeningontheground.
78 percent of all leaders feel they
create empowering environments - in
which employees can be themselves,
raise concerns and innovate without
fear of failure - but just one third (32
percent) of employees agree.
32%
ofemployees
78%
ofleaders
5GETTING TO EQUAL 2020
TURNINGCARINGINTODOING
6GETTING TO EQUAL 2020
This pattern is a warning sign for
leaders, because employee
expectations are only set to increase:
We found that a larger percentage of
those in younger generations are more
concerned with workplace culture than
their older counterparts (75 percent of
Gen Z vs. 64 percent of Boomers).
Culture is a notoriously amorphous
concept. But, in our 2018 Getting to
Equal research, we identified 40
workplace factors that are proven to
positively influence advancement [see
appendix for full list]. The more of
these factors there are in an
organisation, the stronger its culture of
equality, and the more likely it is that all
employees will advance and thrive.
We have grouped the answers of nine
such questions together to create an
overall scorecard. And over three years,
the scores are essentially the same:
Score out of 100, where 100 is complete
commitment
Today, women are still incredibly
scarce at the top, comprisingonly
2.8 percent of FORTUNE Global 500
CEOs.1 Just one in five startups has a
woman founder.2
On one level, the message is getting
through: Our analysis of public company
statements over the past decade shows a
30-fold increase in the volume of
references to culture. But even still, just
one in ten companies mentioned culture
publicly in 2019 [see methodology
section for more details].
In fact, we see no change in leaders’
efforts to createa culture ofequality.
For the past three years, we have asked
employees to share their perceptions of
leaders’ actions around building more
inclusive cultures. (For example, “Does
your organisation clearly state its gender
pay gap goals and ambitions?” and “Is
your organisation fully committed to
hiring, progressing and retaining
women?”)
2018 2019 2020
Index showing employee perception of leaders’ efforts
to build more inclusive cultures.
55 55 53
7GETTING TO EQUAL 2020
TWOCULTURES,
ONECOMPANY?
8GETTING TO EQUAL 2020
Thisyear,wefoundthat
leaderssaya cultureof
equalityisimportant,and
theythinktheirorganisations
areinclusive.
Butemployeesfeelvery
differently.
Since we have proven that a culture
of equality allows everyone to
advance and thrive, the perception
gap is noteworthy:
78 percent of leaders feel they create
empowering environments - in which
employees can be themselves, raise
concerns and innovate without fear of
failure.
Just on third (32 percent) of
employees agree.
86 percent of leaders say employees
have good control over when, where,
how they work.
Just 27 percent of employees agree.
32%
ofemployees
9
27%
ofemployees
78%
ofleaders
86%
ofleaders
GETTING TO EQUAL 2020
Approximately two-thirds of employees
feel comfortable reporting a range of
sensitive issues, such as a concern about
their mental health or the behavior of a
senior colleague.
The proportion of employees who do
not feel included in their organisations
(19 percent), i.e. who do not feel they
are welcome at work and can contribute
fully and thrive, is nearly4xhigherthan
leadersbelieve(5percent).
14%
belowthelevel
leadersbelieve.
19%
ofemployees
10
5%
ofleaders
GETTING TO EQUAL 2020
In 2018,we identified 40 factors [see appendix for full list] that are proven to influence
advancement, and we organised them into three pillars:
Tomakeequalityareality,ithastobeapriority.
EMPOWERING
ENVIRONMENT=
One that trusts employees,
respects individuals and offers the
freedom to be creative and train
and work flexibly.
BOLD
LEADERSHIP=
A diverse leadership team that
sets, shares and measures
equality targets openly.
COMPREHENSIVE
ACTION=
Policies and practices that are
family-friendly, support all
genders and are bias-free in
attracting and retaining people.
11GETTING TO EQUAL 2020
In 2019,we found that innovation is a powerful
multiplier of growth:
If “innovation mindset” in all
countries were raised by
10 percent, global GDP could
increase by up to $8 trillion by
2028.
“Innovation mindset” (an
individual’s willingness and ability
to be innovative at work) is six
times higher in the most-equal
cultures than in the least-equal
ones.
$8tn
2028
Most-equal
cultures
Least-equal
cultures
6x
And we found that in more
equal cultures, everyonerises:
4x
Women are four times more likely to
reach senior manager and director
levels.
2x
Men are twice as likely to reach senior
manager and director levels.
12GETTING TO EQUAL 2020
MAKETHEWIN
WITHCULTURE
13
If the leader/employee perception gap
were narrowed, employees—and the
organisations they work for—could
benefit significantly.
That’sbecauseequality =growth.
GETTING TO EQUAL 2020
Iftheemployeeperceptiongapwere
narrowedby50percent...
We estimate that global profits would be higher by 33 percent, equivalent to
$3.7 trillion in 2019.
Canada $120bn
US $1.05tn
Africa/Middle East $170bn
[InUSD]
Latin America
and Caribbean
$200bn
Europe $850bn
Asia/Pacific
$1.35tn
Employeeswouldbenefit,too:
The proportion of women who feel likea
key member of their team with real
influence over decisions would riseby
53 percent, from 1-in-5 to over 1-in-3,
while the proportion of men who also
feel that way would rise by 5 percent.
The proportion of women who have a
strong ambition to reach a leadership
position in their organisation would
climbby49 percent, from 17 percentto
26 percent, while men’s leadership
aspirations would remain the same.
The proportion of women planning to
stay with their current employer over
the next 12 months would riseby
4 percent, from 86 percent to
89 percent. The retention rate for men
would rise by 1 percent.
14GETTING TO EQUAL 2020
These factorsmatter:
Studies have shown that feeling more included, for instance, boosts
productivity,3 while having an ambition to reach leadership isimportant to
advancing in an organisation.
In the past, our Getting to
Equal research has looked
at the impact of career
strategy on women’s
chances of advancing in the
workplace.
We found that aspiring to
leadership had a positive
effect on the likelihoodof
women advancingto
manager or higher:
Given that lower attrition rates also help
offset the high cost of recruitment, we
estimated how much organisations would
save if the expected retention rate of
women climbed by 5 percent, i.e. if for
every 100 women employed, 89 were
retained (instead of 85). Studies suggest
the average cost per recruit is equalto
20 percent of their salary.5 That meansthat
increasing the retention rate of women by
5 percent would save a company
employing 50,000 employees, of whom
half are women, $8 million per year.
vs.93%
of women on
the “fast-track”4
aspire to
leadership
79%
on average
15GETTING TO EQUAL 2020
MEETTHE
CULTUREMAKERS
16GETTING TO EQUAL 2020
A smallgroup of leaders—we
callthemCultureMakers—are
aheadof thecurve.
