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How	
  to	
  Lead	
  in	
  a	
  Social	
  Business	
  
@ChrisHeuer	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
   	
   	
   	
   	
   	
  	
  #ReORG 	
   	
   	
   	
   	
   	
  	
  	
  	
  	
  	
  founder	
  @GetAlynd	
  
Artwork	
  by	
  Dave	
  Gray,	
  	
  
hBp://connectedco.com/	
  
@ChrisHeuer	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
   	
   	
   	
   	
   	
  #ReORG 	
   	
   	
   	
   	
   	
  	
  	
  	
  	
  	
  founder	
  @GetAlynd	
  
I	
  see	
  how	
  things	
  could	
  be	
  instead	
  of	
  how	
  they	
  are…	
  
@ChrisHeuer	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
   	
   	
   	
   	
   	
  #ReORG 	
   	
   	
   	
   	
   	
  	
  	
  	
  	
  	
  founder	
  @GetAlynd	
  
We	
  know	
  beBer,	
  so	
  why	
  don’t	
  we	
  do	
  beBer?	
  
Artwork	
  by	
  Dave	
  Gray,	
  	
  
hBp://connectedco.com/	
  
@ChrisHeuer	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
   	
   	
   	
   	
   	
  #ReORG 	
   	
   	
   	
   	
   	
  	
  	
  	
  	
  	
  founder	
  @GetAlynd	
  
Our	
  hierarchical	
  insNtuNons	
  are	
  failing	
  us.	
  
@ChrisHeuer	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
   	
   	
   	
   	
   	
  	
  #ReORG 	
   	
   	
   	
   	
   	
  	
  	
  	
  	
  	
  founder	
  @GetAlynd	
  
Artwork	
  by	
  Hugh	
  MacLeod,	
  	
  
Concept	
  by	
  Jon	
  Husband,	
  	
  
hBp://wirearchy.com/	
  
We	
  need	
  to	
  #ReOrg	
  and	
  ReDesign	
  for	
  wirearchies.	
  
@ChrisHeuer	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
   	
   	
   	
   	
   	
  	
  #ReORG 	
   	
   	
   	
   	
   	
  	
  	
  	
  	
  	
  founder	
  @GetAlynd	
  
Everyone	
  is	
  a	
  leader	
  in	
  a	
  wierarchy.	
  #socbiz	
  
Reciprocal	
  
Empathe/c	
  
Authen/c	
  
Long-­‐las/ng	
  
@ChrisHeuer	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
   	
   	
   	
   	
   	
  	
  #ReORG 	
   	
   	
   	
   	
   	
  	
  	
  	
  	
  	
  founder	
  @GetAlynd	
  
Develop	
  REAL	
  RelaNonships,	
  engage	
  &	
  serve	
  the	
  market.	
  
@ChrisHeuer	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
   	
   	
   	
   	
   	
  	
  #ReORG 	
   	
   	
   	
   	
   	
  	
  	
  	
  	
  	
  founder	
  @GetAlynd	
  
Create	
  shared	
  value	
  instead	
  of	
  just	
  capturing	
  value.	
  
@ChrisHeuer	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
   	
   	
   	
   	
   	
  	
  #ReORG 	
   	
   	
   	
   	
   	
  	
  	
  	
  	
  	
  founder	
  @GetAlynd	
  
	
  	
  	
  Alignment	
  
LEADERS FOCUS ON
@ChrisHeuer	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
   	
   	
   	
   	
   	
  #ReORG 	
   	
   	
   	
   	
   	
  	
  	
  	
  	
  	
  founder	
  @GetAlynd	
  
Seize	
  the	
  power	
  of	
  quesNons.	
  
@ChrisHeuer	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
   	
   	
   	
   	
   	
  #ReORG 	
   	
   	
   	
   	
   	
  	
  	
  	
  	
  	
  founder	
  @GetAlynd	
  
Make	
  it	
  feel	
  like	
  a	
  REAL	
  Team.	
  
@ChrisHeuer	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
   	
   	
   	
   	
   	
  #ReORG 	
   	
   	
   	
   	
   	
  	
  	
  	
  	
  	
  founder	
  @GetAlynd	
  
	
  	
  	
  Agility	
  
LEADERS FOCUS ON
@ChrisHeuer	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
   	
   	
   	
   	
   	
  #ReORG 	
   	
   	
   	
   	
   	
  	
  	
  	
  	
  	
  founder	
  @GetAlynd	
  
The	
  world	
  is	
  moving	
  fast,	
  are	
  you?	
  
Photo:	
  CC,	
  Geoff	
  Livingston,	
  h2ps://www.flickr.com/photos/geoliv/4295434854	
  
	
  
@ChrisHeuer	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
   	
   	
   	
   	
   	
  #ReORG 	
   	
   	
   	
   	
   	
  	
  	
  	
  	
  	
  founder	
  @GetAlynd	
  
Are	
  you	
  reacNve	
  or	
  proacNve?	
  
