Frank Jermusek on How to Choose the Right Real Estate Agent
1. HOW TO CHOOSE THE
RIGHT REAL ESTATE AGENT
FRANKJERMUSEK.ORG
2. WHO'S RIGHT
FOR YOU?
There are a lot of misconceptions surrounding real
estate agents. For example, many people believe
that agents pocket the entirety of commission
checks, but much of that money is spent on
expenses to get the house sold. With the
misconceptions and stereotypes, finding a real
estate agent can be a daunting task. After all, you
will be spending a lot of time with this person over
the next couple of months. Finding the right real
estate agent can be easier if you boil it down to a
few tactics: asking the right questions, speaking to
past clients, and trusting the chemistry.
3. ASK QUESTIONS
Schedule time to sit down with potential real estate agents for informal interviews.
During this time, it’s important to ask them questions that will help you gauge how
well the process could go and whether or not the relationship will be a productive
one. Here are a few to get started:
How long have
you been in the
business?
May I have three
references?
How will you
communicate
with me?
How many clients
do you currently
have?
Is this the area
that you normally
cover?
4. SPEAK TO PAST
CLIENTS
The last question is the perfect segue to the
next factor in finding the right real estate
agent. By scouring reviews and researching
the candidate, you have access to past
clients of your prospective realtor. Many
people don’t mind a quick email or direct
message on a review site asking them to
expand upon their experience with a
realtor.
Reaching out to past clients allows you to
gain a deeper understanding of a realtor’s
values, communication methods, and ability
to get the job done. It’s a step that takes up
almost no time in the present, but could
save you a lot of time in the future.
5. A number of real estate experts agree
that chemistry plays a big role in
finding the right agent. Though it may
sound cheesy, a huge chunk of time is
spent with a realtor during the buying
or selling process. That process is
often a stressful and emotional
experience, so having a realtor that
understands the emotional toll buying
or selling a home can take is
important.
CHEMISTRY
MATTERS
6. “Let’s face it — buying a house is a
stressful task, especially if you are facing
a divorce, having a baby, mourning the
death of a spouse, etc. You need an agent
who is patient with you and your
circumstances. Interview an agent or
broker and see if they have the same
emotions, outlook on life, personality, as
you do.”
QUOTE
Angela Yaun, a member of the Forbes’ Real Estate Council