17
Welookedatleadersalongthe
“say-do-drive”spectrumof
commitmenttobuildingmore
equalcultures.
Theseleaders...
SAY:
Building a more inclusive culture is an
organisational priority.
DO:
Recognisethe importanceof culture and identifychange
as a personalgoal.
DRIVE:
Reward their people for building a more inclusive
culture.
GETTING TO EQUAL 2020
GETTINGTOEQUAL2020 18
They are more in tune with the workforce, and they recognise
the importance of cultural factors like pay transparency, the
availability of family leave and the freedom to be creative in
helping employees thrive.
Interestingly, they skew female and younger. They are a more
gender-balanced group, since 45 percent of them are
women, whereas women comprise just 32 percent of all the
leaders we surveyed. A full 68 percent of them are
Millennials, compared to 59 percent of all leaders.
*Findings are based on global data
*Culture makers make the difference
They are much more likely to have spoken out on a range of
issues, including gender equality (52 percent vs. 35 percent of
all leaders) and sexual harassment/discrimination (51 percent
vs. 30 percent). They hold themselves accountable, leading
organisations that are 1.8x more likely to have publicly
announced a target to get more women into the workforce.
And they model being the same person both inside and
outside of work—85 percent of them believe that senior
leaders who talk openly about personal hardships and
challenges are stronger leaders.
Notably, they lead organisations that are growing more than
twice as fast as those of their peers. In fact, they report their
sales are 2.2x higher and their profits are 3.2x higher.
Unfortunately, Culture Makers are still few and far between.
Only 6 percent of leaders in our survey (rising to 9 percent of
women leaders) reach the standard.
45%
women
Culture
Makers
Culture
Makers
All
Leaders
All
Leaders
32%
women
59%
Millennials
68%
Millennials
18GETTING TO EQUAL 2020
19
PRIORITISE
CULTURE,GET
AHEADOFTHE
CURVE
GETTING TO EQUAL 2020
20
Leaderpriorities:
74%
81%
58%
61%
51%
40%
28%
23%
While leaders think culture isimportant,
most of them are not prioritizingit.
Just 28 percent identify cultureas a
top priority.
Financial
Performance
(Growing profits,
maximizing
shareholder/owner
returns, reducing
costs)
Brand/Quality
(Building the
reputation of your
organisation,
increasing
responsiveness to
customer/citizen
needs, improving
quality)
Innovation
(Driving
innovation,
developing new
products/
services/
content)
Expansion
(Growing
market share,
expanding into
new
geographic
markets)
Talent
(Retaining your
best people/
talent,
improving
employee
productivity)
Diversity
(Increasing
leadership
diversity,
increasing
workforce
diversity)
Culture
(Building a more
inclusive
workplace
environment/
culture)
Environmental
(Reducing the
carbon footprintof
your operations)
GETTING TO EQUAL 2020
OUR RESEARCH
EXAMINES THE ROOT
CAUSESOF WHY
CULTURE ISLOW ON THE
LIST AND REVEALS THE
HURDLES TO
PROGRESS:
We asked leaders around the world who do
not have targets in place around building a
more inclusive environment—but who think
they should have them—what is limiting their
organisations’ ability to set those targets.
42%
said not all of their
organisation’s
leaders believe it’s
important
38%
said they have
other priorities
as a business
33%
said it’stoo
hard to
measure
40%
said it’s hard to
link to business
performance
GETTING TO EQUAL 2020 21
If leaders prioritise a culture of equality now, they will
create an environment that is more likely to produce the
financial results they want and need.
If people feel a sense of belonging and are valued by their
employers for their unique contributions, perspectives and
circumstances, they are empowered to innovate more.
Everyone will rise.
And with more gender-balanced leadership teams,
workplace cultures will continue to become more
inclusive.
Eventually, leaders will evolve to see profit and culture not
as separate endeavors at all, but as tightly interdependent
goals, equally crucial to success.
Now that leaders are armed with
an awareness of both the
perception gap and the barriers to
building more equal cultures, they
can “say,do and drive” the
behaviors and policies that will
close the gap and overcome the
obstacles in their organisations.
Inconclusion
20GETTING TO EQUAL 2020
BRINGEVERYONEIN,
LIFTEVERYONEUP
21GETTING TO EQUAL 2020
Ready to build aculture
of equality? Make it as
important asfinancial
growth, talent and
productivity.
Fostering a diverse and inclusive culture can no longer fall
to the bottom of the agenda. It is not only important to
growth, it is also a safeguard against risk in a hyper-
competitive economic environment.
Creating a culture of equality anchors back to the three
pillars our previous research identified—bold leadership,
comprehensive action and an empowering environment.
The following recommendations outline ways for leaders to
take action and drive growth, no matter where they are on
their journey.
22GETTING TO EQUAL 2020
Creating a culture of equality must be at the top of the
business agenda. It starts with the belief that diversity is not
only the right thing to do, but a business imperative that is
treated the same as any other strategic priority.
This includes:
Prioritising culture: Even in challenging financial times,
culture must remain a top business imperative like any other,
and its importance must be communicated frequently.
Establishing a roadmap: Gather your data, establish
scorecards, track progress and communicate often with your
key stakeholders.
Holding leaders accountable: Establish the importance of
shared success, rewarding and recognising leaders and
teams for progress toward a culture of equality.
BOLDLEADERSHIP:
GLOBALCASESTUDY:Microsoft
After years of working to create a diverse and inclusive culture,
tech giant Microsoft found it was not meeting its goals, and in
some cases losing ground. In 2016 Microsoft made a bold move
to energise and spark broader leadership engagement by
making diversity one of the strategic performance goals that
determine annual incentives. Senior executives are also
evaluated on qualitative performance categories related to
culture in the context of inclusion. In fact, Microsoft has now
made diversity and inclusion a “core priority” for everyone
working there, factoring how well employees meet that
standard into their performance conversations.
