Successfully reported this slideshow.
We use your LinkedIn profile and activity data to personalize ads and to show you more relevant ads. You can change your ad preferences anytime.

of

Why Costco Is Destroying Its Competition - 3 Marketing Lessons YOU Can Use Slide 1 Why Costco Is Destroying Its Competition - 3 Marketing Lessons YOU Can Use Slide 2 Why Costco Is Destroying Its Competition - 3 Marketing Lessons YOU Can Use Slide 3 Why Costco Is Destroying Its Competition - 3 Marketing Lessons YOU Can Use Slide 4 Why Costco Is Destroying Its Competition - 3 Marketing Lessons YOU Can Use Slide 5 Why Costco Is Destroying Its Competition - 3 Marketing Lessons YOU Can Use Slide 6 Why Costco Is Destroying Its Competition - 3 Marketing Lessons YOU Can Use Slide 7 Why Costco Is Destroying Its Competition - 3 Marketing Lessons YOU Can Use Slide 8 Why Costco Is Destroying Its Competition - 3 Marketing Lessons YOU Can Use Slide 9 Why Costco Is Destroying Its Competition - 3 Marketing Lessons YOU Can Use Slide 10 Why Costco Is Destroying Its Competition - 3 Marketing Lessons YOU Can Use Slide 11 Why Costco Is Destroying Its Competition - 3 Marketing Lessons YOU Can Use Slide 12 Why Costco Is Destroying Its Competition - 3 Marketing Lessons YOU Can Use Slide 13 Why Costco Is Destroying Its Competition - 3 Marketing Lessons YOU Can Use Slide 14 Why Costco Is Destroying Its Competition - 3 Marketing Lessons YOU Can Use Slide 15 Why Costco Is Destroying Its Competition - 3 Marketing Lessons YOU Can Use Slide 16 Why Costco Is Destroying Its Competition - 3 Marketing Lessons YOU Can Use Slide 17

YouTube videos are no longer supported on SlideShare

View original on YouTube

Why Costco Is Destroying Its Competition - 3 Marketing Lessons YOU Can Use Slide 19

0

Share

Download to read offline

Why Costco Is Destroying Its Competition - 3 Marketing Lessons YOU Can Use

Download to read offline

How has Cotsco grown continuously WHILE ALSO maintaining its reputation as one of the most admired companies in the world? In this SlideShare, you'll learn 3 marketing lessons from Costco that you can implement right away in your business.

Related Books

Free with a 30 day trial from Scribd

See all
  • Be the first to like this

Why Costco Is Destroying Its Competition - 3 Marketing Lessons YOU Can Use

  1. 1. Why Costco Is Destroying Its Competition - 3 Marketing Lessons YOU Can Use
  2. 2. Costco has climbed over the years to #15 on Fortune 500 Proof of their success:
  3. 3. 3 Marketing Lessons from Lesson 1 - collect data
  4. 4. 3 Marketing Lessons from Lesson 1 - collect data
  5. 5. 3 Marketing Lessons from Lesson 1 - collect data Costco studies what you buy and when you buy it
  6. 6. 3 Marketing Lessons from Costco studies what you buy and when you buy it What if your company doesn’t have a membership program? Lesson 1 - collect data
  7. 7. 3 Marketing Lessons from 1.) ASK your customers why they chose you Lesson 1 - collect data What if your company doesn’t have a membership program?
  8. 8. 3 Marketing Lessons from 2.) LISTEN to your customers on social media 1.) ASK your customers why they chose you Lesson 1 - collect data What if your company doesn’t have a membership program?
  9. 9. 3 Marketing Lessons from Lesson 2 - offer LESS choices Lesson 1 - collect data
  10. 10. 3 Marketing Lessons from Lesson 2 - offer LESS choices Wait…what? Lesson 1 - collect data
  11. 11. 3 Marketing Lessons from Lesson 2 - offer LESS choices Wait…what? Lesson 1 - collect data
  12. 12. 3 Marketing Lessons from Lesson 2 - offer LESS choices Lesson 1 - collect data Only TWO kinds of toothpaste offered
  13. 13. 3 Marketing Lessons from Lesson 2 - offer LESS choices Lesson 1 - collect data Implication - Costco has already done all of the hard work for you
  14. 14. 3 Marketing Lessons from Lesson 2 - offer LESS choices Lesson 1 - collect data Lesson 3 - offer assurances
  15. 15. 3 Marketing Lessons from Lesson 2 - offer LESS choices Lesson 1 - collect data Lesson 3 - offer assurances
  16. 16. 3 Marketing Lessons from Lesson 2 - offer LESS choices Lesson 1 - collect data Lesson 3 - offer assurances Guarantee *Guarantee I actually believe vs.
  17. 17. 3 Marketing Lessons from Lesson 2 - offer LESS choices Lesson 1 - collect data Lesson 3 - offer assurances *Guarantee I actually believe Guarantee
  18. 18. 3 Marketing Lessons from Lesson 2 - offer LESS choices Lesson 1 - collect data Lesson 3 - offer assurances Summary:

How has Cotsco grown continuously WHILE ALSO maintaining its reputation as one of the most admired companies in the world? In this SlideShare, you'll learn 3 marketing lessons from Costco that you can implement right away in your business.

Views

Total views

1,119

On Slideshare

0

From embeds

0

Number of embeds

476

Actions

Downloads

5

Shares

0

Comments

0

Likes

0

×