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SNS hype or money spinner? Restaurant bank, 9.11.2007 Mari Isbom, www.tekes.fi/media Enhanced Media – Tekes funding  for media solutions projects
Web 2.0 Deals Up 14% in First Half of 2007  ,[object Object],[object Object],[object Object]
Mobile social networking ,[object Object],[object Object],[object Object]
Who’s there?
Web 2.0 mobile …only 2 companies from Finland?
Value chain ,[object Object],CREATE > DISTRIBUTE - Is this valid anymore?  advertising operators device manufacturers communities, platforms other New entrants: CREATES IDEA  HOLDS IPRs  TECHNOLOGY DRIVEN IDEAS DEVELOPES COPYRIGHTS  PACKAGES IPRs  PROGRAMMING CONTENT  DISTRIBUTES COPYRIGHTS  MARKETS / BRANDS IPRs  DISTRIBUTION PLATFORMS   TICKETS MAGAZINES BOOKS, CD, VIDEO, DVD, RADIO, TV  NET, WAP/3G   CONTENT  CREATOR CONTENT  PRODUCER CONTENT  DISTRIBUTOR CONSUMER
SNS Ecosystem – Collaborative Partnerships Create/Edit >  Share >  Discover >  Distribute >  EXPERIENCE VALUE WISP Mobile Carrier Community Provider (SNS site) Consumer Muni WiFi & Hotspots ISP Cable Studios & Labels Content Aggregators Media Print Media Application Providers Advertising Enablers Developers Games Publishers Search Technology Enablers Device Vendors Other SNS Sites Other SNS sites Advertising Agencies Transaction Enablers Device Vendors Access Brands You Consumer Publishers Wireline BB Carrier Wireless BB Carrier Brands & Advertisers Content Publishers Tool & Platform Providers Micro Community Distribution Channels
 
Not only pro’s ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Enhanced media    2007-2008 ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Enhanced media 2007-2008  Web 2.0  Mobile  seminar SNS Hype or money spinner Collaboration 2.0 Webinar 27.8. 9.11. 2-4.10. 5.11. 25.10. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],MyNet
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Enhanced media    2007-2008
www.tekes.fi/media [email_address] Thank you!

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Enhanced media – tekes funding for media solutions projects

  • 1. SNS hype or money spinner? Restaurant bank, 9.11.2007 Mari Isbom, www.tekes.fi/media Enhanced Media – Tekes funding for media solutions projects
  • 2.
  • 3.
  • 5. Web 2.0 mobile …only 2 companies from Finland?
  • 6.
  • 7. SNS Ecosystem – Collaborative Partnerships Create/Edit > Share > Discover > Distribute > EXPERIENCE VALUE WISP Mobile Carrier Community Provider (SNS site) Consumer Muni WiFi & Hotspots ISP Cable Studios & Labels Content Aggregators Media Print Media Application Providers Advertising Enablers Developers Games Publishers Search Technology Enablers Device Vendors Other SNS Sites Other SNS sites Advertising Agencies Transaction Enablers Device Vendors Access Brands You Consumer Publishers Wireline BB Carrier Wireless BB Carrier Brands & Advertisers Content Publishers Tool & Platform Providers Micro Community Distribution Channels
  • 8.  
  • 9.
  • 10.
  • 11.
  • 12.