Today, Microsoft has about 22 percent more women employees
globally than in 2016, and in technical roles alone, Microsoft has
49 percent more women. Since 2016, Microsoft has seen a 56
percent increase in women executives, and the number of
women executives in technical roles has almost doubled in
three years, a 95 percent increase. This progress is attributable
to many factors and the work of many people, including the
work done to engage executives on Microsoft’s broader cultural
transformation of which diversity and inclusion is one aspect.
23GETTING TO EQUAL 2020
COMPREHENSIVEACTION:
While establishing and tracking goals and targets is essential,
leaders must go beyond the data to fully understand the
perception gap. They should solicit meaningful dialogue with
employees that allows them to hear firsthand how included
their people feel, identify where gaps exist and focus their
efforts to improve.
Consider methods that are:
Varied: Standard surveys can be a reliable way to take the
cultural temperature of the organisation. But leaders should
also consider face-to-face meetings, focus groups, town halls,
online listening, employee networks and chat groups.
Ongoing: Today’s workplaces move rapidly and so should your
engagement methods. How employees feel now may be very
different from six months ago when a survey was fielded.
Leaders must maintain open, two-way conversations with
employees to capture feedback in real time and empower
leadership to quickly drive change in response.
Sensitive to all frequencies: Leaders must devise outreach
methods and other ways to allow those who are less vocal, or
fewer in number, to be heard.
GLOBALCASESTUDY:Sodexo
Sodexoseta goalofhaving40percentwomenatitsseniorleadership
levelby2025.Togetthere,thecompanycreatedtheGenderAdvisory
Board“SoTogether”(previouslyknownas SWIFt, Sodexo Women’s
InternationalForum forTalent).
SoTogetherleads and drives Sodexo’sgenderequality strategyand
providesdevelopmentopportunitiestoincreasethewomen’sleadership
pipeline throughmentoring,sponsorship,HR processes, internal
programsandactiveadvocacy.Ultimately,thecompanywantstoensure
a bettergenderbalanceandhavemorewomeninseniorpositionswith
profit-and-loss(P&L)responsibilitiesas well as operationaland facilities
roles.
WithintheUS,Sodexoalsodevelopeda BalancedScorecardforDiversity,
with a Diversity Index linkedto an annual incentive.The scorecard
contains bothquantitativeand qualitativemeasures. The quantitative
measures focuson the distributionof womenand peopleof colorwithin
ourhiring,promotionsandterminations.Thequalitativesectionmeasures
managers’ inclusion behaviors overthe year,such as whether they
attendeddiversitytrainingormentoreddiverseemployees.
Today,globally,thecompanyhas60percentrepresentationofwomen
onitsboard,35percentwomenonitsexecutiveteamand37percent
womeninitsseniorexecutiveroles.
24GETTING TO EQUAL 2020
EMPOWERINGENVIRONMENT:
As our research reveals, leaders and employees can have very
different perspectives on workplace issues. Understanding the
perception gaps is the first step, but closing them will require
leaders to roll up their sleeves alongside employees to
encourage and cultivate culture makers.
Leaders can drive collaboration by:
Connecting: Culture makers exist in every organisation and at
every level. Some may be obvious leaders, while others may
need a nudge to step forward. Use inclusion- and diversity-
building programs to create opportunities for future culture
makers to opt-in and take on specific culture-related roles in
their offices or departments.
Co-creating: Find ways to bring leaders and culture-minded
employees together, brief them on the challenges the
organisation is facing and work together to develop specific,
actionable solutions.
As more people become culture makers, inclusion and
diversity strategies will continue to evolve and expand, as will
the potential of all employees to find meaning, social support
and wellbeing at work—while contributing more fully to the
growth of their organisations.
GLOBALCASESTUDY:Accenture
Accenture is committed to accelerating equality in the
workplace as responsible business leaders and to drive our
innovation agenda. Because we believe a culture of equality is
one where everyone can bring their whole selves to work and
thrive, we trust, respect and empower our people. We offer
them the freedom to be creative and constant access to
learning, training and support to help elevate their careers.
Several years ago, we set two clear goals: to achieve a gender-
balanced workforce by 2025, and to increase the diversity of
our leadership by growing the percentage of women managing
directors to at least 25 percent by the end of 2020.
Today, our workforce is 44 percent women and the percentage
of women managing directors is 24 percent.
Treating our gender goals like any other business priority, we
hold leaders accountable, collect data, measure progress and
publish workforce demographics across key geographies.
25GETTING TO EQUAL 2020
METHODOLOGY
26GETTING TO EQUAL 2020
2Step 1:
Quantifying the perceptiongap
Step 2:
Measuring the impact of the perception gap on
employee outcomes
1
Our research explored why there continues to be significant gaps in achieving outcomes in workplace equality, despite
growing awareness and commitments from organisational leaders. To find out, we built on our Getting to Equal research from
2018 and 2019 to create new data and analysis in three steps.
In our previous research we identified 40 factors (such as
flexibility and being encouraged to take parental leave) that
work together to create a culture where everyone can
advance and thrive. These factors formed the basis of two
new surveys designed to uncover how leaders and employees
view and experience them. One survey was completed by
1,748 senior leaders (C-suite and management committee in
organisations with 50 or more employees) while the other
survey was completed by 30,382 employees, split equally
between men and women. The surveys were fielded in 28
markets in October and November 2019 and were completed
online. Pairs of questions across the two surveys enabled us
to compare what executives say about workplace culture and
what employees experience on the ground. Collectively we
called these differences “the perception gap.”
We used limited dependent variable regression analysis to assess
the strength and statistical significance of these perception gaps
in relation to employees’ sense of inclusion in the organisation,
whether they have a strong ambition to become a senior leader
in their organisation and their intent to leave/stay with the
organisation in the next 12 months. The model controls for a
range of workplace and employee background characteristics
such as organisation size, industry, age, gender and education
which could also impact the outcomes.
27GETTING TO EQUAL 2020
Step 3:
Measuring the impact of closing the perceptiongap
3
We built scenarios and used our models to simulate the impact
that a 50 percent decrease in the perception gap would have
on employees’ sense of inclusion, ambition for leadership and
retention (split by gender).
