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Unposter Sessions

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Unposter Sessions

  1. 1. 6/21/17 1 Unposter Session: Telling a Sticky Story About Transformation Dave Goldberg ThreeJoy Associates, Inc. Champaign, IL 61821 USA deg@threejoy.com © 2017 David E. Goldberg The Universe is made of stories, not of atoms. Muriel Rukeyser Roadmap •  Form teams of 2-5 •  What is a story? •  Stories in personality and culture. •  Made to Stick framework: SUCCES •  2 Examples •  Team exercise: Make a Sticky Poster •  Takeaways © 2017 David E. Goldberg Form Poster Teams of 2-5 (Similar interests, same school, enjoy working together, or people near you) © 2017 David E. Goldberg What is a story? © 2017 David E. Goldberg Story: A narrative, either true or fictitious, in prose or verse, designed to interest, amuse, or instruct the listener or reader. © 2017 David E. Goldberg
  2. 2. 6/21/17 2 Narrative: A spoken or written account of connected events. © 2017 David E. Goldberg The Pyramid of Personality (McAdams) Life Stories Characteristic Adaptations Dispositional traits The Cultural Web (Johnson & Scholes) Stories •  Include the full spectrum of being human (thoughts, embodied action, and emotion). •  Help us make sense of complexity. •  Give a sense of unity and purpose to ourselves and our collectives. Language Emo?on Body © 2017 David E. Goldberg To change yourself or your organization, change language & stories. © 2017 David E. Goldberg ☐Simple ☐Unexpected ☐Concrete ☐Credible ☐Emotional ☐Story © 2017 David E. Goldberg
  3. 3. 6/21/17 3 Sticky Phrase: Engineering education is a Math-Science Death March ☐Simple ☐Unexpected ☐Concrete ☐Credible ☐Emo?onal ☐Story © 2017 David E. Goldberg The Story of the Missing Basics •  These are seniors. •  Should be engineers on the threshold. •  Top cold war engineering education. •  Express preferences for projects. •  Get assigned to a project: 3- member teams & faculty advisor. •  Go on the plant trip. •  Query: What don’t they know how to do? •  20 years of coaching, here’s my list. © 2017 David E. Goldberg hIps://www.youtube.com/watch?v=Rp9PfqUQ8a4 The Missing Basics •  “The basics” = math, science, and engineering science. •  Reflections on 20 years in industry-sponsored senior design. •  After 4 years students don’t know how to –  Question: Socrates 101. –  Label: Aristotle 101. –  Model conceptually: Hume 101 & Aristotle 102. –  Decompose: Descartes 101. –  Experiment/Measure: Bacon-Locke 101. –  Visualize/draw: da Vinci-Monge 101. –  Communicate: Newman 101 •  Call these the missing basics (MBs). •  Using term “soft” accepts MBs as outside engineering. •  Fundamental to engineering, organizational & learning prowess. Socrates (470-399 BC) © 2017 David E. Goldberg TED Talk: https://www.youtube.com/ watch?v=Rp9PfqUQ8a4 hIps://www.youtube.com/watch?v=Rp9PfqUQ8a4 Debrief © 2017 David E. Goldberg hIps://www.youtube.com/watch?v=Rp9PfqUQ8a4 Make a Sticky Poster: Team Exercise •  Your team will select and tell a 2-3 minute story using a poster visual aid. – 5 minutes to select story. – 25 minutes to make poster – 5 minutes to rehearse – 2-3 minutes to present repeatedly in poster session. ☐Simple ☐Unexpected ☐Concrete ☐Credible ☐Emotional ☐Story © 2017 David E. Goldberg hIps://www.youtube.com/watch?v=Rp9PfqUQ8a4 Make a Sticky Poster: Picking a Story •  Share the following 3 sentences about your story with your team: – The story is about… – The story matters to ed change because… – The story is sticky because … (one key factor from SUCCES that will make it stick). ☐Simple ☐Unexpected ☐Concrete ☐Credible ☐Emotional ☐Story © 2017 David E. Goldberg
  4. 4. 6/21/17 4 hIps://www.youtube.com/watch?v=Rp9PfqUQ8a4 Make a Sticky Poster: Making a Poster •  Make one poster on a single sticky flip chart using words and images to make your points. •  You can use cutouts from magazines or elsewhere for words/pictures. •  This is not a final product. It is a visual aid (like a storyboard) to help you tell your story. •  Use SUCCES words & images to help you tell your story. ☐Simple ☐Unexpected ☐Concrete ☐Credible ☐Emotional ☐Story © 2017 David E. Goldberg hIps://www.youtube.com/watch?v=Rp9PfqUQ8a4 Make a Sticky Poster: Rehearsing •  Do a single rehearsal of your story. •  Your story should take less than 3 minutes to tell. •  One or more persons can tell the story as makes sense. ☐Simple ☐Unexpected ☐Concrete ☐Credible ☐Emotional ☐Story © 2017 David E. Goldberg hIps://www.youtube.com/watch?v=Rp9PfqUQ8a4 Sticky Poster Session: Tell the story •  Tell your team’s story using your poster as a visual aid. •  Your story should take less than 3 minutes to tell. •  Listeners: Notice the SUCCES elements in the story. •  Appreciative feedback. No criticism. Can offer appreciative comments. ☐Simple ☐Unexpected ☐Concrete ☐Credible ☐Emotional ☐Story © 2017 David E. Goldberg hIps://www.youtube.com/watch?v=Rp9PfqUQ8a4 Takeaways © 2017 David E. Goldberg Unposter Session: Telling a Sticky Story About Transformation Dave Goldberg ThreeJoy Associates, Inc. Champaign, IL 61821 USA deg@threejoy.com © 2017 David E. Goldberg

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