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Becoming a Global 
Entrepreneur 
Bernard Moon 
Partner at SparkLabs Global Ventures 
APEC Start-ups Conference III 2014: Global Thinking to Make Global 
Business 
October 28-29, 2014 
Lima, Peru
"Your time is limited, 
so don't waste it living 
someone else's life." 
S T E V E J O B S, 
CO-FOUNDER OF APPLE
Overview 
About SparkLabs (accelerator) 
About SparkLabs Global Ventures 
Qualities of A Global Entrepreneur 
Characteristics of a World Class 
Ecosystem
SparkLabs 
Co-Founder of SparkLabs 
The leading accelerator in Asia 
Standard accelerator model like YC and 
Techstars. Invests $25,000 for up to 6% 
Based in Seoul, South Korea 
Applicants from over 20 countries 
Companies accepted from the U.S., Japan, 
China and Singapore.
SparkLabs 
Co-Founder of SparkLabs 
The leading accelerator in Asia
SparkLabs Global 
Co-Founder of SparkLabs Global Ventures 
New $30M global seed-sage fund 
Invested in 36 startups since Oct. 2013 
Partners in Silicon Valley, London, Tel Aviv, Singapore, 
Seoul and Chicago
SparkLabs Global 
Our Team 
All former or current entrepreneurs 
Former CFO of Nexon, a leading online gaming 
company in Korea with a $5 billion market cap 
Facebook's first international & mobile executive 
Invested in Siri (sold to Apple), Spotify, Studio Ex 
(sold to Disney), OpenFeint (sold to GREE), and 
others 
Built a top 5 global hosting company, Best Handset 
at Mobile World Congress 2009, SaaS product 
recognized in BusinessWeek's "Best of the Web" 
List
SparkLabs Global 
What We Look For at the Seed-Stage 
Team 
Product 
Market 
50% 
25% 
25%
SparkLabs Global 
What We Look for in Founders 
Ramen Mentality 
Execution People (Doers vs. 
Talkers) 
Ethical 
Teachable (ability to listen) 
Persistant (is he/she a hustler?)
SparkLabs Global 
"Ideas are commodity. Execution of 
them is not." 
Michael Dell, Founder & CEO of Dell 
Don't be paranoid about protecting your 
idea 
For every person with an idea, there are 
ten others with the same idea! 
It's ALL ABOUT EXECUTION
Global Entrepreneurs 
Characteristics 
Bilingual 
Ability to Navigate through 
Different Cultures 
Research/Listen to Target Users 
and Market Trends
Global Entrepreneurs 
Characteristics 
Hustle Outside of Home Market 
"If you’re going through hell, 
keep going." 
Winston Churchill
World Class Ecosystem 
Characteristics 
Engineering Talent 
Generations of Entrepreneurs (mentors) 
Technical Infrastructure 
Funding Ecosystem & Exits 
Startup Culture 
Legal & Policy Infrastructure 
Government Policies & Programs
"Fall seven times and 
stand up eight." 
Japanese Proverb
World Class Ecosystem 
Changing the Culture Against Failure 
Common trait in Korea and Asia is to 
fear failure 
Cultural and Legal/Finance Reasons 
Be Smart and Bold as You Plan to 
Start
World Class Ecosystem 
Pay-It-Forward Culture 
Secret Sauce of Silicon Valley's 
Success 
Mentorship is the Most Quoted 
Reason for Startup Success
World Class Ecosystem 
Path for Peru? 
Build on Your Strengths 
Learn to Code 
Learn to Design 
Target Bigger Markets (Israeli Model)
"The way to get started 
is to quit talking and 
start doing." 
Walt Disney

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SparkLabs Global @ APEC STARTUPS CONFERENCE III

  • 1. Becoming a Global Entrepreneur Bernard Moon Partner at SparkLabs Global Ventures APEC Start-ups Conference III 2014: Global Thinking to Make Global Business October 28-29, 2014 Lima, Peru
  • 2. "Your time is limited, so don't waste it living someone else's life." S T E V E J O B S, CO-FOUNDER OF APPLE
  • 3. Overview About SparkLabs (accelerator) About SparkLabs Global Ventures Qualities of A Global Entrepreneur Characteristics of a World Class Ecosystem
  • 4. SparkLabs Co-Founder of SparkLabs The leading accelerator in Asia Standard accelerator model like YC and Techstars. Invests $25,000 for up to 6% Based in Seoul, South Korea Applicants from over 20 countries Companies accepted from the U.S., Japan, China and Singapore.
  • 5. SparkLabs Co-Founder of SparkLabs The leading accelerator in Asia
  • 6. SparkLabs Global Co-Founder of SparkLabs Global Ventures New $30M global seed-sage fund Invested in 36 startups since Oct. 2013 Partners in Silicon Valley, London, Tel Aviv, Singapore, Seoul and Chicago
  • 7. SparkLabs Global Our Team All former or current entrepreneurs Former CFO of Nexon, a leading online gaming company in Korea with a $5 billion market cap Facebook's first international & mobile executive Invested in Siri (sold to Apple), Spotify, Studio Ex (sold to Disney), OpenFeint (sold to GREE), and others Built a top 5 global hosting company, Best Handset at Mobile World Congress 2009, SaaS product recognized in BusinessWeek's "Best of the Web" List
  • 8. SparkLabs Global What We Look For at the Seed-Stage Team Product Market 50% 25% 25%
  • 9. SparkLabs Global What We Look for in Founders Ramen Mentality Execution People (Doers vs. Talkers) Ethical Teachable (ability to listen) Persistant (is he/she a hustler?)
  • 10. SparkLabs Global "Ideas are commodity. Execution of them is not." Michael Dell, Founder & CEO of Dell Don't be paranoid about protecting your idea For every person with an idea, there are ten others with the same idea! It's ALL ABOUT EXECUTION
  • 11. Global Entrepreneurs Characteristics Bilingual Ability to Navigate through Different Cultures Research/Listen to Target Users and Market Trends
  • 12. Global Entrepreneurs Characteristics Hustle Outside of Home Market "If you’re going through hell, keep going." Winston Churchill
  • 13. World Class Ecosystem Characteristics Engineering Talent Generations of Entrepreneurs (mentors) Technical Infrastructure Funding Ecosystem & Exits Startup Culture Legal & Policy Infrastructure Government Policies & Programs
  • 14. "Fall seven times and stand up eight." Japanese Proverb
  • 15. World Class Ecosystem Changing the Culture Against Failure Common trait in Korea and Asia is to fear failure Cultural and Legal/Finance Reasons Be Smart and Bold as You Plan to Start
  • 16. World Class Ecosystem Pay-It-Forward Culture Secret Sauce of Silicon Valley's Success Mentorship is the Most Quoted Reason for Startup Success
  • 17. World Class Ecosystem Path for Peru? Build on Your Strengths Learn to Code Learn to Design Target Bigger Markets (Israeli Model)
  • 18. "The way to get started is to quit talking and start doing." Walt Disney