Impact on recruitment costs:
To calculate the cost savings associated with an improved
retention rate we assumed a 50:50 gender split in employees
and used data from the Center for American Progress6 to
establish the cost of replacing an employee as being
equivalent to around 20 percent of their salary. Under this
scenario, increasing the retention rate of women by 5 percent
would save a company employing 50,000 employees, of
which half were women, up to US$8million per year.
Impact on profitgrowth:
To calculate the relationship between the perception gap and
profit growth, we used an ordered logit econometric model to
estimate the probability of companies who responded to our
survey falling within a (self-reported) band of profit growth
(ranging from <-21 percent to >21 percent over the past 3
years), conditional on global revenue, number of employees,
industry, and average perception gap. The results indicated
that companies with lower perception gaps are significantly
more likely to demonstrate higher profit growth. We then
conducted a simulation to estimate how profitability would
change if all companies could decrease perception gaps by 50
percent. This suggested a 33 percent increase in average profit
growth from 2.6 percent to 3.5 percent.
Impact on profitability in 2019:
Using our calculation for profit growth we simulated the rise in
profits using actual data on EBITDA of all private and public
companies globally from S&P Capital IQ for 2019. This points to a
boost of US$3.7 trillion to global EBITDA in 2019 of US$11trillion.
Company statementanalysis:We scanned 230,000
public statement transcripts from 14,300 companies in the
period 2009-2019 for a predetermined set of Culture
keywords; these included the word “culture” but also those
related to our more granular definition such as parental
leave and flexible working. Using these keywords and
Natural Language Processing allowed us to extract
“mentions” of workplace culture by year—in total and by
company.
28GETTING TO EQUAL 2020
The 40 factors that influence advancement and characterise aculture of equality
BOLDLEADERSHIP
• Gender diversity is a priority for
management
• A diversity target or goal is shared
outside the organisation
• The organisation clearly states
gender pay gap goals and ambitions
• Progress on gender diversity is
measured and shared with
employees
• Leaders are held accountable for
improving gender diversity
• A diversity target or goal is shared
inside the organisation
• The leadership team is diverse
COMPREHENSIVEACTION
• Progress has been made in
attracting, retaining and progressing
women
• The company has a women’s
network open only to women
• The company has a women’s
network that is open to both women
and men
• Men are encouraged to take
parental leave
• Employees trust that the
organisation pays women and men
equally for the same work
• The proportion of women in senior
leadership has increased over the
last five years
• The organisation is fully committed
to hiring, progressing and retaining
women
• Progress has been made in
improving gender equality in senior
leadership
• There is a clear maternity policy in
place
• Women are encouraged to take
maternity leave
• There is a clear parental policy in
place
• The organisation hires people from
a variety of backgrounds
• Leaders take action to get more
women into senior roles
29GETTING TO EQUAL 2020
EMPOWERINGENVIRONMENT
• Employees have never been asked to
change their appearance to conform
to company culture
• Employees have the freedom to be
creative and innovative
• Virtual/remote working is widely
available and is common practice
• The organisation provides training to
keep its employees’ skills relevant
• Employees can avoid overseas or
long-distance travel via virtual
meetings
• Employees can work from home on a
day when they have a personal
commitment
• Employees are comfortable
reporting sexual discrimination/
harassment incident(s) to the
company
• Employees feel trusted and are given
responsibility
• Employees have the freedom to be
themselves at work
• Leadership has a positive attitude
toward failure
• Leaders set a positive example
around work-life balance
• Networking events with company
leaders take place during office
hours
• Employees can decline a request to
work late without negative
consequences
• Employees can decline a request to
attend early-morning/late-evening
meetings without negative
consequences
• Sexual discrimination/harassment is
not tolerated
• The company has made progress in
reducing tolerance of sex
discrimination or gender-biased
language
• Company training times and formats
are flexible
• Supervisors respond favorably to
flexible working requests
• The organisation respects
employees’ needs to balance work
with other commitments
• The organisation has made progress
on building a workplace where no
one feels excluded
30GETTING TO EQUAL 2020
GETTINGTOEQUAL2020 33
ACKNOWLEDGMENTS
1
https://fortune.com/2019/07/22/women-lead-only-2-8-of-
fortune- global-500-companies-the-broadsheet/
2
https://news.crunchbase.com/news/eoy-2019-diversity-report-
20- percent-of-newly-funded-startups-in-2019-have-a-female-
founder/
3
https://www.gallup.com/workplace/236366/right-culture-
not- employee-satisfaction.aspx
4
Fast-track women typically reach manager level within five years
and lead their peer group in terms of advancement in the
workplace. https://www.accenture.com/_acnmedia/pdf-
73/accenture-when-she- rises-we-all-rise.pdf
5
https://www.americanprogress.org/wp-
content/uploads/2012/11/ costofturnover.pdf
6
https://www.americanprogress.org/wp-
content/uploads/2012/11/ costofturnover.pdf
REFERENCES
PROJECT LEADS
BarbaraHarvey- barbara.harvey@accenture.com
Annemarie Reed-annemarie.reed@accenture.com
PROJECTTEAM
Gwennie Cheung
Elizabeth Daggett
Agata Dowbor
Dominic King
Nico Loterstein
Giju Mathew
Haralds Robeznieks
Joanna Syczewska
Jonathan Thomas
Copyright © 2020 Accenture.
All rights reserved. Accenture and its logo are registered trademarks of Accenture.
