Contenu connexe Similaire à Making Sh*t Happen: Living with Vision at Godaddy Similaire à Making Sh*t Happen: Living with Vision at Godaddy (20) Plus de Center For Entrepreneurial Innovation Plus de Center For Entrepreneurial Innovation (8) Making Sh*t Happen: Living with Vision at Godaddy7. I'M @PFUNDER FROM @GODADDY
GO MAKE
SH*T HAPPENDIVERSITY, LISTENING, AND INTREPRENUERSHIP—
LIVING WITH VISION AT GODADDY.
15. I'M @PFUNDER FROM @GODADDY
WHAT DO
YOU THINK?YOU KNOW—ABOUT ALL THIS TALK OF STARTUPS
AND CREATIVITY AND DOING IT ON YOUR OWN.
16. ©2016 J. Hart ShaferConfidential. Do not distribute.
THE ART OF INTRAPRENEURSHIP
Fostering innovation inside organizations
19. ©2016 J. Hart Shafer
WHY INTREPRENEURSHIP?
A whirlwind tour of why this matters
20. ©2016 J. Hart Shafer
#1: PACE OF CHANGE
http://www.wired.com/2012/06/fortune-500-turnover-and-its-meaning/ ; kauffman.org
21. ©2016 J. Hart Shafer
#1: PACE OF CHANGE
http://www.wired.com/2012/06/fortune-500-turnover-and-its-meaning/ ; kauffman.org
24. ©2016 J. Hart Shafer
LEAN STARTUP
Ideas
Build
Product
Measure
Data
Learn
Pivot?
27. ©2016 J. Hart Shafer
COGNITIVE BIAS
¤ Anchoring
¤ Availability
¤ Bandwagon
¤ Belief
¤ Cheerleader
¤ Clustering
¤ Confirmation
¤ Congruence
¤ Contrast
¤ Consistency
¤ Expectation
¤ Framing effect
¤ Gambler’s
¤ Heuristic
¤ Information
¤ Observation
¤ Priming
¤ Status Quo
http://en.wikipedia.org/wiki/List_of_cognitive_biases
28. ©2016 J. Hart Shafer
THE KEY
Measured behavior
over
Reasoned opinion
(yours or your customers’)
31. ©2016 J. Hart Shafer
THERASPECS
Interviews
Surveys
Prototype tests
43. ©2016 J. Hart Shafer
WHAT DO INNOVATORS LOOK LIKE?
Innovator
“Every child
is an artist”
45. ©2016 J. Hart Shafer
INNOVATOR CHARACTERISTICS
• Observing
• Questioning
• Networking
• Associating
• Experimenting
Clayton Christensen
57. ©2016 J. Hart Shafer
STRUCTURE FOR COLABORATION
http://www.fastcompany.com/3045477/work-smart/goodbye-org-chart
Command
Command of teams
58. ©2016 J. Hart Shafer
STRUCTURE FOR COLABORATION
! ?
Bureaucrats. Idiots.
59. ©2016 J. Hart Shafer
STRUCTURE FOR COLABORATION
http://www.fastcompany.com/3045477/work-smart/goodbye-org-chart
Command
Command of teams
Team of Teams
Shared context and mission
over
Efficient execution
63. ©2016 J. Hart Shafer
INTENT-BASED COMMUNICATION
Captain, I intend
to submerge.
What am I
thinking?
64. ©2016 J. Hart Shafer
INTENT-BASED COMMUNICATION
Wondering if it is
safe.
Convince me.
65. ©2016 J. Hart Shafer
INTENT-BASED COMMUNICATION
Hatches sealed.
Hands below.
Sounding made.
Our water.
Very well.
66. ©2016 J. Hart Shafer
HANDLING FAILURE
20
pushups!
Whoops!
Why?
Clarified
Intent
Clarified
Intent
Clarified
Intent
Clarified
Intent
Clarified
Intent
67. ©2016 J. Hart Shafer
LANGUAGE MATTERS
Safe
environment for
dissent
69. ©2016 J. Hart Shafer
MOTIVATED, ENGAGED BRAINS
I intend to…
I’ve done the
following due
diligence…
Here’s how it aligns
to our vision and
strategy…
Autonomy
Mastery
Purpose
71. ©2016 J. Hart Shafer
KICKBOX ORIGINS
Mark Randall
VP, Creativity
74. ©2016 J. Hart Shafer
OBJECTION!
But…
Doesn’t someone have
to decide?
Not if it’s fast and cheap enough
76. ©2016 J. Hart Shafer
ADOBE KICKBOX
Innovators
over
Innovations
79. ©2016 J. Hart Shafer
EVERYTHING NEEDED
Tools
Sugar
Caffeine
Time
Money
82. ©2016 J. Hart Shafer
RESULTS FROM 1000+ BOXES
Dozens of funded or “stolen” projects
1 major acquisition
Hundreds of innovator-killed projects
Off-the-charts engagement
83. ©2016 J. Hart Shafer
ADOBE KICKBOX
Adobe Systems, Inc.
http://kickbox.adobe.com
84. ©2016 J. Hart Shafer
INNOVATION IN ORGANIZATIONS
Innovation
≠
Clever people
85. ©2016 J. Hart Shafer
INNOVATION IN ORGANIZATIONS
• Organization
• Communication
• Language
• Incentives
• (explicit & implicit)
86. ©2016 J. Hart ShaferConfidential. Do not distribute.
MAKE IT HAPPEN
hart@theraspecs.com
@j3hs
Linkedin.com/in/hartshafer