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CREATIVE DEMOCRACY
HOW SOCIAL DISRUPTED THE CREATIVE PROCESS.

By Adrian Franks
ADRIAN FRANKS
•

•

•

•

•

•

•

18 yrs as a creative pro

!
12 yrs mainly in digital

!
1st in nation to be awarded 

G...
WHAT IS CREATIVITY
THE USE OF
IMAGINATION OR
ORIGINAL IDEAS

:-)
I HAVE
AN
IDEA!

usually begins like this...
I HAVE
AN
IDEA!

LETS
MAKE IT
BETTER!

...you then may tell
someone the idea

LETS

HEAR IT.
...you may get feedback
(good, bad or both)

“F”
YOUR
IDEA

I HAVE
AN
IDEA!

LETS
MAKE IT
BETTER!

SOUNDS
COOL

LETS

HEAR...
BUT AT THE END YOU WILL
HAVE A BETTER IDEA!
EXAMPLE
CREATIVE CULTURAL 

SOCIAL MOVEMENT
THE
DJ

KOOL HERC
GODFATHER OF HIP-HOP
THE
DJ
HIP-HOP BEGAN LIKE THIS…

I HAVE
AN
IDEA!

LETS TAKE
THIS TO THE
PEOPLE
…HE INVITED OTHERS TO THE IDEA

GROW
IDEA!

SOUNDS
GOOD
…FEEDBACK CAME FROM THE COMMUNITY

FRESH!

THATS
HYPE!!

LETS
MAKE IT
BETTER!
…ROLES WERE TAKEN

THE
BREAKER

GAVE IT
MOVES
…ROLES WERE TAKEN

THE
WRITERS

GAVE IT
VISUALS
…ROLES WERE TAKEN

GAVE IT
A VOICE

THE
MC
HIP-HOP IS MORE THAN AN IDEA, NOW IT’S

A DISRUPTIVE 

CULTURAL NETWORK
THEN & NOW
Tools to create, connect, & explore ideas.
Cool devices, but NONE of them are
connected to a network.
SILO EXPERIENCES

SOCIALLY CONNECTED
SOCIAL + BRANDS
PHOTO WALKS + HANGOUTS
VIRTUAL PHOTO WALKS 
+Virtual Photo Walks on Google+ is a project to
allow people using Google+ to be interactive citizens...
Google+: John Butterill's Virtual Photo Walks
click for video
THREADLESS + VOTES
+

=

Threadless designs are created by and chosen by an
online community. Each week, about 1,000 designs are
submitted on...
Meet Threadless MADE Artist Nestor Gomez
click for video
MUSIC + SOCIAL FUNDING
+

=
SOCIALLY
CONNECTED
INSTRUMENT
GE + BEHANCE
IDEAS CAN
SAVE LIVES

Rather than rely on doctors and
scientists, GE Healthcare turned to
the creative community for insig...
HEALTH DEVICES + GAMIFICATION
NIKE+ FUELBAND - THE INSIDE STORY
click for link
AGE OF THE REMIX + YOUTUBE
THE
GREGORY
BROTHERS
KNOWN FOR
REMIXING THE NEWS

ANTOINE DODSON
- BED INTRUDER SONG -

CHARLES RAMSEY
- DEAD GIVEAWAY! -
...
Terry Crews & Old Spice Muscle Music
click for link
CONCLUSION
THE POWER OF SOCIAL 

(IN MOST CASES) CAN
ENHANCE CREATIVITY BY
IMPROVING IT’S POTENTIAL
“THE BEST WAY TO PREDICT THE

FUTURE IS TO CREATE IT.”
PETER DRUCKER

#HELP

#peterdrucker
THANK YOU
Lets get
social...

Shout me out on
Twitter or Instagram
@afranks3
Creative  DEMOCRACY
Creative  DEMOCRACY
Creative  DEMOCRACY
Creative  DEMOCRACY
Creative  DEMOCRACY
Creative  DEMOCRACY
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Creative DEMOCRACY