AboutAccenture
Accenture is a leading global professional services
company, providing a broad range of services and
solutions in strategy, consulting, digital, technology
and operations. Combining unmatched experience
and specialised skills across more than 40 industries
and all business functions—underpinned by the
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Accenture Ireland Getting To Equal 2020 Research

  • 1. Provocativethinking, transformativeinsights, tangibleoutcomes THEHIDDENVALUE OFCULTUREMAKERS Where CultureMakers lead, organisations growtwiceasfast GETTINGTOEQUAL2020
  • 2. 2GETTINGTOEQUAL2020 ABOUTTHE AUTHORS Julie Sweet Chief Executive Officer Julie Sweet is chief executive officer of Accenture and serves on the company’s board of directors. Prior to becoming CEO in September 2019, Julie served as chief executive officer of Accenture’s business in North America, the company’s largest geographic market. Previously, she was Accenture’s general counsel, secretary and chief compliance officer for five years. Prior to joining Accenture in 2010, Julie was a partner for 10 years in the law firm Cravath, Swaine & Moore LLP. Outside of Accenture, Julie is a leader on topics including innovation, technology’s impact on business and inclusion and diversity. She is a member of the World Economic Forum’s International Business Council, the Business Roundtable and the TechNet Executive Council. Julie also serves on the board of directors for Catalyst, the board of trustees for the Center for Strategic & International Studies and the board of trustees for the Marriott Foundation for People with Disabilities—Bridges from School to Work. In 2019, she was named to FORTUNE’s list of “Most Powerful Women” for the fourth consecutiveyear. Julie holds a Bachelor of Arts degree from Claremont McKenna College and a Juris Doctor from Columbia LawSchool. Ellyn Shook is Accenture’s chief leadership & human resources officer, responsible for helping the 505,000 people of Accenture succeed both professionally and personally. Her global team of HR experts is reimagining leadership and talent practices to create the most truly human work environment, fueling Accenture’s differentiation in the market and ability to improve the way the world works and lives. A member of Accenture’s Global Management Committee, Ellyn is a strong advocate for diversity and equality, and Accenture has been widely recognised externally as an employer of choice and for its equality efforts. A recognised thought leader and author on the topics of future of work and diversity and equality, Ellyn is a member of the World Economic Forum’s Global Shaper Community Foundation Board, the Women’s Leadership Board of the Women and Public Policy program at Harvard’s Kennedy School and the steering committee of Paradigm for Parity. She also serves on the HR Policy Association’s Board of Directors and is an active member of the HR50 division of World50. Ellyn joined Accenture in 1988 and became a partner in 2003. She holds a Bachelor of Science degree from Purdue University. Ellyn Shook Chief Leadership & Human Resources Officer
  • 3. 3GETTINGTOEQUAL2020 /02 About the authors /19 Prioritise culture, get ahead of thecurve /04 Think your workplace culture isinclusive? /23 Bring everyone in, lift everyoneup /06 Turning caring into doing /28 Methodology /08 Two cultures, one company? /33 Acknowledgments and References /13 Make the win withculture /16 Meet the CultureMakers CONTENTS
  • 4. THINKYOUR WORKPLACE CULTUREIS INCLUSIVE? GETTING TO EQUAL 2020 4 Your employeesmight think differently. Closing this perception gap wil yield substantialbenefitsforcompaniesandtheir employees.
  • 5. In addition, employees care increasingly about workplace culture and believe it’s important to help them thrive in the workplace (reported by 83 percent of women and 67 percent of men). Their voices are rising, loud and clear, while a growing number of companies recognise the importance of equality. Yetdespite growingawareness, progress just isn’t fast enough. Why aren’t companies more diverse and inclusive, when the business case in favor of a culture of equality strengthens each year? And why is the share of women in leadership positions still so low? Our survey of senior company leaders and employees dives deeply into the workplace culture perception gap. Closing that gap will help companies thrive in a hyper-competitive economic environment and benefit all employees. Findings and recommendations from this research can empower leaders to take action, no matter where they are on their journey to a culture of equality. Weareataninflectionpoint: Whenitcomestoworkplaceculture,thereisalargegapbetweenwhatleadersthink isgoingonandwhatemployeessayishappeningontheground. 78 percent of all leaders feel they create empowering environments - in which employees can be themselves, raise concerns and innovate without fear of failure - but just one third (32 percent) of employees agree. 32% ofemployees 78% ofleaders 5GETTING TO EQUAL 2020
  • 7. This pattern is a warning sign for leaders, because employee expectations are only set to increase: We found that a larger percentage of those in younger generations are more concerned with workplace culture than their older counterparts (75 percent of Gen Z vs. 64 percent of Boomers). Culture is a notoriously amorphous concept. But, in our 2018 Getting to Equal research, we identified 40 workplace factors that are proven to positively influence advancement [see appendix for full list]. The more of these factors there are in an organisation, the stronger its culture of equality, and the more likely it is that all employees will advance and thrive. We have grouped the answers of nine such questions together to create an overall scorecard. And over three years, the scores are essentially the same: Score out of 100, where 100 is complete commitment Today, women are still incredibly scarce at the top, comprisingonly 2.8 percent of FORTUNE Global 500 CEOs.1 Just one in five startups has a woman founder.2 On one level, the message is getting through: Our analysis of public company statements over the past decade shows a 30-fold increase in the volume of references to culture. But even still, just one in ten companies mentioned culture publicly in 2019 [see methodology section for more details]. In fact, we see no change in leaders’ efforts to createa culture ofequality. For the past three years, we have asked employees to share their perceptions of leaders’ actions around building more inclusive cultures. (For example, “Does your organisation clearly state its gender pay gap goals and ambitions?” and “Is your organisation fully committed to hiring, progressing and retaining women?”) 2018 2019 2020 Index showing employee perception of leaders’ efforts to build more inclusive cultures. 55 55 53 7GETTING TO EQUAL 2020
  • 9. Thisyear,wefoundthat leaderssaya cultureof equalityisimportant,and theythinktheirorganisations areinclusive. Butemployeesfeelvery differently. Since we have proven that a culture of equality allows everyone to advance and thrive, the perception gap is noteworthy: 78 percent of leaders feel they create empowering environments - in which employees can be themselves, raise concerns and innovate without fear of failure. Just on third (32 percent) of employees agree. 86 percent of leaders say employees have good control over when, where, how they work. Just 27 percent of employees agree. 32% ofemployees 9 27% ofemployees 78% ofleaders 86% ofleaders GETTING TO EQUAL 2020
