Customer Journey Bootcamp Workshop - BrandLove

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This is the slide deck from a Customer Experience Bootcamp half-day workshop presented by Chantel Botha, Head of Brand Design and Customer Experience Strategy for BrandLove.

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Through customer experience & digital ecosystems to new business models – The operation and business models of the future are digital. A successful digitalization therefore needs more than just innovative technologies. Novel concepts are required! It’s the time to rethink: Only when customer experience, platforms and enterprises interlock is it possible for the power of digitalization to truly unfold. We use tangible examples to showcase the impact of the digital chain on enterprises, how Design Thinking, Agile Development, Co-Creation and technology collude and how ecosystems drive new business models.

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What is a digital ecosystem? Learn how to manage your digital resources – owned media (such as your website), earned media (such as social engagement), down to paid media (print or online advertisements). This slideshow will take you through: • Types of media • What is a customer experience ecosystem? • How do I create a customer experience ecosystem? • How to test, learn and evolve • Understanding your customers • Some questions to get you thinking about your brand and situation Happy reading! If you have any questions or would like to know more, please get in touch with Reading Room.

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What experiences will customers demand from you in future? Lets look at the current trends and speculate about how people will meet their needs in future and how this will impact the design of your brand experience. View more about what we do on www.brandlove.co.za Email us hello@brandlove.co.za Come to our trends workshop! Trends Innovation Workshop - 14 Feb - Cape Town http://www.brandlove.co.za/product/customer-experience-cx-trends-2017-beyond/ Trends Innovation Workshop - 16 Feb - Johannesburg http://www.brandlove.co.za/product/2017-customer-experience-trends-innovation-workshop-johannesburg/

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Our needs are fundamentally not changing, but how we meet those needs are radically shifting. Join this innovation workshop to look at the current consumer trends and how that is changing customer expectations. Explore in lively group discussions, how businesses can anticipate better, come up with radical innovation before consumers get bored or find another product or service that better meets their needs. BrandLove will also present their top trends for 2018 that they believe will change how consumers will want experience brands in the future.

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Laughter Yoga is a unique concept where anyone can laugh for no reason at all, there is no need for jokes or comedy. We practice unconditional laughter. Studies show that the mind & body do not differentiate between real or fake laughter – the benefits are the same. It is part of Mind-Body science. We teach the mind and body to laugh. During a Laughter session we practice laughter as an exercise, followed by laughter meditation (laughter free flow) & finish with a guided relaxation. “we do not laugh because we are happy, we are happy because we laugh” Participants will become equipped to incorporate more laughter into their personal and work lives. We will experientially learn the benefits of laughter which include: • reduced stress • strengthened immune system • elevated mood • less pain (emotional and physical) • increased connectedness A happier workplace fosters improved productivity, teamwork, and resilience. This is a breakthrough laughter delivery system that can enable a person to laugh continuously for 15 to 20 minutes, releasing endorphins, serotonin & dopamine; effectively releasing a “cocktail of happy hormones” into the brain to counter stress hormones of adrenaline & cortisol. Essentially, a laughter session is a single exercise routine, which reduces physical, mental and emotional stress simultaneously and brings emotional balance. Some of the personal long lasting effects of a laughter intervention are self-efficacy, team development and increased empathy. A regular practice of Laughter is life-changing: resulting in an increased sense of well being, leading to healthy, motivated and inspired staff. We teach proven and sustainable lifestyle tools and strategies that release physical and emotional tensions and create positive behavioral change in people, workplaces and communities. Happy people = Healthy organizations

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We establish this Social Covenant and agree that when we are together we will -  Treat each other with Respect, Honesty, Encouragement, Kindness, Friendship, Forgiveness, Dignity, Patience, Mercy, Trust, Empathy, Tact, Love, Value, Grace, Truth, Integrity, and Confidentiality, and will listen and not gossip!  In addition, we will be Non-judgmental, Accountable, Flexible, Courteous, Committed, Productive, Ethical, Open, Slow to Anger, Supportive, Transparent, Clear, and Truthful.

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Understanding the Neuroscience of Happiness is the first step to leveraging your own and others’ happiness. How does the ancient threat-reward response of the brain and it’s seductive neuro-chemical merry-making, entice us into believing some things make us happy, when they are in fact, saboteurs to long-term well-being? Learn how to use brain plasticity as a means of achieving emotional, psychological and physiological bliss.

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