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Using Facebook for Advocacy and Social Change

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Forum One

1) The document discusses how advocacy groups and non-profits can use Facebook for social change and advocacy efforts. 2) It provides examples of how the Genocide Intervention Network has successfully used Facebook to mobilize members, raise awareness of issues like Darfur, and coordinate fundraising efforts that have raised over $500,000. 3) The key to success on Facebook is member engagement and facilitating conversations between the organization and its members and among members.

Économie & financeTechnologie
1  sur  25
Using Facebook for Advocacy and Social Change ,[object Object],[object Object],[object Object],[object Object]
Web Executive Seminars Social Sites for Social Good February 26, 2008 National Press Club Washington, DC Learn more: www.forumone.com/wes
Can you win with Facebook? ,[object Object],Noise to Signal By Rob Cottingham www.socialsignal.com/ noise-to-signal
The Genocide Intervention Network ,[object Object],[object Object],[object Object]
Facebook: An Overview ,[object Object],[object Object],[object Object],[object Object]
Demographics ,[object Object],[object Object],[object Object]
Why would you want to use Facebook? ,[object Object],[object Object],[object Object],[object Object]
Components of Facebook ,[object Object],[object Object],[object Object],[object Object],[object Object]
A Facebook Profile ,[object Object]
A Facebook Group ,[object Object]
A Facebook Page ,[object Object]
A Facebook Cause ,[object Object]
Keys to Success on Facebook ,[object Object]
Success Story #1 Using Student Pressure to Pass Legislation ,[object Object],[object Object],[object Object]
Success Story #2 Raising an Issue’s Profile and Engaging Members ,[object Object],[object Object],[object Object]
Picture a World Without Genocide ,[object Object]
Picture a World Without Genocide ,[object Object]
Picture a World Without Genocide ,[object Object]
Picture a World Without Genocide ,[object Object]
Picture a World Without Genocide ,[object Object]
Picture a World Without Genocide ,[object Object]
Picture a World Without Genocide ,[object Object]
Success Story #3 Coordinated Fundraising Through Facebook ,[object Object],[object Object],[object Object],[object Object]
Final Thoughts ,[object Object],[object Object],[object Object]
LEARN MORE: www.forumone.com/wes Web Executive Seminars

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Using Facebook for Advocacy and Social Change

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