Andy Wright

14 Abonné

An experienced leader with a successful track record of business growth, and creating award winning innovative brands and marketing strategies. A believer that good is never good enough and in leaving something in better shape than I found it. A balanced mix of client side and agency leadership, as well as providing expert opinion for a range of marketing and business media and regularly invited to speak at marketing, arts and branding events. Included in the 2012 AdNews 40 under 40. Have also moonlighted as a tennis coach, ageing centre-half, nappy changer, amateur baker, pork aficionado and Bollywood actor.

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Andy Wright

Présentations

Mentally healthy 2018 results presentation

Mentally healthy 2020 results

J’aime

Keen IO's Community Commitment Curve + Community Onion

Talking to Humans: The Art of Customer Discovery

The Responsive Organisation: A Framework for Changing How Your Organisation Works.

Mobile Is Eating the World (2014)

Treating Story as Software - lecture from 9.19.12 class

The Buffer Culture (with a new 10th value)

Perfect Equity Splits for Startup Companies

The Cultural Muscle Index

Taking the Core to the Edge

Slides for the day-long Lean Analytics workshop at the 2014 Lean Startup conference

Marketo Summit: Social Media + Storytelling = Awesomesauce!

Structuring for success - Developing a dynamic structure for your marketing team

Marketing in the Connected Age

PSFK presents the Mobile Commerce Playbook

The CMO's Guide to Marketing Org Structure

Actual Promoters

60 Minute Brand Strategist: Extended and updated hard cover NOW available.

Human Centered Branding