This document outlines the process and activities for a design sprint to solve problems and validate ideas over 4 days. It involves expert interviews on Day 1 to understand problems and frame them as design challenges. Teams then generate ideas and concepts and vote on the most promising ones. On Day 2, they create storyboards and prototypes. On Day 3, they conduct user testing of prototypes. On Day 4, they test prototypes with 5-7 external users, collect feedback, and identify lessons to apply to the next sprint. The outcome is a working prototype with validated user testing and accelerated learning about what works and doesn't work.

1. Presented by:
To know more: https://www.theleanapps.com/design-sprint/
Contact: gs@theleanapps.com
CHOOSEYOURBATTLE
EXPERT INTERVIEW + HOW MIGHT WE
1. Expert Interview
Understand
Problems
2. Convert them to
HOW might We
3. Vote on the
problem worth solving
Search
inspirational
solutions online
Show them to
your team
2 year goals
Write your
thoughts
Self Explanatory
Anonymous
Ugly is ok
Catchy Title
Organise your ideas into a clear story
Sprint
Questions
Favourite
Lightning Demos
Create 8 different idea variations
of one of your best idea
Write down the
list of ideas you
want to explore
LONG TERM GOALS + SPRINT QUESTIONS
MAKE A MAP
LIGHTNING DEMOS
1.NOTES
(ALONE TOGETHER)
2.IDEAS
(ALONE TOGETHER)
3.CRAZY EIGHTS
(ALONE TOGETHER)
4.CONCEPTS
PRODUCESOLUTIONSSKETCHING
DAY 1
(Workshop Day)
Problem:
We are not
getting enough
leads online
How might we
increase our
sales online
Big
idea
Big
idea
HMWPlace
HMW
Customer
Google
Discover Learn UseActors Objective
Referral
Marketing
Page
Fills Contact Form
Negotiate
Contract Signed
Contact the lead
& submit proposal
Fb Advert
Design Agency
UX &
Design
Prototype
Step 1 Step 3 Step 2
Step 4:
Pick a target
The Henry Ford
Notes
Notes
Notes
HMW
HMW
HMW
HMW
HMW
In 2 years, we will be the
no. 1 design agency in
Europe
Define your 2 year goal Vote for the most inspirational goal
In 2 years,we will be no.1
design agency in Europe
more convenient than
owning an in-house team
Can we replace the
need for internal
design team?
Covert it to Can We Questions
Companies may not
outsource and hire
internal teams
Get Pessimistic
Visualize
your
thoughts
Rough
sketches
Look back at all
the concepts
1
2
3
4
Decide in your head which
concept is close to the problem
Synchronised
voting
Explain your vote to the decider
Decider makes
the final
choice
VOTEONCONCEPTS
COLLECT A HEAT MAP OF OPINIONS
Re-read the
sprint questions
Understand the
concepts
Vote on the
Concept or part
of the concept
Facilitator
presents all the
concepts
Use as many
dots as you want
Call out the
ideas with the
most heat
Clarify
Questions
if any
Write down the
big points
covered in a
particular
concept
Points torememeber
* Draw 8 cells on the white
board
* Place 6 post its from
the user test flow in the
boxes
* Look at all the concepts that
can be re-used
* Don’t add any new ideas
here
* Fill the missing boxes
SOLUTION PRESENTATION
STRAW POLL VOTE
USER TEST FLOW (6 STEPS)
CREATE STORY BOARD
RECRUIT THE USERS
Run ads for the
target group
Define your target
users before the sprint
RECRUIT
DAY 2
(Workshop Day)
Entry Point
(Linkedin,
Newsletter)
Ideal Ending
(Checkout,
Contact form
filled)
Other 4 Steps
Vote & Pick up the clearest flow
S
tich it togethe
r
Trial run
Final touchup
2
3
4
DIVIDE AND CONQUER:
ASSIGN ROLES IN THE TEAM
Stitcher
Content
Writer
Picture & Video
Collector
Creator
PICK UP THE RIGHT TOOLS
Sketch
Flaticon
BiteableInVision
Unsplash
Figma
Realtime
board
DAY 3
(Prototyping Day)
PROTOTYPING
2 Rooms: Interview +
Sprint team
Be a good host
Ask open ended
questions
Ask leading
questions
Setup the
Context
Introduce the
Prototype
Micromanage
the testers
Quick debrief
after the test
Hardware: Webcam, Laptop,
Mobile ,Microphone
Video
Conference : Zoom
USERTESTING
DAY 4
(Testing Day)
5-7 Users is
what we need
Mention time and
day in the ad
Don’t talk about
prototype
Offer an incentive
(Free vouchers)
Check time
availability
Ask qualifying
questions
Schedule the 1st test at 9:00 AM
Take 1 hour break after 1st test for quick
fixes if required
30-60 min per test
Run all other tests back to back
2 people from team conduct the interview
1 talking to tester & 1 taking notes
SCHEDULE THE TEST
1
2
3
4
5
6
DO’S AND DON’TS FOR USER TESTING
TOOLS AND SETUP
INTERVIEW TIPS
Don’t rely on
creativity
Starting is
more important
Minimum
Discussions
X
Equal
environment
Core principles of Design Sprint
Design
Sprint
2.0
A 4-day design framework for solving
big challenges and validating ideas
LEARN & ITERATE
Collect all the
feedback
Look for
patterns
Go back to the
sprint questions
Get Ready for
next sprint
Next Steps &
Recommendations
A working prototype with
validated user testing
Outcome of
design sprint
Accelerated learning
What works and
what doesn’t
High performing team
working in one direction
Testing your
user personas:
Am I targeting the right
set of users?
Testing your value
proposition hypothesis
without building an actual
product
Gaurav Soni Khushboo
Contributors