Ellen Gerstein

Greater New York City Area, ny United States

Innovative Digital and Social Leader

I am a tech-savvy marketing professional experienced with using social media and content marketing to engage on B2B and B2C channels. My expertise includes uncovering consumer insights and then amplifying these trends to drive long-term strategic direction and innovation. I work best in an integrated environment, contributing to a brand's 360 degree marketing strategy: coordinating between inbound marketing, social media, branding, creative, advertising, influencer engagement, and analytics. My specialties include influencer marketing, social media content creation, content marketing, and social media best practices, all with the goal of creating deep customer engagement and ultimatel...