SXSW 2014: Re-orientating UX Design for the Internet of Things
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In this session, I discussed 4 areas where UX designers can start to investigate and begin a conversation when designing for the Internet of Things.
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SXSW 2014: Re-orientating UX Design for the Internet of Things
- 1. #UX4IoT #SXSW2014! Re-orientating UX Design for the Internet of Things Alfred Lui (@connection76)
- 5. #UX4IoT #SXSW2014! Not a rectangle.
- 6. #UX4IoT #SXSW2014! Every shape and size.!
- 7. #UX4IoT #SXSW2014! Internet of Things is a network of uniquely identifiable and interoperable objects connected by services over the Internet.!
- 8. #UX4IoT #SXSW2014! Cheap, Power Efficient CPUs Open Cloud API’s Data Everywhere
- 9. #UX4IoT #SXSW2014! Cheap, Power Efficient CPUs Open Cloud API’s Data Everywhere Smart Devices Everywhere Source:http://share.cisco.com/internet-of-things.html!
- 10. #UX4IoT #SXSW2014! What does it mean for designers?!
- 11. #UX4IoT #SXSW2014! Proportioning UX to Attention
- 14. #UX4IoT #SXSW2014! We no longer own the foreground • Designers have been designing for the foreground • The number of devices increases, but people’s attention remains constant!
- 16. #UX4IoT #SXSW2014! Push! Pull!Ambient! Ambient Information!
- 17. #UX4IoT #SXSW2014! Scale with User’s Attention Push! Pull!Ambient!
- 18. #UX4IoT #SXSW2014! Energy Joule from Ambient Devices
- 19. #UX4IoT #SXSW2014! David Rose’s Demo at Lift 2009 Across the room Up-close Tap Link to Demo!
- 20. #UX4IoT #SXSW2014! Takeaway • Assume user’s attention to your device is low • Deliver single and complete ambient information • Take advantage of user’s behavior in the environment to both scale information and lower friction.! Informational Value Attention
- 21. #UX4IoT #SXSW2014! Design with Data
- 24. #UX4IoT #SXSW2014! Data without interpretation is just quantified noise. Commoditization of data
- 27. #UX4IoT #SXSW2014! A two-sided approach Sense Making Storytelling!
- 28. #UX4IoT #SXSW2014! Data! Idea! Meaning! Human Experience! Insight of the past & Foresight into the future! Sense Making! Storytelling!
- 29. #UX4IoT #SXSW2014! Data! Data! Data! Data! Progress!! Data! Progress! How do you feel?! Insight + Foresight! Fitbit vs Jawbone UP!
- 30. #UX4IoT #SXSW2014! Takeaway • Data without purpose is quantified noise. • Sense making + Story telling • Deliver insight + foresight!
- 32. #UX4IoT #SXSW2014! Service design is the activity of planning and organizing people, infrastructure, communication and material components of a service in order to improve its quality and the interaction between service provider and customers.! What is Service Design?! Photo: http://store.nike.com/us/en_us/pw/fuelband/90w!
- 33. #UX4IoT #SXSW2014! Why does it matter?
- 34. #UX4IoT #SXSW2014! Nike Fuel Band $149! Photo: http://store.nike.com/us/en_us/pw/fuelband/90w! Value is in the service
- 35. #UX4IoT #SXSW2014! Value is in the service Nike Fuel Band $149! Daiso Pedometer $5! Photo: http://store.nike.com/us/en_us/pw/fuelband/90w!
- 36. #UX4IoT #SXSW2014! Wellness Service of Nike Fuelband Photo: http://store.nike.com/us/en_us/pw/fuelband/90w! Real-time Feedback History and Trends Shared Accountability Peer Support Reminders!
- 37. #UX4IoT #SXSW2014! Wellness Service of Nike Fuelband Photo: http://store.nike.com/us/en_us/pw/fuelband/90w, https://itunes.apple.com/us/app/nike+-fuelband/id493325070?mt=8! http://smartuse.pro/wp-content/uploads/2013/03/Nike+_Dashboard.png! Avatar! Digital Touch-points! Contents and Branding!
- 38. #UX4IoT #SXSW2014!Photo: www,nest.com! Service!Avatar! Energy Management! Distributed Lost & Found! Remote Home Security!
- 39. #UX4IoT #SXSW2014! What is the difference between UX and Service Design?
- 40. #UX4IoT #SXSW2014! Mobile Banking App UX Design Select ‘Chat’ Tab Select Compose Compose Message Select Category Display Error Save Draft Send Select ‘Chat’ Tab Connection? Task Flow: User Requests Support from Mobile App!
- 41. #UX4IoT #SXSW2014! Mobile Banking Service Design! Journey: Customer Requests Support! Compose message! APP! EMAIL! CALL CENTER! SUPPORT SUPERVISORS! CUSTOMER! Confirmation! Assign Case! Escalate for Approval! Respond to customer! New Msg Notification! Read response! Mark issue resolved!Max. 4h!
- 42. #UX4IoT #SXSW2014! Takeaway • Behind every IoT product is a service. • Service design is multi-touch, multi-perspective. It is about orchestration.!
- 43. #UX4IoT #SXSW2014! Design with Identity
- 44. #UX4IoT #SXSW2014! Why Design for Identity?
- 45. #UX4IoT #SXSW2014! Japanese cigarettes vending machines! Photo: http://upload.wikimedia.org/wikipedia/commons/4/46/Fujitaka_kodomo_check_system.jpg!
- 47. #UX4IoT #SXSW2014! What about privacy?
- 48. #UX4IoT #SXSW2014! Value of Service Transparency Privacy
- 49. #UX4IoT #SXSW2014! Takeaway • Being able to customize experience using identity has tremendous potential • Privacy is only an issue when the value of the service is unclear and handling of data lacks transparency.!
- 51. #UX4IoT #SXSW2014! 80’s/90’s TIME PLACE 70’s PERSON 2007 PURPOSE Now The 4th era of information access!
- 52. #UX4IoT #SXSW2014! Our roles & responsibilities 1. Create new normalcy for people 2. Make existing services suck less 3. Stop making Don’t stop at concept videos!!
- 55. #UX4IoT #SXSW2014! 1. Create new normalcy for people 2. Make existing services suck less 3. Stop making Don’t stop at concept videos!! Our roles & responsibilities
- 56. #UX4IoT #SXSW2014! Thank you. Alfred Lui @connection76! San Francisco Internet of Things Meetup (@SFIoTMeetup)