Oracle and cVidya Cloud webinar with the first part by Oracle covering SaaS market and opportunities in the cloud and Oracle's SaaS partnering strategy and second part by cVidya's covering cVidya's Journey into the Cloud with cVidyaCloud.
20. cVidya’s Journey into the Cloud
- Agenda
cVidya overview
Why: the business imperative
How: does one cloud fit all?
Key considerations
Case study
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21. cVidya Overview
A global leader and innovative provider of Revenue Intelligence solutions
for Telecom, Media and Entertainment service providers
Over 150 customers Partnership with the world leading vendors
– 7 out of the 10 largest operators
#1 Revenue Management Global Market
Provider by (April 2011)
Analyzing over 1.5 Billion subscribers and TM Forum Leadership
billions of events daily
cVidyaCloud : Revenue Intelligence On
300 employees Demand for Service Providers of all sizes
Global presence in 20 locations
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23. The Business Imperative (2010)
Demand - Smaller service
Supply - Cloud Computing
providers needing was maturing
robust BI & analytics penetrating also the Our goal was to
Revenue Intelligence communications leverage the cloud
applications vertical model to offer also
smaller service
- But, that do not - Availability of providers best-in-
have the resources enterprise grade class revenue
to buy and deploy middleware and
on premise infrastructure intelligence solutions
solutions solutions
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25. Does One Cloud Fit All?
Not really.
There are different go-to-market approaches, technology stacks and
infra providers.
Each have their pros and cons.
Your optimal “cloud” would vary by the type of application, the target market, where you are
in the journey to the cloud and your specific use case.
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26. The Use Case
Migrate existing Develop new cloud
apps to the cloud applications
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28. Key Considerations
• Same as cVidya’s on premise applications or different?
Brand Selling only to smaller providers or also to large ones?
• What should be the cloud based pricing vs. licensed
Pricing &
based on premise applications? Based on what
Packaging parameters build a pay-per-use pricing?
• Which to choose: “build your own” vs. “rent”? PaaS vs.
Middleware &
IaaS? Open source? IaaS provider or managed hosting
Infrastracture provider?
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30. Pricing & Packaging
Affordable & convenient:
– Monthly subscription fee, with minimal setup fee
– Pay-as-you-grow pricing tied to value to customers, not just cost for cVidya
Flexible: 3 tiered packages of Silver, Gold and Platinum
FraudView® Cloud
Get a powerful yet affordable fraud management solution
Monitor your network & services, conduct effective investigations, reduce fraud loss
and improve your margins
Silver Gold Platinum
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31. Middleware & Infrastructure
- Key Requirements
1 Fast time to market Leverage on premise code with minimal code change;
available on-demand
2 Focus on core competencies Building applications rather than middleware and
infrastructure
3 Robust yet cost effective Powerful, reliable and secure infrastructure yet with
affordable pay per use pricing model
4 Convenient Available and certified on cloud infra provider
5 Avoid lock-in Ability to move applications to different cloud infra providers
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35. When Revenue Intelligence Meets the Cloud…
Ari Banerjee, “SaaS/Cloud Computing is one of the most important and
Senior Analyst, exciting technology and business model shifts in recent years.
Heavy Reading By combining the benefits of this model with cVidya’s market
leading revenue intelligence products, cVidyaCloud allows
smaller service providers to have convenient access to best-in-
class financial insight and analytics with predictable total cost
of ownership”.
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36. Why cVidyaCloud
CHALLENGES Combat fraud to improve margins and customer experience
Solve our needs without CAPEX , resources or Fraud domain
expertise
“We love the value of a hosted
SOLUTION FraudView Cloud: Cloud-based fraud management system which SaaS fraud management system.
required minimum resources from our organization, lower setup
cost, and did not require in-house fraud expertise For a fixed monthly fee, we have
someone else taking care of the
RESULTS Quick deployment with minimum impact on the organization and fraud management system.”
with lower cost than would have been achieved through
traditional models.
With FraudView Cloud we can monitor our networks 24X7 and
systematically detect and combat the most common fraud types
We can now conduct effective investigations and have enjoyed a Larry Snipes
quick return on our investment (ROI). Senior Manager, Revenue
In addition to the direct financial benefits, there is also the Assurance & Fraud
positive effect on customer experience which is, of course,
priceless!