It’s been said that the original learning technologies were the story and the conversation. But how can we use this natural way of learning for organisational learning? Dr. Maureen Murphy, Managing Director at Aurion Learning delivered this presentation at the eLN annual conference, beyond click next on 11 Nov, 2015. View this presentation to see how the practical side of developing and using stories can support learning and development.
Using Digital Stories to Deliver Learning that Sticks.
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Using Digital Stories to Deliver
Learning that Sticks
Dr. Maureen Murphy
Managing Director, Aurion Learning
2. www.aurionlearning.comE-LEARNING | TRAINING AND SUPPORT | PLATFORMS
Full Service Learning and
Development Company.
We use a range of creative
techniques to deliver a solution
that fully meets your
learning and development needs.
Getting to know us
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Nursery rhymes,
Fables
An important
event or incident
This is what we
do…
This is my future
me…
Remembering
someone special
This is how I do it
An adventure/
holiday
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Encourage
discussion
Personalise the
learning
Why do we
use
storytelling?
Capture tacit
knowledge
Move beyond
sanitised
messages
Retain
knowledge &
experience
Capture the lived
experience
Encourage
reflection
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Storytelling toolkit
Anecdote
• Informal
• Fuels the story
filter
Case Study
• Reality/Literal
• Fixed learning
point
Scenario
• Compilation
• Guided
learning
• Immersive
• Take action
Drama
• Emotional
• Organisational
narrative
Personal
Story
(digital)
• Sense-
making
• Personal
narrative
11. Engaging with the learner – focusing on behaviours - making known attitudes and
barriers explicit and sharing ways to address them through a real-life character in a story
12. Scripted stories to bring roles and responsibilities in a new policy to life
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Action-Mapping Workshop
– Identify Behaviours &
Barriers
Agree Model
Script & Signoff (SMEs,
Content Writers &
Expert Practitioners)
Record
(with actors)
How?
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Sensory
Engagement
Support
Service
Users
Models of
Excellence
Confidence building
Back to employment
Benefit advice
Staff training
Libraries
Colleges
Banks
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Lasting Legacy
All quiet voices to
be heard
Personal
Realistic
Capture Tacit
Knowledge
Social Inclusion
Emotional
Engagment
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"This has been great experience for me to be
involved in a legacy of a great project that has
helped boost my own self confidence.
I feel extremely proud knowing that what I
have to say will help others understand what
it's like for me to live with my hearing loss and
to ease the way for better communication."
Lisa Dawson
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Telephone & Informal group
discussions
(relationship building)
Scripting THEIR
ideal
experience
Practice videos on the
iPad
Record (limited
direction)
How?
1. Tell us about your first visit to
college/library/bank - how did you feel?
2. What did you find most difficult?
3. What did staff do well?
4. What could staff do better?
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Storytelling workshop
Scripting a visual
& narrative
picture of their
Division
Write Script – post its
Audio recording &
visuals (direction,
minimise org voice)
How?
Go beyond the facts
For example, if describing your team
or division for your story-
What do you want your new colleague
to do, feel, think once they’ve listened
to your story?
Aim is to:
Inform, Motivate, Inspire
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Informal Conversation –
Create a Mind Map
Write the Script
Select the visuals
& record the
audio
Author
Publish
How?
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Keep focused
– reactions,
outcomes
Use audio & imagery
to convey your
message
Think of your Start
– Middle - End
Think of your
pacing
KISS
2-3 mins MAX
Open or Closed Loop
Ending
Keep it Personal &
Punchy
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Fine tune
your story
filter
Be clear on
your
approach &
boundaries
Find your
storyteller &
build trust
Consider the
Consequences
Consider the
different uses
How?
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Storyteller
Maker
Facilitator
Curator
Gatekeeper
Illustrator
Production Project
Manager
Consider
the Team
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• Find someone in your organisation whose work you
admire.
• Ask them to explain how they have overcome a recent
challenge.
• Start with open-ended questions, moving to more specific
questions
• What was difficult?
• What would you do differently?
• Write it up
• Share the story and get Feedback
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Quick reference
guide /
Performance
support
Bolster
classroom-
based
sessions
Capture and
disseminate
Lessons
Learnt
Part of
learning
pathway –
implement
Spaced
Practice