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Sharing and Collaboration

John Crosbie & Ed’ Fowler
Business Information Management
Through 2015, 80% of enterprises will lack a coherent approach to dealing
                  with information from social media
                                                               Source: Gartner 2011




                                                                     | Group Presentation

                                                                    © 2011 Capgemini. All rights reserved.
Sharing & Collaboration - Value Proposition

 Collaborate in What?
 Share What?
 For What Purpose?
 For What outcome?
 Who Benefits?
 What makes us different?
 Where is the Value?
 Why us?


“Our approach must incorporate migrating away from 1950s office culture with language and
  structures aligned to that era (Inboxes, folders, Outboxes) and move to a more efficient era
  of Groups, Shared Practices and Streams”.



                                                                                    | Group Presentation

                                                                                   © 2011 Capgemini. All rights reserved.
Elevator Pitch
 For organsations who wish to build a sense of community internally and with various
 external parties

 Dissatisfied with, the lack of intimacy and the failure to connect people and assets
  effectively.

 Capgemini’s solution is an, appreciation of the value which can be generated
 and the rewarding enhancements to a companies communication & Sharing culture

 That provides, the best 21st Century methods to exploit technology to bring about
 tangible business benefits

 Unlike other, outdated, restrictive and inadequate traditional communication
 approaches

 Capgemini offers modern thinking coupled with real life business value utilising our
 market leading consulting services and world class technology.




                                                                             | Group Presentation

                                                                            © 2011 Capgemini. All rights reserved.
Companies are forced to understand
           the unprecedented opportunities
Social Media Landscape 2011                Social Media Statistics

                               ► >800m users on Facebook: Equivalent to
                                 the EU population
                               ► 34% of bloggers post opinions about products
                                 and brands
                               ► 25% of search results for the world's top
                                 20 largest brands are linked to user-
                                 generated content
                               ► 80% of Twitter usage is on mobile devices:
                                 People update from anywhere, at anytime

                                           Social Media Potential


                               ► 44% of consumers trust “people like them”
                               ► 64% of consumers trust independent experts
                               ► 74% of consumer purchasing decisions are
                                 affected by key influencers on social networking
                                 sites
                               ► Only 17% of consumers find corporate
                                 advertising credible


                                                                    | Group Presentation

                                                                  © 2011 Capgemini. All rights reserved.
Collaboration Capabilities
 Document               Organizational          Social
Collaboration
                        Collaboration        Collaboration




                                                       | Group Presentation

                                                      © 2011 Capgemini. All rights reserved.
Link Device Roadmap - Mobility




Windows Phone 7     Android          Blackberry         iPhone              Nokia
Windows Phone 7                      Blackberry          iPhone             Nokia

        Growing demand to push content out to mobile devices promoting field based
           collaboration through Knowledge Management information exchange


                                                                              | Group Presentation

                                                                             © 2011 Capgemini. All rights reserved.
Scenarios for Business Communities




                                      | Group Presentation

                                     © 2011 Capgemini. All rights reserved.
Social Media offers unprecedented possibilities
                for consumers and companies to interact
1
    The power has shifted to the customers – a new challenge for companies to interact with
                       their costumers and employees on a global scale
2
       Social media is a rich ecosystem with perpetual evolution and a rapid user growth

3
    Customers/Employees publicly share and discuss their opinions on brands and products - studies
        show that they tend to believe other users’ posts more than official company messages

4
    Social media provide great opportunities for companies to benefit from a large array of
                              online services and social platforms
5
      Companies have started already to adopt to the new reality and are gaining benefits

6
      Capgemini has identified this challenge and offers its customers a wide range of social
                                          media solutions


                                                                                            | Group Presentation

                                                                                           © 2011 Capgemini. All rights reserved.
Burning Platforms….
              The retrieval of Inaccurate content

           Time taken to locate the right information

Organic data growth – lacking governance, structure and control

        KM and Social Attempts have failed in the past

   Different parts of the business have their own approaches

                 Multiple Versions of the truth

            Existing systems difficult to navigate

      Poor end user experience – users not engaged….


