Big data analytics in Insurance using social , analytics ,mobility

1. From Bermuda triangle of businesses

2. to magic triangle of businesses

3. Using SOCOTO’s SAM triangle
Social Analytics Mobility

8. Value
 Analyze huge unstructured complaints from
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forums and social channels
Insights about complaints categories and
readdress them
Inputs for complaint management workflow
Reduce the time by 20-25 %
Speed up the processing
Increase the satisfaction index of consumers
Save millions of dollars

10. Case study
 The common styles in which the questions on an
application form is posed are
1. Do you consume tobacco products?
2. Do you smoke?
3. Have you used a tobacco product in the last five years?
4. Have you ever consumed tobacco products?
 Found that many customers were given wrong
information !!!

11. Solutions approaches

12. Technologies
 Text mining
 Sentiment analysis
 Content categorization
 Discovery
 Social network analysis

14. Value
 Reduces frauds
 Better than traditional methods
 Save millions of dollars

15. Mobility the new line of business

16. The bliss

18. Weather
predictions
say
heavy rains
a head…

20. Your car
got
crashed
Just
now!

21. Sending
notification
for claim
,OK…

22. Do you like
to book a
cab ?...

23. Value
 Increase efficiency
 Increase customer experience
 Real time , self service
 Personalized

24. Shared experiences

25. Social
Awareness
Discovery
Share
Sales
Experience
Stimulus
Experience

26. Real time monitoring - Problems

27. Think and discovery- Solutions

28. Q&A system

29. Think and discovery- Solutions

30. Social media influencers marketing

31. Social media personalized marketing
with Interest graph

32.  Best experience blending analytics , social and
mobility
 State of art technologies , data scientists ,domain
expertise
 ROI
 Embrace the future digital experiences

33. Thank you.
Deva Reddy.J
Evam technologies
deva@evamtec.com