Photo,	
  CC	
  Leonid	
  Mamchenkov	
  h2ps://www.flickr.com/photos/mamchenkov/3014097798/	
  
@ChrisHeuer	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
   	
   	
   	
   	
   	
  #ReORG 	
   	
   	
   	
   	
   	
  	
  	
  	
  	
  	
  founder	
  @GetAlynd	
  
Be	
  a	
  coach,	
  boost	
  team	
  performance.	
  
@ChrisHeuer	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
   	
   	
   	
   	
   	
  #ReORG 	
   	
   	
   	
   	
   	
  	
  	
  	
  	
  	
  founder	
  @GetAlynd	
  
	
  	
  	
  Accountability	
  
LEADERS FOCUS ON
@ChrisHeuer	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
   	
   	
   	
   	
   	
  #ReORG 	
   	
   	
   	
   	
   	
  	
  	
  	
  	
  	
  founder	
  @GetAlynd	
  
Fair	
  distribuNon	
  of	
  rewards	
  &	
  consequences	
  
@ChrisHeuer	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
   	
   	
   	
   	
   	
  #ReORG 	
   	
   	
   	
   	
   	
  	
  	
  	
  	
  	
  founder	
  @GetAlynd	
  
Integrity	
  is	
  FREE	
  
hBp://www.strategy-­‐business.com/blog/Integrity-­‐is-­‐Free	
  
@ChrisHeuer	
  	
  	
  	
  	
  	
  	
  	
  	
  	
   	
   	
   	
   	
   	
   	
  #ReORG 	
   	
   	
   	
   	
   	
  	
  	
  	
  	
  	
  founder	
  @GetAlynd	
  
TRUST	
  
What	
  it	
  is,	
  is	
  up	
  to	
  you.	
  
@ChrisHeuer	
  
	
  
#ReOrg	
  
	
  
hBp://bit.ly/Nme2reorg	
  

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How to Lead in a Social Business

  • 1. How  to  Lead  in  a  Social  Business   @ChrisHeuer                                  #ReORG                      founder  @GetAlynd   Artwork  by  Dave  Gray,     hBp://connectedco.com/  
  • 2. @ChrisHeuer                                #ReORG                      founder  @GetAlynd   I  see  how  things  could  be  instead  of  how  they  are…  
  • 3. @ChrisHeuer                                #ReORG                      founder  @GetAlynd   We  know  beBer,  so  why  don’t  we  do  beBer?  
  • 4. Artwork  by  Dave  Gray,     hBp://connectedco.com/   @ChrisHeuer                                #ReORG                      founder  @GetAlynd   Our  hierarchical  insNtuNons  are  failing  us.  
  • 5. @ChrisHeuer                                  #ReORG                      founder  @GetAlynd   Artwork  by  Hugh  MacLeod,     Concept  by  Jon  Husband,     hBp://wirearchy.com/   We  need  to  #ReOrg  and  ReDesign  for  wirearchies.  
  • 6. @ChrisHeuer                                  #ReORG                      founder  @GetAlynd   Everyone  is  a  leader  in  a  wierarchy.  #socbiz  
  • 7. Reciprocal   Empathe/c   Authen/c   Long-­‐las/ng   @ChrisHeuer                                  #ReORG                      founder  @GetAlynd   Develop  REAL  RelaNonships,  engage  &  serve  the  market.  
  • 8. @ChrisHeuer                                  #ReORG                      founder  @GetAlynd   Create  shared  value  instead  of  just  capturing  value.  
  • 9. @ChrisHeuer                                  #ReORG                      founder  @GetAlynd        Alignment   LEADERS FOCUS ON
  • 10. @ChrisHeuer                                #ReORG                      founder  @GetAlynd   Seize  the  power  of  quesNons.  
  • 11. @ChrisHeuer                                #ReORG                      founder  @GetAlynd   Make  it  feel  like  a  REAL  Team.  
  • 12. @ChrisHeuer                                #ReORG                      founder  @GetAlynd        Agility   LEADERS FOCUS ON
  • 13. @ChrisHeuer                                #ReORG                      founder  @GetAlynd   The  world  is  moving  fast,  are  you?   Photo:  CC,  Geoff  Livingston,  h2ps://www.flickr.com/photos/geoliv/4295434854    
  • 14. @ChrisHeuer                                #ReORG                      founder  @GetAlynd   Are  you  reacNve  or  proacNve?   Photo,  CC  Leonid  Mamchenkov  h2ps://www.flickr.com/photos/mamchenkov/3014097798/  
  • 15. @ChrisHeuer                                #ReORG                      founder  @GetAlynd   Be  a  coach,  boost  team  performance.  
  • 16. @ChrisHeuer                                #ReORG                      founder  @GetAlynd        Accountability   LEADERS FOCUS ON
  • 17. @ChrisHeuer                                #ReORG                      founder  @GetAlynd   Fair  distribuNon  of  rewards  &  consequences  
  • 18. @ChrisHeuer                                #ReORG                      founder  @GetAlynd   Integrity  is  FREE   hBp://www.strategy-­‐business.com/blog/Integrity-­‐is-­‐Free  
  • 19. @ChrisHeuer                                #ReORG                      founder  @GetAlynd   TRUST  
  • 20. What  it  is,  is  up  to  you.   @ChrisHeuer     #ReOrg     hBp://bit.ly/Nme2reorg