Talk for Web2day by Chui Chui Tan (@ChuiSquared)

1. The perfect UX designer toolkit
Chui Chui Tan @ChuiSquared

2. @ChuiSquared
Chui Chui Tan
http://www.fivesimplesteps.com/
products/international-user-research

3. User Experience (UX) design

4. User, user, user
The most important
tool for UX design:
the users.

5. @MeenaKadri

6. User
research

7. Face-to-face interview

8. Face-to-face interview
Silverback
Notational velocity
Pen and paper Evernote
TextExpander

9. Ethnography

10. Moderated remote testing
Webex
Skype
GoToMeeting
Adobe Connect
Slingshot
Pear note

11. Unmoderated remote testing
UserTesting.com
WhatUserDo.com
Netizen Testing
OpenHallway
Userlytics
Loop11

12. Guerilla testing

13. Online survey
Photo: www.surveycompare.net/paid-surveys/earn-money-online-surveys

14. Call centre listening

15. Store visit

16. Choose the one suits you the best
Budget
Time
What are you testing
What do you want to find out
Resources
Who are your users
Where are your users

17. Design
User
research

18. Wireframing : Low-fi
Pen and paper
Sneakpeekit
uistencil

19. Wireframing : Low-fi
Keynote / Powerpoint

20. Wireframing: High-fi
Axure InDesign
Omnigraffle Sketch

21. Interaction and animation design
HTMl + CSS + JS
Axure
Hype
InVision
Flash
Justinmind
Indigo Studio

22. Prototyping

23. StrategyDesign
User
research

24. IA Strategy

25. Content Strategy
Inventory (Quan) and audit (Qual)
Content Analysis Tool (CAT) Google Spreadsheet

26. Customer experience map

27. What
users do
Tasks
Emotion
Choosing Specifying Financing Buying
‘Bottom half of the experience map’ can be used, for example, …

28. What
users do
Phase 2
Web
Call centre
Competitor
Tasks
Emotion
Choosing Specifying Financing Buying

29. StrategyDesign
User
research

30. Communicate
User researchers
Designers
Front-end developers
Back-end developers
Business Analysts
Business stakeholders
Business stakeholders
SEO consultants

31. @Shopify
Keeping track

32. Workshop

33. Workshop tin

34. @Screenpunk
If you want to create a
good user experience
design, you need to
involve your users in the
process.
!
What others are doing in
the industry does not
mean it’s a good practice
for good user experience.

35. User experience Vs Creativity
@Nebraska Oddfish
There’s a balance
between being bold
or creative and
providing good user
experience.

36. If you’re not talking
to your users or
taking into
consideration their
needs and
behaviours, what
you created might
be a piece of
beautiful art but is
not usable and won’t
convert sales or
increase conversion
rates.

37. www.hcdconnect.org/methods

38. www.pinterest.com/mistergough/digital-tools-for-service-design/

39. Pinterest boards on UX Tools

40. www.portigal.com/blog/seventeen-types-of-interviewing-questions/
User research
www.uxbooth.com/articles/the-art-of-guerilla-usability-testing/
www.uxbooth.com/articles/complete-beginners-guide-to-design-research/
www.smashingmagazine.com/2011/10/20/comprehensive-review-usability-
user-experience-testing-tools/
www.nngroup.com/articles/which-ux-research-methods/
http://alistapart.com/article/beyond-usability-testing

41. www.cooper.com/journal/2013/07/designers-toolkit-proto-testing-for-prototypes
Sketching, wireframing,
prototyping
mashable.com/2013/04/02/wireframing-tools-mobile/
POP - Prototyping on Paper
Proto.io
www.smashingmagazine.com/2011/12/13/the-messy-art-of-ux-sketching/
www.uxbooth.com/articles/tools-for-sketching-user-experiences/
Mobile prototyping tool

42. www.smashingmagazine.com/2013/04/29/content-knowledge-is-power/
IA and Content Strategy
www.usability.gov/how-to-and-tools/methods/card-sorting.html
www.usability.gov/what-and-why/content-strategy.html
uxmastery.com/how-to-conduct-a-content-audit/
www.portent.com/data/content-inventory/#audit-step-4-build-the-strategy
uxmag.com/articles/from-content-audit-to-design-insight

43. Customer experience map
quaero.csgi.com/writable/files/mapping_customer_journey.pdf
/ddeboard/ux-customer-experience-maps/
mappingexperiences.com/
uxdesign.smashingmagazine.com/2011/12/06/effective-user-research-
transforming- minds-of-clients/
www.servicedesigntools.org/tools/8
blogs.hbr.org/2010/11/using-customer-journey-maps-to/
/akababa/uxcx-customer-journeys/
Pinterest

44. Chui Chui Tan
@ChuiSquared
chuichui.tan@cxpartners.co.uk