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SEO for Growth
The ultimate guide for
marketers, web designers
and entrepreneurs
SEOforGrowth.com
https://flickr.com/photo/54945394@N00/10810408425/
Myths
https://www.flickr.com/photos/132255389@N08/16989435441/
SEO is . . .
https://flickr.com/photo/87682837@N07/11844686875/
SEO is all
about tricks
https://flickr.com/photo/110695813@N05/11286591514/
SEO is about buying links
https://www.flickr.com/photos/126057746@N05/14680531233/
Social doesn't help SEO
https://flickr.com/photo/21713761@N00/4320517231/
SEO is too hard
https://flickr.com/photo/52452533@N04/16668957670/
What is SEO
for Growth?
Master the fundamentals
• Keyword strategy
• Website SEO
• Web page optimization
• Networking for links
https://flickr.com/photos/36183525@N05/5033583611/
What is
keyword
research?
Keyword research is a practice search engine
optimization (SEO) professionals use to find
and research actual search terms that people
enter into search engines.
https://flickr.com/photos/22693915@N00/8673348345/
Making
a list
Start with a list
• Brainstorm?
• Forum +
• Wikipedia
• Related
https://flickr.com/photos/8399025@N07/3374813066/
Google
Keyword
Planner
GKP tips
• Ad Groups
• Suggested keywords
• Related keywords
• Commercial intent
https://flickr.com/photos/127518727@N07/15354510569/
Foundational
themes
Long tail keywords
• Keywordtool.io
• Nimble
• Auto complete/related
https://flickr.com/photos/126104349@N04/14882889556/
The website connection
Editorial SEO
• Content plan
• Site structure
• On page
• Off page
On page
• Home page
• Call to action
• Clarity - Why
• Trust - Proof
Optimized elements
• Headline
• URL
• Title
• Description
• Img Alt/Title
Wordpress SEO by Yoast
https://www.flickr.com/photos/31065898@N08/8220970905/
Networking
Where to find links
• Partners
• Associations
• Competitors
• Content
• Contributions
ahrefs
https://flickr.com/photos/9228131@N07/7732993758/
Tool
roundup
Must have tools
• Google Keyword Planner
• Keywordtool.io
• BuzzSumo
• SEMRush
• ahrefs
• RivalIQ
• Nimble
SEO for Growth
The ultimate guide for
marketers, web designers
and entrepreneurs
FREE for PRIME User
Kindle Unlimited
SEOforGrowth.com

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SEO for Growth