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5 Top Web Design Trends for 2015

5 Top Web Design Trends for 2015 including Mobile Focus, Interactive Scrolling, Flat Design, Single Page, and Beauty.

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5 Top Web Design Trends for 2015

  1. 1. TOP 5 WEB TRENDS OF2015 Mobile Focus Mobile accounts for 60% of total digital media time spent by Americans SEE OUR WORK Interactive Scrolling Parallax Infinite Flat Design Single Page of mobile users find that websites load too slowly 66% CONDENSING CONTENT WORKS 1 According to a survey by Google, 48% of users said that if a site didn’t work well on their smartphone, it made them feel like the company didn’t care about their business of people use multiple device screens sequentially 57% of consumers will NOT recommend a company with a website that looks bad on a mobile device Americans spend an average of 2 ½ hours per day on mobile devices 85% of adults think that a mobile website should be as good or better than their desktop website 90% 2 5 of information transmitted to the brain is visual of people will respond better to visual information rather than plain text Parallax is a fantastic technique for visually engaging the user by using layers of images to create a 3D effect 90% 40% Parallax, while difficult to pull off is highly visually appealing and extremely effective at catching the eye of website visitors Parallax Design in Websites allows you to: Show a product in 3D Create an engaging 3D timeline Guide visitors along a path to a CALL TO ACTION Website visitors scroll on web pages 76% of the time Infinite scrolling cuts down on web site loading times by allowing the website to load content little by little of consumers say that they are more likely to purchase on a website that is more mobile friendly 67% Flat design features clean design with open space, crisp edges, bright colors and two-dimensional illustrations without 3D effects 68% said flat design is here to stay Only 9% said it is a passing fad Why Flat Design Works: In a survey of web professionals... The ability to quickly communicate your brand to viewers becomes invaluable SIMPLE CLEAN DESIGN Clean out clutter that distracts from the goal of the website Consumers are 40% more likely to engage with brands that integrate high quality, professional photography into their website In ecommerce, 67% of consumers say the quality of product photography is very important in their purchasing decisions Typography is playing a bigger and bigger role in setting the mood and tone of the website Easy to navigate Emphasis on High Quality Photography Bigger Emphasis on Typography Why they Work: Easy navigation Works great on mobile With one page websites, it’s better to tell a story with visuals rather than text With the advent of touch screens, scrolling has become more and more natural than clicking Easy to use Design VS Beauty Gives websites a clean polished look Works seamlessly with Faster load times responsive design Condensed, scannable, attractive content All content on one page STORYTELLING The average attention span of an adult online is 8 seconds Concise, scannable and objective content results in 124% better usability Minimal text, tell story with imagery
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5 Top Web Design Trends for 2015 including Mobile Focus, Interactive Scrolling, Flat Design, Single Page, and Beauty.


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