Fabiana Pereira
77
Abonné
Personal Information
Entreprise/Lieu de travail
Canada Canada
Profession
Digital Marketing, Loyalty, CRM & Analytics Expert
Secteur d’activité
Apparel / Fashion
Site Web
www.fabianaetcovitch.wordpress.com
À propos
Strategic and technical marketing executive with experience in leading Canadian companies as head of CRM, loyalty, customer insights, and analytics departments. Track record of uncovering white space, developing and delivering successful transformation roadmaps and high-ROI business cases.
Excels in building business capabilities by developing teams, implementing required technology, and streamlining processes in the areas of: digital and omnichannel marketing automation, CRM and campaign optimization, loyalty program management, customer database growth and monetization, customer segmentation for personalization, marketing analytics, and consumer insights.
CORE SKILLS
Delivering high...
Mots-clés
ecommerce
marketing strategy
online business
online marketing
marketing digital
information technology
online shopping
email
crm
technology
digital marketing
email marketing
retail
canada
digital strategy
innovation
direct marketing
customer experience
customer satisfaction
customer relationship management
Tout plus
- Présentations
- Documents
- Infographies