Outline for Two Day WordPress training programme for startups and small business taking place in Galway, Ireland (October 2016). Step by step on how to create or upgrade a website for your business using WordPress - 22 Step training model. Book now with Galway Local Enterprise Office. Include testimonials from previous participants and details of special offer from LetsHost.ie - free domain and hosting for 3 months for attendees.

1. Would you like to learn
how to create a
website for your
business by attending a
two day WordPress
training programme?
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2. 2

3. With possibility to engage at some stage with
Professional Web Designers to upgrade!
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4. With possibility in future to add eCommerce
(online shop) functionality!
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5. For a promotional website WordPress is Free ! All
you need is a domain and hosting.
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6. WordPress is responsive i.e. it knows if visitor is
looking at site via mobile phone or on their laptop
and adjusts accordingly.
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7. LinkedIn, Facebook, Twitter and many more – using
Share Bars, Follow Icons and Feeds etc.
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8. WordPress is built with SEO – Search Engine
Optimisation – in mind.
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9. Stephen (the crazy Irishman) in Braveheart
“I've come to the right place, then.”
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10. Former Participant Feedback
I took part in a 2 day course delivered on behalf of
Galway Local Enterprise Office on how to set up
your own website with WordPress. The training was
comprehensive and practical as we had to set up
our own website (next slide) from scratch with
WordPress. Donncha guided us through each step
with great detail and thorough explanation. I have
since been able to maintain my website to a good
standard without any need for further training.
Donncha was very approachable and
accommodating as an instructor and his knowledge
was thorough.
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11. • I am a freelance
videographer and
filmmaker based in
Galway. I have an MA in
Production and Direction
from the Huston School of
Film & Digital Media,
NUIG. I love working with
people to help make their
visions come to life in the
form of professional, great
quality video content.
About Emma Hayward
Videographer / Filmmaker
emmahayward.ie
Emma’s Portfolio 11

12. Another former participant says:
• I attended LEO Galway’s WordPress course in Galway in
October 2015 delivered by Donncha. I am still amazed at
what I have learned in just two sessions. I wouldn’t
describe myself as techy at all, but had done a few
courses on web related topics before. This was the first
course I did where I came away with a fully functioning
live website. The course is completely ‘hands on’ . For
anyone in business who wants to run their own website
this is definitely the course for you. Thank you Donncha.
• Susan Connolly
• www.portugalexposure.com
… launching soon – a website (in English) for anyone
looking to book a holiday in Portugal. Lots of information &
travel tips! Designed by Limerick company Darvu - Susan
will be updating!
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13. Testimonial from a 3rd former participant
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• Last year, I attended LEO Galway’s WordPress course
delivered by Donncha. I had no experience of websites
and needed a website specifically for my services and
events. Donncha made it sound ‘do-able’ and achievable
and with his support, I found the confidence to make a
start and keep going. I now feel confident to update and
make changes which I had thought too difficult
beforehand. I had been quoted a big figure for putting a
website together so it saved me money to learn how to do
it himself. I would recommend this course to everyone
starting a business. For those who delegate the task to
someone else - its important to retain control and
responsibility over our websites and fear of the unknown
often stops us.
• Fiona Finn, Parent Mentor
• http://fionafinn.ie/

14. So, what is WordPress
Developed by Automattic, the company founded by
Matt Mullenweg.
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15. WordPress is one of the most globally
popular and powerful Content Management
Systems (CMS) – allows you to create and
update a website without knowledge of any
programming code.
Available FREE via your hosting provider or from
WordPress.org15

16. About Us and other Pages for
products and services
Navigation Menus
Blogposts
Contact Us by Email
Add images
Integrate Branding
Embed YouTube
Collect Email Addresses
for newsletters
Twitter and
Feedback Feeds
Google Maps for Directions
Landing pages – for eBooks or special offers16

17. Create a business website in 21 Steps
2 day programme
- 11th and 20th
October 2016 Book Online
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18. Ten participant Businesses
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‘Hands on the keyboard’
training

19. ALERT
There is a ‘learning
curve’ involved with
WordPress
• Are you ‘good’ on
your laptop with
email, browsing
websites, social
media and Office
applications like
Word and
PowerPoint. Do you
think you will like
creating a website? 19

20. BEFORE
1. Purchase your Domain
2. And web hosting
3. Install WordPress with assistance
of your host for your domain
Detailed instructions will be emailed to you so that
you can get your ducks in a row!
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21. Did you
tell them
about
special
offer from
LetsHost
Detail on
last slide
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22. So that you have an administrator
username and password
www.domain.com/wp-admin/
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23. DURING the TWO DAYS
LEARN ABOUT
• WP Dashboard
• Pages/ Posts
• Themes
• Plugins
• Widgets
• SEO
• Media – images
• Social Media
• Google Tools
Plus much more…
AND CAN APPLY LEARNING TO
YOUR WEBSITE to create…
• Home Page
• Add your branding
• Menu
• Contact Us Page
• Add a blog (optional)
• Footers
• Sidebar
• Sitemap
• Site Specific Functionality
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24. AFTER : lots more work to
keep site up to date and
working for you!!!
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25. To attend this TWO DAY ‘Set up Your Own Website’ in October 2016
visit website of
Galway Local Enterprise Office
to book your place.
www.startupwebtraining.com
@donnchadhh
A presentation by Donncha Hughes, Business Advisor, Mentor and Trainer
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26. As mentioned by the Ducks on slide 19, you will need to arrange to purchase hosting*
and a domain** in advance of the programme.
Please note that you are free to use any company of your choice for hosting and to
buy your domain.
Free Hosting for 3 Months
* Hosting is a service that you require when your website is live – so
that it can viewed on the internet. Renewed annually and will cost
approximately €50.
** A domain is your website address – renewed annually - you can
purchase a .ie or .com etc as your choice! 26

27. 27
Blogpost by Donncha with Step by
Step Instructions on How to Secure a
Domain and Install WordPress on
your Hosting
http://www.startupwebtraining.com/how-to-secure-your-url-
and-hosting-for-your-wordpress-website/

28. Free Hosting for 3 Months and
customer support to install
WordPress on Your Site.
When you book your place, Galway LEO will send you an email with a special link with
discount code to avail of 3 months FREE hosting from LetsHost.ie (offices in Oranmore).
More importantly, LetsHost will assign a dedicated person to
provide customer support to help you to install WordPress. It is
relatively easy to do but can be daunting when you do it for the
first time (you only need to do it once).
They are the experts!
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