  • 10. Approximately two-thirds of employees feel comfortable reporting a range of sensitive issues, such as a concern about their mental health or the behavior of a senior colleague. The proportion of employees who do not feel included in their organisations (19 percent), i.e. who do not feel they are welcome at work and can contribute fully and thrive, is nearly4xhigherthan leadersbelieve(5percent). 14% belowthelevel leadersbelieve. 19% ofemployees 10 5% ofleaders GETTING TO EQUAL 2020
  • 11. In 2018,we identified 40 factors [see appendix for full list] that are proven to influence advancement, and we organised them into three pillars: Tomakeequalityareality,ithastobeapriority. EMPOWERING ENVIRONMENT= One that trusts employees, respects individuals and offers the freedom to be creative and train and work flexibly. BOLD LEADERSHIP= A diverse leadership team that sets, shares and measures equality targets openly. COMPREHENSIVE ACTION= Policies and practices that are family-friendly, support all genders and are bias-free in attracting and retaining people. 11GETTING TO EQUAL 2020
  • 12. In 2019,we found that innovation is a powerful multiplier of growth: If “innovation mindset” in all countries were raised by 10 percent, global GDP could increase by up to $8 trillion by 2028. “Innovation mindset” (an individual’s willingness and ability to be innovative at work) is six times higher in the most-equal cultures than in the least-equal ones. $8tn 2028 Most-equal cultures Least-equal cultures 6x And we found that in more equal cultures, everyonerises: 4x Women are four times more likely to reach senior manager and director levels. 2x Men are twice as likely to reach senior manager and director levels. 12GETTING TO EQUAL 2020
  • 13. MAKETHEWIN WITHCULTURE 13 If the leader/employee perception gap were narrowed, employees—and the organisations they work for—could benefit significantly. That’sbecauseequality =growth. GETTING TO EQUAL 2020
  • 14. Iftheemployeeperceptiongapwere narrowedby50percent... We estimate that global profits would be higher by 33 percent, equivalent to $3.7 trillion in 2019. Canada $120bn US $1.05tn Africa/Middle East $170bn [InUSD] Latin America and Caribbean $200bn Europe $850bn Asia/Pacific $1.35tn Employeeswouldbenefit,too: The proportion of women who feel likea key member of their team with real influence over decisions would riseby 53 percent, from 1-in-5 to over 1-in-3, while the proportion of men who also feel that way would rise by 5 percent. The proportion of women who have a strong ambition to reach a leadership position in their organisation would climbby49 percent, from 17 percentto 26 percent, while men’s leadership aspirations would remain the same. The proportion of women planning to stay with their current employer over the next 12 months would riseby 4 percent, from 86 percent to 89 percent. The retention rate for men would rise by 1 percent. 14GETTING TO EQUAL 2020
  • 15. These factorsmatter: Studies have shown that feeling more included, for instance, boosts productivity,3 while having an ambition to reach leadership isimportant to advancing in an organisation. In the past, our Getting to Equal research has looked at the impact of career strategy on women’s chances of advancing in the workplace. We found that aspiring to leadership had a positive effect on the likelihoodof women advancingto manager or higher: Given that lower attrition rates also help offset the high cost of recruitment, we estimated how much organisations would save if the expected retention rate of women climbed by 5 percent, i.e. if for every 100 women employed, 89 were retained (instead of 85). Studies suggest the average cost per recruit is equalto 20 percent of their salary.5 That meansthat increasing the retention rate of women by 5 percent would save a company employing 50,000 employees, of whom half are women, $8 million per year. vs.93% of women on the “fast-track”4 aspire to leadership 79% on average 15GETTING TO EQUAL 2020
  • 17. A smallgroup of leaders—we callthemCultureMakers—are aheadof thecurve. 17 Welookedatleadersalongthe “say-do-drive”spectrumof commitmenttobuildingmore equalcultures. Theseleaders... SAY: Building a more inclusive culture is an organisational priority. DO: Recognisethe importanceof culture and identifychange as a personalgoal. DRIVE: Reward their people for building a more inclusive culture. GETTING TO EQUAL 2020
  • 18. GETTINGTOEQUAL2020 18 They are more in tune with the workforce, and they recognise the importance of cultural factors like pay transparency, the availability of family leave and the freedom to be creative in helping employees thrive. Interestingly, they skew female and younger. They are a more gender-balanced group, since 45 percent of them are women, whereas women comprise just 32 percent of all the leaders we surveyed. A full 68 percent of them are Millennials, compared to 59 percent of all leaders. *Findings are based on global data *Culture makers make the difference They are much more likely to have spoken out on a range of issues, including gender equality (52 percent vs. 35 percent of all leaders) and sexual harassment/discrimination (51 percent vs. 30 percent). They hold themselves accountable, leading organisations that are 1.8x more likely to have publicly announced a target to get more women into the workforce. And they model being the same person both inside and outside of work—85 percent of them believe that senior leaders who talk openly about personal hardships and challenges are stronger leaders. Notably, they lead organisations that are growing more than twice as fast as those of their peers. In fact, they report their sales are 2.2x higher and their profits are 3.2x higher. Unfortunately, Culture Makers are still few and far between. Only 6 percent of leaders in our survey (rising to 9 percent of women leaders) reach the standard. 45% women Culture Makers Culture Makers All Leaders All Leaders 32% women 59% Millennials 68% Millennials 18GETTING TO EQUAL 2020
  • 20. 20 Leaderpriorities: 74% 81% 58% 61% 51% 40% 28% 23% While leaders think culture isimportant, most of them are not prioritizingit. Just 28 percent identify cultureas a top priority. Financial Performance (Growing profits, maximizing shareholder/owner returns, reducing costs) Brand/Quality (Building the reputation of your organisation, increasing responsiveness to customer/citizen needs, improving quality) Innovation (Driving innovation, developing new products/ services/ content) Expansion (Growing market share, expanding into new geographic markets) Talent (Retaining your best people/ talent, improving employee productivity) Diversity (Increasing leadership diversity, increasing workforce diversity) Culture (Building a more inclusive workplace environment/ culture) Environmental (Reducing the carbon footprintof your operations) GETTING TO EQUAL 2020
  • 21. OUR RESEARCH EXAMINES THE ROOT CAUSESOF WHY CULTURE ISLOW ON THE LIST AND REVEALS THE HURDLES TO PROGRESS: We asked leaders around the world who do not have targets in place around building a more inclusive environment—but who think they should have them—what is limiting their organisations’ ability to set those targets. 42% said not all of their organisation’s leaders believe it’s important 38% said they have other priorities as a business 33% said it’stoo hard to measure 40% said it’s hard to link to business performance GETTING TO EQUAL 2020 21
  • 22. If leaders prioritise a culture of equality now, they will create an environment that is more likely to produce the financial results they want and need. If people feel a sense of belonging and are valued by their employers for their unique contributions, perspectives and circumstances, they are empowered to innovate more. Everyone will rise. And with more gender-balanced leadership teams, workplace cultures will continue to become more inclusive. Eventually, leaders will evolve to see profit and culture not as separate endeavors at all, but as tightly interdependent goals, equally crucial to success. Now that leaders are armed with an awareness of both the perception gap and the barriers to building more equal cultures, they can “say,do and drive” the behaviors and policies that will close the gap and overcome the obstacles in their organisations. Inconclusion 20GETTING TO EQUAL 2020
