The document summarizes a presentation by Doug Shaw and Joe Gerstandt on introducing creativity and innovation into the workplace. Some key points made in the presentation include that creativity is a critical capability for navigating today's complex world, but that it is often not encouraged or perceived as inefficient in many workplace cultures. The presentation provides strategies for overcoming barriers to creativity, such as being vulnerable, drawing without judgment, using sketching to trigger ideas and memories, and telling stories.

1. The Art of Leadership
Doug Shaw & Joe Gerstandt
Illinois SHRM 2014

2. About Doug
©reativity
©ommunity
©ollaboration
@dougshaw1

3. About Joe
Diversity
Inclusion
Freak Flag Flyer
@joegerstandt

4. Why Are We Here?
Our objective is for you to be better equipped to
introduce creativity and innovation into your place of
work.
‘Creativity and Collaboration are not important in my
business…’
Said no one…ever
The ability to work creatively and collaboratively are
mission critical for successful business and successful HR.

5. Creativity – It Matters
A major survey of CEOs selected ‘creativity’ as
the most critical capability to navigate today’s
complex world, rating it higher
than‘vision’,‘rigour’or ‘management discipline’.
Design Council - 2013

6. It Matters – So Why Isn’t It
Happening?
Some Ideas We Came Up With:
Too Busy
Too Risky
Not Encouraged
Coercive/Conformist Culture
A Gap in What We Say and What We Do
Perceived to be Inefficient

7. We Are All Born Artists

8. Vulnerability
‘Vulnerability is the path to
belonging, to innovation, trust
and creativity.’
85% of interviewees for Brene
Brown’s research can recall a
time in school that was so
shaming it forever changed how
they thought of themselves as
learners – 50% of those
recollections related to art and
creativity.

9. Are You Creative?
I ask people:
‘Can you draw/paint/sketch?’
They say:
‘I am not an artist’
Our work is our art
We are all artists -
Never be ashamed to admit it

10. Overcoming Fear - Draw For The Bin
We get hung up on believing
our work is not good enough.
We are not here to create
Masterpieces – we are here to
stretch our creative muscles.
Draw for the bin – not the
Royal Academy
Relax – and sketch yourself
Into existence.

11. Ebb and Flow – Tuning up the
Environment for Creativity

12. A Beginning – Where I Started to
‘Show My Work’
www.artsensorium.com

13. Doodling
Hand sketching is an aid to many
essential skills including:
Concentration
Idea Regeneration
Problem Solving
Memory Enhancement
Sketching and doodling often takes
a different path than words on a
page, opening up more
possibilities.

14. Memory Trigger
Sketches are powerful links to
experiences and trigger
important memories.
A picture paints a thousand
words.

15. Iteration
Creative work is iterative. Once an idea forms, it develops over a period of time.
Each attempt, each mistake informs our learning until we realise the final tweaks needed,
In order to get close to what we see in our mind’s eye.

17. Sketch Notes
Going social
Devolved power = more agility
Going social – what’s the
hardest part?
Going social – what does it
mean to you?

18. Mark Making
Using symbols and shapes to help
represent your business is an
interesting way of helping get
clarity around your brand and
strategy.

19. Coaching Questions
http://stopdoingdumbthingstocustomers.com/inspiring/leap-day-learning/
Using sketching and non judgmental questioning
to help create a coaching culture and improve your work.

20. Sketching the Future of Work
Inviting teams to cocreate a ‘big picture’ future for their work. Here’s one
example, follow the link to see more. Had we more time, we would have
refined and developed our work further – the point was simply to get people
familiar with the concept on the day.
http://stopdoingdumbthingstocustomers.com/learning/visualising-your-work/

21. Creativity From Constraint
‘Creativity is subtraction – Choose what to leave
out’ – Austin Kleon
‘Necessity is the mother of invention’ Anon
‘Drawing is about mark making. Try to use only
the marks you need’ – Kit White

22. Improvisation
‘That which is created without preparation.’
1 Rule: There are no mistakes
3 Principles:
Listen
Say yes…and
Commit

23. Stories – Part of the Essence of Life
and Work
The Five Beats of StoryTelling
1. The Introduction
2. The Inciting Incident
3. Raising The Stakes
4. The Main Event
5. The Resolution
http://99u.com/articles/17652/the-five-beats-of-successful-storytelling-how-it-can-
help-you-land-your-next-job

24. Stories – Part of the Essence of Life
and Work
Lost and Found – A Love Story
http://stopdoingdumbthingstocustomers.com/connection/lost-and-found/

25. Further Reading
Photo Credits
Photos © Doug Shaw – except:
Joe Gerstandt – © Bryce Bridges
Work Sucks https://flic.kr/p/sFfHK
Vulnerable http://www.flickr.com/photos/home_of_dreams/3581920427/
Sunflowers http://en.wikipedia.org/wiki/Sunflowers_(painting)