#1 Knowledge follows form. #2 100% excellent delivery gets you 0% further. #3 Innovation is fake. Listen, combine, and share! #4 Time is limited. 9pm to 5am is the sweet spot. #5 When you fully commit, the Universe conspires to make it happen. #6 Find your superpower and become you #7 Learn horizontally to increase your UVP #8 Invest in communication to control how others perceive you!!! #9 Career is your song, not a ladder #10 Smile

1. 10 THINGS
I WISH I KNEW
10 YEARS AGO
AMANCIO BOUZA
ERFA - OCTOBER 2019
LUCERNE, SWITZERLAND

2. 2
Töggelichaschte
ipt Office Zürich

3. 3

4. KNOWLEDGE
FOLLOWS FORM
4

5. MY WOW MOMENT
Source: https://zurb.com/blog/critical-and-design-thinking5

6. 6

7. <TOPIC>
7

8. <TOPIC>
8

9. <TOPIC>
9

10. STEELED FORM
Source: https://zurb.com/blog/critical-and-design-thinking10

11. FILLED, THOUGHT, LEARNED
11

12. FILL-THINK-LEARN CYCLE
12

13. Two Breeds
of API
13
Business and IT
Perspective
Business Value
Pyramid of Digital
Transformation
Source: https://medium.com/api-product-management/two-breeds-of-api-api-products-and-api-solutions-fa726213ecea

14. APIDays Amsterdam
14 Source: https://www.apidays.co/amsterdam2018

15. THERE’S ALWAYS A 10
15

16. KNOWLEDGE FOLLOWS FORM
Pick a form
Give it a title
Fill, think, learn, and repeat
16
“You already know. Use forms to guide you to explicit knowledge.”

17. 17

18. 100% EXCELLENT DELIVERY
GETS YOU
0% FURTHER
18

19. “What business would you
create when you combine
business KPIs with KPIs
from art forms, e.g,
astonishment, meaning,
sense of wonder, magic?”
– Vinh Giang
19
Source: https://youtu.be/CiFRY9LHONM

20. 79/21
RULE
20

21. 100% JOB IS
33% COMMITMENT
21

22. SACRIFICE:
GETTING TO TOP-1% REQUIRES
CARYING OUT TOP-1% EFFORT
22

23. TOP-1% REQUIRES TOP-1% EFFORT
What do you want?
What can you sacrifice?
Learn to say “NO”
23
“100% excellent delivery gets you 0% further”

24. 24

25. INNOVATION
IS AN
ILLUSION25

26. INNOVATION
IS AN
ILLUSION26

27. 27
Magic
is a problem
you cannot solve
– Vinh Giang

28. 28

29. 29

30. LISTEN, ADOPT & COMBINE, SHARE
30
PART I: Oct. 30th
PART II: Nov, 6th

31. INNOVATION IS AN ILLUSION
1. Listen
2. Adopt & Combine
3. Share
4. Go to 1.
31
“Innovation is fake. There’s no approach. Have an open mindset: In
and Out”

32. 32

33. TIME IS LIMITED
33

34. 34
Rethink your
Pretzel.

35. CREATIVITY FROM
9 TO 5
35

36. CREATIVITY FROM
9PM TO 5AM
36
– Credits to Patrick Knab

37. LEARN TO SCALE
LEARN TO TRANSITION
37

38. STARCRAFT II (REAL-TIME STRATEGY)
38 Source https://www.twitch.tv/amanciobouza

39. 39 Source: https://day9.tv/

40. COOKING, TRANSITION, AND META-GAME
40 Source: https://day9.tv/

41. 41

42. TIME IS LIMITED
1. Be creative from 9pm to 5am
2. Scale
3. Plan for Transition
4. Patience
42
“Rethink when and how you do things”

43. 43

44. BEST OUTCOME WHEN I COMMITED
WITH MY HEART
44

45. 45
Andrea Zulian
API Product Management Pioneer
Swisscom AG
Amancio Bouza
API Product Management Pioneer
ipt

46. COMMIT WITH YOUR HEART
1. Fully commit
2. Act as if it’s your own
business. Care!
3. Give and help others
46
“When you commit with your heart, then the Universe conspires to
make it successful.”

47. 47

48. ’’BECOME YOU’’
IS A JOURNEY
48

49. ’’BECOME YOU’’
IS A JOURNEY
49

50. I’M STILL WORKING
ON IT
50

51. 51

52. BECOME YOU
What’s your superpower?
Ask others.
What makes you happy?
How can you use your
superpower to create value?
52
“Reflect regularly what you want.”

53. 53

54. INVEST INTO
COMMUNICATION
54

55. 55
What you do
What people see

56. 56
What you do
What people see
You cannot elevate the
iceberg.
But you can rotate the
iceberg

57. YOU ARE
ONE #TAG57

58. 58

59. BUILD YOUR
PERSONAL BRAND
59

60. DECIDE WHAT #TAG
YOU GET!
DON’T LET OTHERS #TAG YOU
60

61. Guy Kawasaki
Chief Evangelist of Canva
Former Chief Evangelist of Apple
61 Summary of book: https://www.slideshare.net/cPOEt/how-to-use-personal-branding-to-stand-out-72587334

62. LEARN TO COMMUNICATE
1. Be aware that you get one #
2. Communicate your chosen #
3. Personal branding is how you
communicate it.
62
“Your #TAG is your choice. Branding is the way to communicate.”

63. 63

64. HORIZONTAL
LEARNING
64

65. 65 VALUE
UNIQUNESS
What you
should aim for

66. VALUE OF MOST IT-TRAINING
LEARN THE SAME WITH NEW TECH66

67. WHY NOT LEARN FILMMAKING?
E.G., LEARN STORYTELLING67 Source: https://youtu.be/AHFiSRrqv28

68. HORIZONTAL LEARNING
Identify unique goals
Learn the skills to reach the goal
68
“Find the right mix of keeping up and become unique.”

69. 69

70. Waterfall Career ->
Agile Career ->
CONTINUOUS CAREER
70

71. WHAT IS CAREER
”the way up.”
– Wikipedia
71 Source https://de.wikipedia.org/wiki/Karriere

72. CAREER IS
A LADDER
72

73. CAREER IS NOT
A LADDER
73

74. 74
CAREER IS A SONG

75. 75
CAREER IS A SONG
THAT YOU PLAY

76. 76

77. 77

78. 78
SINCE WHEN DO YOU KEEP
THE CURRENT NOTE?

79. 79

80. SMILE
80

81. #1 Knowledge follows form
#2 100% delivery gets you 0% further
#3 Innovation is fake. Listen & adopt & share!
#4 Time is limited. 9pm to 5am is the sweet spot
#5 When you fully commit, Universe makes it happen
#6 Find your super power and become you
#7 Learn horizontally to create greater UVP
#8 Invest into communication. SUPER IMPORTANT!!!
#9 Career is your song, not a ladder
#10 Smile81

82. @AmancioBouza
Amancio BouzaAPI is the interface to a value proposition
API & AI Enthusiast, Dot Connector,
Author of API Product Management
• Principal Consultant, ipt
• Digital Catalyst, The Digital Journeymen
• Startup Advisor, Recipe
82
amanciobouza
@amancio.bouza
amanciobouza.com