  • 24. Ready to build aculture of equality? Make it as important asfinancial growth, talent and productivity. Fostering a diverse and inclusive culture can no longer fall to the bottom of the agenda. It is not only important to growth, it is also a safeguard against risk in a hyper- competitive economic environment. Creating a culture of equality anchors back to the three pillars our previous research identified—bold leadership, comprehensive action and an empowering environment. The following recommendations outline ways for leaders to take action and drive growth, no matter where they are on their journey. 22GETTING TO EQUAL 2020
  • 25. Creating a culture of equality must be at the top of the business agenda. It starts with the belief that diversity is not only the right thing to do, but a business imperative that is treated the same as any other strategic priority. This includes: Prioritising culture: Even in challenging financial times, culture must remain a top business imperative like any other, and its importance must be communicated frequently. Establishing a roadmap: Gather your data, establish scorecards, track progress and communicate often with your key stakeholders. Holding leaders accountable: Establish the importance of shared success, rewarding and recognising leaders and teams for progress toward a culture of equality. BOLDLEADERSHIP: GLOBALCASESTUDY:Microsoft After years of working to create a diverse and inclusive culture, tech giant Microsoft found it was not meeting its goals, and in some cases losing ground. In 2016 Microsoft made a bold move to energise and spark broader leadership engagement by making diversity one of the strategic performance goals that determine annual incentives. Senior executives are also evaluated on qualitative performance categories related to culture in the context of inclusion. In fact, Microsoft has now made diversity and inclusion a “core priority” for everyone working there, factoring how well employees meet that standard into their performance conversations. Today, Microsoft has about 22 percent more women employees globally than in 2016, and in technical roles alone, Microsoft has 49 percent more women. Since 2016, Microsoft has seen a 56 percent increase in women executives, and the number of women executives in technical roles has almost doubled in three years, a 95 percent increase. This progress is attributable to many factors and the work of many people, including the work done to engage executives on Microsoft’s broader cultural transformation of which diversity and inclusion is one aspect. 23GETTING TO EQUAL 2020
  • 26. COMPREHENSIVEACTION: While establishing and tracking goals and targets is essential, leaders must go beyond the data to fully understand the perception gap. They should solicit meaningful dialogue with employees that allows them to hear firsthand how included their people feel, identify where gaps exist and focus their efforts to improve. Consider methods that are: Varied: Standard surveys can be a reliable way to take the cultural temperature of the organisation. But leaders should also consider face-to-face meetings, focus groups, town halls, online listening, employee networks and chat groups. Ongoing: Today’s workplaces move rapidly and so should your engagement methods. How employees feel now may be very different from six months ago when a survey was fielded. Leaders must maintain open, two-way conversations with employees to capture feedback in real time and empower leadership to quickly drive change in response. Sensitive to all frequencies: Leaders must devise outreach methods and other ways to allow those who are less vocal, or fewer in number, to be heard. GLOBALCASESTUDY:Sodexo Sodexoseta goalofhaving40percentwomenatitsseniorleadership levelby2025.Togetthere,thecompanycreatedtheGenderAdvisory Board“SoTogether”(previouslyknownas SWIFt, Sodexo Women’s InternationalForum forTalent). SoTogetherleads and drives Sodexo’sgenderequality strategyand providesdevelopmentopportunitiestoincreasethewomen’sleadership pipeline throughmentoring,sponsorship,HR processes, internal programsandactiveadvocacy.Ultimately,thecompanywantstoensure a bettergenderbalanceandhavemorewomeninseniorpositionswith profit-and-loss(P&L)responsibilitiesas well as operationaland facilities roles. WithintheUS,Sodexoalsodevelopeda BalancedScorecardforDiversity, with a Diversity Index linkedto an annual incentive.The scorecard contains bothquantitativeand qualitativemeasures. The quantitative measures focuson the distributionof womenand peopleof colorwithin ourhiring,promotionsandterminations.Thequalitativesectionmeasures managers’ inclusion behaviors overthe year,such as whether they attendeddiversitytrainingormentoreddiverseemployees. Today,globally,thecompanyhas60percentrepresentationofwomen onitsboard,35percentwomenonitsexecutiveteamand37percent womeninitsseniorexecutiveroles. 24GETTING TO EQUAL 2020
  • 27. EMPOWERINGENVIRONMENT: As our research reveals, leaders and employees can have very different perspectives on workplace issues. Understanding the perception gaps is the first step, but closing them will require leaders to roll up their sleeves alongside employees to encourage and cultivate culture makers. Leaders can drive collaboration by: Connecting: Culture makers exist in every organisation and at every level. Some may be obvious leaders, while others may need a nudge to step forward. Use inclusion- and diversity- building programs to create opportunities for future culture makers to opt-in and take on specific culture-related roles in their offices or departments. Co-creating: Find ways to bring leaders and culture-minded employees together, brief them on the challenges the organisation is facing and work together to develop specific, actionable solutions. As more people become culture makers, inclusion and diversity strategies will continue to evolve and expand, as will the potential of all employees to find meaning, social support and wellbeing at work—while contributing more fully to the growth of their organisations. GLOBALCASESTUDY:Accenture Accenture is committed to accelerating equality in the workplace as responsible business leaders and to drive our innovation agenda. Because we believe a culture of equality is one where everyone can bring their whole selves to work and thrive, we trust, respect and empower our people. We offer them the freedom to be creative and constant access to learning, training and support to help elevate their careers. Several years ago, we set two clear goals: to achieve a gender- balanced workforce by 2025, and to increase the diversity of our leadership by growing the percentage of women managing directors to at least 25 percent by the end of 2020. Today, our workforce is 44 percent women and the percentage of women managing directors is 24 percent. Treating our gender goals like any other business priority, we hold leaders accountable, collect data, measure progress and publish workforce demographics across key geographies. 25GETTING TO EQUAL 2020
