Presentation for Circles Initiative's Big View Night - presented on 8/23/16

1. Big View Night
Circles
Presentation by Carolyn Scherf
Local Food Coordinator
Dubuque County ISU Extension & Outreach

2. A diet rich in vegetables and fruits
can lower blood pressure, reduce risk
of heart disease and stroke, prevent
some types of cancer, lower risk of eye
and digestive problems, and have a
positive effect upon blood sugar
which can help keep appetite in
check.
-Harvard T.H. Chan School of Public Health
Dietary Guidelines For Americans 2015-2019

3. What happens when kids eat well
• Enhanced overall academic achievement
• Improved behavior & self-esteem
• Several studies show that nutritional status
can directly affect mental capacity among
school-aged children.
• For example, iron deficiency, even in early
stages, can decrease dopamine
transmission, thus negatively impacting
cognition.
• Deficiencies in other vitamins and minerals,
specifically thiamine, vitamin E, vitamin B,
iodine, and zinc, are shown to inhibit
cognitive abilities and mental concentration.

10. www.supertracker.usda.gov

12. INCLUSIVE DUBUQUE HEALTH EQUITY SECTOR GROUP IS
Working to bring an equity and inclusion lens to the health space in Dubuque
Community Equity Profile
FROM THE SURVEY
• While 76.21% of respondents believe that
fresh and healthy food is accessible in
Dubuque, 57% do not believe it is
affordable
FROM THE DIALOGUES
• Since it began accepting SNAP benefits as a
payment, the farmers market has become more
inclusive and has made healthy, local food more
accessible by all populations.
• While there is an abundance of fresh, healthy food
available, it may not be easy to access or affordable
for those with limited income or access to
transportation.

13. What We Know
Community Equity Profile
Diet Related Illnesses
Disproportionately
effect Iowans with
low household
income

14. What We Know
Iowa is now ranked dead last –
50th out of 50 states in fresh fruit and
vegetable consumption.
Gallop-Healthways Well-Being Index, 2016
Iowa is ranked 38th and 42nd in fruit
and vegetable production,
respectively.
USDA National Agricultural Statistics Service, 2009

15. How it works

16. Bring your SNAP EBT Card to the Market Money Booth
On the corner of 12th & Iowa Street
Saturday morning Farmers’ Market
Open 7am-12pm
FREE BUS RIDES FOR SNAP CARD HOLDERS TO MARKET AVAILABLE

17. Buy any SNAP-eligible foods at the market with your
SNAP EBT dollars.

18. Double Up Food Bucks will match what you spend
with FREE Double Up tokens – up to $10, every
market day.
Use them right away or later on to buy locally
grown fruits and vegetables

20. Includes $31.5 million for FINI
Pilots of DUFB in 140+ communities across the U.S. were so successful
USDA is investing over $30 million in expanding similar programs

21. National Success Stories: Michigan

26. National Success Story: New Mexico
State funds help ensure program sustainability,
capture federal match
• 2015 $400K state funds allocated
towards food incentives + $100 K
federal funds
• 2016 – 2020: With the $400K
recurring state funds as committed
federal match, it is projected NM
DUFB will receive $500K of federal
funding per year, or $2 million total
• More than 75% shared that DUFB
was a strong incentive to shop at
farmers’ markets and that they
increased their purchase of fruits
and vegetables as a result.

28. 2016 – Local DUFB pilot programs coordinated by Healthiest State
Initiative in 6 Iowa Communities with technical support from Fair
Food Network and funding ($25k) from the World Food Prize;
Coordinated by Healthiest State Initiative

29. 2016 – Local DUFB pilot program
July Impacts so far – (Spencer IA not included*)
Impacts: Month 1 (July 2016) Dubuque
Avg. 2015
Dubuque
Avg July 2016
Iowa
July 2016
Total # SNAP Transactions/week 9/week 24.4/week ~51.25/week
Total Value SNAP Transactions $167.12/week $206.40/week ~$721.8/week
Total Double Up Food Bucks
distributed
$0 $1,032 ~$2,163+
Total: July 2015:
$882
July 2016:
$2,064.00
July 2016
~$5,106.00+

30. Dubuque
Farmers’ Market
Goal:
$36,000
Statewide
fundraising goal
for Iowa:
$500,000

31. Will this really make a difference?
Diet
Related
Illnesses
Disproportionately
effect Iowans with low
household income
A diet rich in vegetables
and fruits can lower blood
pressure, reduce risk of
heart disease and stroke,
prevent some types of
cancer, lower risk of eye
and digestive problems, and
have a positive effect upon
blood sugar which can help
keep appetite in check.
-Harvard T.H. Chan School of Public Health

32. Iowa is now ranked dead last –
50th out of 50 states in fresh
fruit and vegetable
consumption.
Gallop-Healthways Well-Being Index,
2016