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DePaulSocialMedia

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DePaul Advancement
DePaul Advancement

The presentation will cover the DePaul University Advancement Communications department’s integrated approach to promoting social media initiatives via print, e-mail and the web. It will also outline the collaborative role that advacnement communications, alumni relations and web staff play in developing DePaul’s alumni social media communit

EducationTechnology
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Developing a Social Media Strategy for Alumni Keidra Chaney and Anne Divita Kopacz DePaul University
Who Are We? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
How We Approach Social Media ,[object Object],[object Object],[object Object],[object Object]
Challenges ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
It Starts with the Website… ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
…Continues with Email…
…And Includes Print!
Social Media ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Facebook Alumni Page ,[object Object],[object Object],[object Object]
Facebook Alumni Page ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
LinkedIn Alumni Group ,[object Object],[object Object],[object Object],[object Object]
LinkedIn Alumni Group ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Demon Tracks ,[object Object],[object Object],[object Object],[object Object],[object Object]
Demon Tracks Success Stories
Twitter ,[object Object],[object Object],[object Object],[object Object]
DePaul Spirit Flickr Page ,[object Object],[object Object],[object Object],[object Object]
YouTube Channel ,[object Object],[object Object],[object Object],[object Object]
Chart O’Fun MESSAGING
Measurement ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Finding Content ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Key Take-Aways ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Questions?

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DePaulSocialMedia

Editor's Notes

  1. Anne will introduce
  2. Anne
  3. Keidra
  4. Keidra
  5. Anne
  6. Anne
  7. Anne
  8. Anne
  9. Anne
  10. Anne
  11. Keidra
  12. Keidra
  13. Keidra
  14. Keidra
  15. Keidra
  16. Keidra
  17. Keidra
  18. Keidra
  19. Keidra
  20. Anne
  21. Anne
  22. Anne and Keidra