How to start a successful web company with only $10 and 10 hours per week
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A description of how lean startup techniques can be used to start a web business with limited means. Presented at Phnom Penh Barcamp '10
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How to start a successful web company with only $10 and 10 hours per week
- 1. How to Create a Successful Web Startup with only $10 & 10 Hours per week
- 2. I love my boss (I'm self employed)
- 4. The Same Old Ideas
- 5. Understand Business Models for the Web Advertising Direct Sales Subscriptions None of these models work here!
- 6. Think Global
- 7. Don't Target Consumers Don't Target Large Organisations Target SME's
- 8. $100,000
- 9. Do The Maths! Do Subsriptions!
- 10. ($50 x 12 months) x 166 customers = $100,000
- 12. Solve Your Own Problem!
- 13. This place is not so different
- 14. But how?
- 15. Customer Development 1 st Product Development 2 nd
- 16. Test Assumptions With The Minimum Viable Product
- 17. UpstartHQ.com
- 18. Get a Blog
- 19. Pimp Your Blog
- 20. The Sales Pitch
- 21. Beta Sign Up
- 22. No Price Tag!
- 23. Google Analytics
- 25. Blogging
- 26. Twitter / Facebook (social marketing)
- 27. Head hunt users (cheap effective)
- 28. SEO (probably too slow for our purpose)
- 29. Split Testing
- 31. Add features
- 32. Remove features
- 33. Add text
- 34. Remove text
- 35. Change your sign up process
- 36. TRY EVERYTHING & ANYTHING!!
- 40. Lean Startup
- 41. Eric Ries
- 43. Not enough to flame you if when things go wrong
- 44. Easy to achieve with minimum marketing spend
- 45. Makes it feel like a small club
- 46. Enough to keep communication personal
- 47. What if no one signs up? Pivot or Quit
- 48. “ You suck, your product sucks and you will fail hard!” Dave McClure – Master of 500 Hats
- 49. Lots of people have signed up... Congratulations!
- 50. Get a Server
- 54. No Excuses!
- 56. Change direction based on user feedback
- 57. Don't worry about mistakes
- 58. Don't worry about bad press
- 61. Not disappointed (it really isn’t that useful)
- 62. N/A - I no longer use your product
- 64. Allow users to talk with each other (forum, list)
- 65. Respond quickly and personally to requests
- 66. Removing features is as important as adding them
- 67. Do regular user surveys (survey.io)
- 68. What if no one is very disappointed? Pivot or Quit
- 69. 40%+ Very Disappointed Congratulations, you've achieved product market fit!
- 70. Now name your price...
- 71. You make your first sale... Congratulations, your business model has been validated!
- 73. Hire someone who knows SEO
- 74. Spend money on your website
- 75. Consider producing promotional videos
- 76. Make a lot of noise on every blog, social network or forum that you can find
- 77. Don't have enough money?
- 80. Already have product market fit
- 81. Already have business model
- 82. Already have first sale
- 84. Learn from a minimum viable product
- 85. Fail fast, fail often
- 86. Iterate quickly
- 87. Find product market fit with less than 100 users
- 88. Go big quick
- 89. Take investment capital when needed
- 90. Chris Brown [email_address] @chrisincambo