  1. 1. CREATIVE DEMOCRACY HOW SOCIAL DISRUPTED THE CREATIVE PROCESS. By Adrian Franks
  2. 2. ADRIAN FRANKS • • • • • • • 18 yrs as a creative pro ! 12 yrs mainly in digital ! 1st in nation to be awarded 
 Graphic Design Journeyman ! Avid painter ! Photoshop Instructor ! Have 234,256 imaginary 
 Facebook friends ! Still wants to be a astronaut
  3. 3. WHAT IS CREATIVITY
  4. 4. THE USE OF IMAGINATION OR ORIGINAL IDEAS :-)
  5. 5. I HAVE AN IDEA! usually begins like this...
  6. 6. I HAVE AN IDEA! LETS MAKE IT BETTER! ...you then may tell someone the idea LETS
 HEAR IT.
  7. 7. ...you may get feedback (good, bad or both) “F” YOUR IDEA I HAVE AN IDEA! LETS MAKE IT BETTER! SOUNDS COOL LETS
 HEAR IT.
  8. 8. BUT AT THE END YOU WILL HAVE A BETTER IDEA!
  9. 9. EXAMPLE
  10. 10. CREATIVE CULTURAL 
 SOCIAL MOVEMENT
  11. 11. THE DJ KOOL HERC GODFATHER OF HIP-HOP
  12. 12. THE DJ HIP-HOP BEGAN LIKE THIS… I HAVE AN IDEA! LETS TAKE THIS TO THE PEOPLE
  13. 13. …HE INVITED OTHERS TO THE IDEA GROW IDEA! SOUNDS GOOD
  14. 14. …FEEDBACK CAME FROM THE COMMUNITY FRESH! THATS HYPE!! LETS MAKE IT BETTER!
  15. 15. …ROLES WERE TAKEN THE BREAKER GAVE IT MOVES
  16. 16. …ROLES WERE TAKEN THE WRITERS GAVE IT VISUALS
  17. 17. …ROLES WERE TAKEN GAVE IT A VOICE THE MC
  18. 18. HIP-HOP IS MORE THAN AN IDEA, NOW IT’S A DISRUPTIVE 
 CULTURAL NETWORK
  19. 19. THEN & NOW
  20. 20. Tools to create, connect, & explore ideas.
  21. 21. Cool devices, but NONE of them are connected to a network.
  22. 22. SILO EXPERIENCES SOCIALLY CONNECTED
  23. 23. SOCIAL + BRANDS
  24. 24. PHOTO WALKS + HANGOUTS
  25. 25. VIRTUAL PHOTO WALKS  +Virtual Photo Walks on Google+ is a project to allow people using Google+ to be interactive citizens again. Utilizing the hangout feature and smart phones, people are able to visit and interact, with smart phone enabled photographers. Founded by 
 John Butterill
  26. 26. Google+: John Butterill's Virtual Photo Walks click for video
  27. 27. THREADLESS + VOTES
  28. 28. + = Threadless designs are created by and chosen by an online community. Each week, about 1,000 designs are submitted online and are put to a public vote.
  29. 29. Meet Threadless MADE Artist Nestor Gomez click for video
  30. 30. MUSIC + SOCIAL FUNDING
  31. 31. + = SOCIALLY CONNECTED INSTRUMENT
  32. 32. GE + BEHANCE
  33. 33. IDEAS CAN SAVE LIVES Rather than rely on doctors and scientists, GE Healthcare turned to the creative community for insights on how to make breast-cancer screening more comfortable.
  34. 34. HEALTH DEVICES + GAMIFICATION
  35. 35. NIKE+ FUELBAND - THE INSIDE STORY click for link
  36. 36. AGE OF THE REMIX + YOUTUBE
  37. 37. THE GREGORY BROTHERS KNOWN FOR REMIXING THE NEWS ANTOINE DODSON - BED INTRUDER SONG - CHARLES RAMSEY - DEAD GIVEAWAY! - CHARLIE SHEEN - #WINNING - 116,033,148 16,206,324 49,670,563
  38. 38. Terry Crews & Old Spice Muscle Music click for link
  39. 39. CONCLUSION
  40. 40. THE POWER OF SOCIAL 
 (IN MOST CASES) CAN ENHANCE CREATIVITY BY IMPROVING IT’S POTENTIAL
  41. 41. “THE BEST WAY TO PREDICT THE
 FUTURE IS TO CREATE IT.” PETER DRUCKER #HELP #peterdrucker
  42. 42. THANK YOU Lets get social... Shout me out on Twitter or Instagram @afranks3
  • belviana1

    Oct. 12, 2015
  • shane.haney

    Jan. 30, 2014
  • Holamadafaca

    Aug. 29, 2013
  • brandonmurphy

    Aug. 26, 2013
  • adrianfranks

    Aug. 9, 2013
  • AntonineFranks

    Aug. 8, 2013

How social disrupted the creative process.

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