  • 29. 2Step 1: Quantifying the perceptiongap Step 2: Measuring the impact of the perception gap on employee outcomes 1 Our research explored why there continues to be significant gaps in achieving outcomes in workplace equality, despite growing awareness and commitments from organisational leaders. To find out, we built on our Getting to Equal research from 2018 and 2019 to create new data and analysis in three steps. In our previous research we identified 40 factors (such as flexibility and being encouraged to take parental leave) that work together to create a culture where everyone can advance and thrive. These factors formed the basis of two new surveys designed to uncover how leaders and employees view and experience them. One survey was completed by 1,748 senior leaders (C-suite and management committee in organisations with 50 or more employees) while the other survey was completed by 30,382 employees, split equally between men and women. The surveys were fielded in 28 markets in October and November 2019 and were completed online. Pairs of questions across the two surveys enabled us to compare what executives say about workplace culture and what employees experience on the ground. Collectively we called these differences “the perception gap.” We used limited dependent variable regression analysis to assess the strength and statistical significance of these perception gaps in relation to employees’ sense of inclusion in the organisation, whether they have a strong ambition to become a senior leader in their organisation and their intent to leave/stay with the organisation in the next 12 months. The model controls for a range of workplace and employee background characteristics such as organisation size, industry, age, gender and education which could also impact the outcomes. 27GETTING TO EQUAL 2020
  • 30. Step 3: Measuring the impact of closing the perceptiongap 3 We built scenarios and used our models to simulate the impact that a 50 percent decrease in the perception gap would have on employees’ sense of inclusion, ambition for leadership and retention (split by gender). Impact on recruitment costs: To calculate the cost savings associated with an improved retention rate we assumed a 50:50 gender split in employees and used data from the Center for American Progress6 to establish the cost of replacing an employee as being equivalent to around 20 percent of their salary. Under this scenario, increasing the retention rate of women by 5 percent would save a company employing 50,000 employees, of which half were women, up to US$8million per year. Impact on profitgrowth: To calculate the relationship between the perception gap and profit growth, we used an ordered logit econometric model to estimate the probability of companies who responded to our survey falling within a (self-reported) band of profit growth (ranging from <-21 percent to >21 percent over the past 3 years), conditional on global revenue, number of employees, industry, and average perception gap. The results indicated that companies with lower perception gaps are significantly more likely to demonstrate higher profit growth. We then conducted a simulation to estimate how profitability would change if all companies could decrease perception gaps by 50 percent. This suggested a 33 percent increase in average profit growth from 2.6 percent to 3.5 percent. Impact on profitability in 2019: Using our calculation for profit growth we simulated the rise in profits using actual data on EBITDA of all private and public companies globally from S&P Capital IQ for 2019. This points to a boost of US$3.7 trillion to global EBITDA in 2019 of US$11trillion. Company statementanalysis:We scanned 230,000 public statement transcripts from 14,300 companies in the period 2009-2019 for a predetermined set of Culture keywords; these included the word “culture” but also those related to our more granular definition such as parental leave and flexible working. Using these keywords and Natural Language Processing allowed us to extract “mentions” of workplace culture by year—in total and by company. 28GETTING TO EQUAL 2020
  • 31. The 40 factors that influence advancement and characterise aculture of equality BOLDLEADERSHIP • Gender diversity is a priority for management • A diversity target or goal is shared outside the organisation • The organisation clearly states gender pay gap goals and ambitions • Progress on gender diversity is measured and shared with employees • Leaders are held accountable for improving gender diversity • A diversity target or goal is shared inside the organisation • The leadership team is diverse COMPREHENSIVEACTION • Progress has been made in attracting, retaining and progressing women • The company has a women’s network open only to women • The company has a women’s network that is open to both women and men • Men are encouraged to take parental leave • Employees trust that the organisation pays women and men equally for the same work • The proportion of women in senior leadership has increased over the last five years • The organisation is fully committed to hiring, progressing and retaining women • Progress has been made in improving gender equality in senior leadership • There is a clear maternity policy in place • Women are encouraged to take maternity leave • There is a clear parental policy in place • The organisation hires people from a variety of backgrounds • Leaders take action to get more women into senior roles 29GETTING TO EQUAL 2020
  • 32. EMPOWERINGENVIRONMENT • Employees have never been asked to change their appearance to conform to company culture • Employees have the freedom to be creative and innovative • Virtual/remote working is widely available and is common practice • The organisation provides training to keep its employees’ skills relevant • Employees can avoid overseas or long-distance travel via virtual meetings • Employees can work from home on a day when they have a personal commitment • Employees are comfortable reporting sexual discrimination/ harassment incident(s) to the company • Employees feel trusted and are given responsibility • Employees have the freedom to be themselves at work • Leadership has a positive attitude toward failure • Leaders set a positive example around work-life balance • Networking events with company leaders take place during office hours • Employees can decline a request to work late without negative consequences • Employees can decline a request to attend early-morning/late-evening meetings without negative consequences • Sexual discrimination/harassment is not tolerated • The company has made progress in reducing tolerance of sex discrimination or gender-biased language • Company training times and formats are flexible • Supervisors respond favorably to flexible working requests • The organisation respects employees’ needs to balance work with other commitments • The organisation has made progress on building a workplace where no one feels excluded 30GETTING TO EQUAL 2020
  • 33. GETTINGTOEQUAL2020 33 ACKNOWLEDGMENTS 1 https://fortune.com/2019/07/22/women-lead-only-2-8-of- fortune- global-500-companies-the-broadsheet/ 2 https://news.crunchbase.com/news/eoy-2019-diversity-report- 20- percent-of-newly-funded-startups-in-2019-have-a-female- founder/ 3 https://www.gallup.com/workplace/236366/right-culture- not- employee-satisfaction.aspx 4 Fast-track women typically reach manager level within five years and lead their peer group in terms of advancement in the workplace. https://www.accenture.com/_acnmedia/pdf- 73/accenture-when-she- rises-we-all-rise.pdf 5 https://www.americanprogress.org/wp- content/uploads/2012/11/ costofturnover.pdf 6 https://www.americanprogress.org/wp- content/uploads/2012/11/ costofturnover.pdf REFERENCES PROJECT LEADS BarbaraHarvey- barbara.harvey@accenture.com Annemarie Reed-annemarie.reed@accenture.com PROJECTTEAM Gwennie Cheung Elizabeth Daggett Agata Dowbor Dominic King Nico Loterstein Giju Mathew Haralds Robeznieks Joanna Syczewska Jonathan Thomas
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