                                                                | Group Presentation

                                                               © 2011 Capgemini. All rights reserved.
www.capgemini.com


                                                                        | Group Presentation
The information contained in this presentation is proprietary. ©2011 Capgemini. All rights reserved

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Sharing and collaboration

  • 1. Sharing and Collaboration John Crosbie & Ed’ Fowler Business Information Management
  • 2. Through 2015, 80% of enterprises will lack a coherent approach to dealing with information from social media Source: Gartner 2011 | Group Presentation © 2011 Capgemini. All rights reserved.
  • 3. Sharing & Collaboration - Value Proposition  Collaborate in What?  Share What?  For What Purpose?  For What outcome?  Who Benefits?  What makes us different?  Where is the Value?  Why us? “Our approach must incorporate migrating away from 1950s office culture with language and structures aligned to that era (Inboxes, folders, Outboxes) and move to a more efficient era of Groups, Shared Practices and Streams”. | Group Presentation © 2011 Capgemini. All rights reserved.
  • 4. Elevator Pitch  For organsations who wish to build a sense of community internally and with various external parties  Dissatisfied with, the lack of intimacy and the failure to connect people and assets effectively.  Capgemini’s solution is an, appreciation of the value which can be generated and the rewarding enhancements to a companies communication & Sharing culture  That provides, the best 21st Century methods to exploit technology to bring about tangible business benefits  Unlike other, outdated, restrictive and inadequate traditional communication approaches  Capgemini offers modern thinking coupled with real life business value utilising our market leading consulting services and world class technology. | Group Presentation © 2011 Capgemini. All rights reserved.
  • 5. Companies are forced to understand the unprecedented opportunities Social Media Landscape 2011 Social Media Statistics ► >800m users on Facebook: Equivalent to the EU population ► 34% of bloggers post opinions about products and brands ► 25% of search results for the world's top 20 largest brands are linked to user- generated content ► 80% of Twitter usage is on mobile devices: People update from anywhere, at anytime Social Media Potential ► 44% of consumers trust “people like them” ► 64% of consumers trust independent experts ► 74% of consumer purchasing decisions are affected by key influencers on social networking sites ► Only 17% of consumers find corporate advertising credible | Group Presentation © 2011 Capgemini. All rights reserved.
  • 6. Collaboration Capabilities Document Organizational Social Collaboration Collaboration Collaboration | Group Presentation © 2011 Capgemini. All rights reserved.
  • 7. Link Device Roadmap - Mobility Windows Phone 7 Android Blackberry iPhone Nokia Windows Phone 7 Blackberry iPhone Nokia Growing demand to push content out to mobile devices promoting field based collaboration through Knowledge Management information exchange | Group Presentation © 2011 Capgemini. All rights reserved.
  • 8. Scenarios for Business Communities | Group Presentation © 2011 Capgemini. All rights reserved.
  • 9. Social Media offers unprecedented possibilities for consumers and companies to interact 1 The power has shifted to the customers – a new challenge for companies to interact with their costumers and employees on a global scale 2 Social media is a rich ecosystem with perpetual evolution and a rapid user growth 3 Customers/Employees publicly share and discuss their opinions on brands and products - studies show that they tend to believe other users’ posts more than official company messages 4 Social media provide great opportunities for companies to benefit from a large array of online services and social platforms 5 Companies have started already to adopt to the new reality and are gaining benefits 6 Capgemini has identified this challenge and offers its customers a wide range of social media solutions | Group Presentation © 2011 Capgemini. All rights reserved.
  • 10. Burning Platforms…. The retrieval of Inaccurate content Time taken to locate the right information Organic data growth – lacking governance, structure and control KM and Social Attempts have failed in the past Different parts of the business have their own approaches Multiple Versions of the truth Existing systems difficult to navigate Poor end user experience – users not engaged…. | Group Presentation © 2011 Capgemini. All rights reserved.
  • 11. www.capgemini.com | Group Presentation The information contained in this presentation is proprietary. ©2011 Capgemini. All rights reserved