Discover Prof. Diana Derval's latest book "Wait Marketing: Communicate at the Right Moment at the Right Place" with this 1 minute Book Tour. Find more on www.wait-marketing.com

1. ; #quot;quot;$ &-69+3)-7-+6,0

2. “European, American and Asian
consumers are exposed to several
hundred advertisements a day. In
order to reach them, it becomes
crucial to communicate at the right
moment at the right place.”
*+18 ’+62-814/
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www.wait-marketing.com

3. “A TV commercial broadcasted at
home is memorized by 17% of the
consumers. The same commercial
displayed in a doctor’s waiting room
is memorized by 27% of the
consumers.”
*+18 ’+62-814/
%: (65.! &1+4+ &-69+3
www.wait-marketing.com

4. “Every media is potentially
effective provided it is applied at the
right moment: when consumers are
receptive, which is the case while
they are waiting.”
*+18 ’+62-814/
%: (65.! &1+4+ &-69+3
www.wait-marketing.com

5. “The question is «When and
where are my customers the most
available for interacting with my
brand?» ”
*+18 ’+62-814/
%: (65.! &1+4+ &-69+3
www.wait-marketing.com

6. “There are multiple waiting times.
The objective of Wait Marketing is
to identify the best one for a specific
target group based on their
behavior, preferences and contour.”
*+18 ’+62-814/
%: (65.! &1+4+ &-69+3
www.wait-marketing.com

7. “It is more effective to target and
to locate consumers according to
their preferences. Thus 100% of the
consumers waiting in a veterinary
clinic have a pet.”
*+18 ’+62-814/
%: (65.! &1+4+ &-69+3
www.wait-marketing.com

8. “Even firms with limited budgets
can make a difference by focusing
on the most effective ways of
interacting, on top of which you find
of course contacts established in
waiting situations.”
*+18 ’+62-814/
%: (65.! &1+4+ &-69+3
www.wait-marketing.com

9. “Wait Marketing helps companies
turn consumers’ waiting time into
the perfect opportunity to
communicate in an innovative,
effective and «consumer-friendly»
way.”
*+18 ’+62-814/
%: (65.! &1+4+ &-69+3
www.wait-marketing.com

10. Wait Marketing is available on Amazon.com!
Contact the Author
Prof. Diana Derval
Tel +31 61 824 0803
www.wait-marketing.com
waitmarketing.guru@gmail.com