SlideShare utilise les cookies pour améliorer les fonctionnalités et les performances, et également pour vous montrer des publicités pertinentes. Si vous continuez à naviguer sur ce site, vous acceptez l’utilisation de cookies. Consultez nos Conditions d’utilisation et notre Politique de confidentialité.
SlideShare utilise les cookies pour améliorer les fonctionnalités et les performances, et également pour vous montrer des publicités pertinentes. Si vous continuez à naviguer sur ce site, vous acceptez l’utilisation de cookies. Consultez notre Politique de confidentialité et nos Conditions d’utilisation pour en savoir plus.
Client : PT. Bajaj Auto Indonesia
Brand : Bajaj
Category : Automotive (2-Wheeled)
Client : PT. Multi Bintang Indonesia
Brand : Bintang
Category : Alcoholic Beverage
Client : PT. Kalbe Farma Tbk.
Brand : Procold
Category : OTC Flu Medicine
Client : PT. Hutchinson International
Brand : Tri
g y : Mobile Telecommunication
Bajaj Go Beyond 125 is a large scale road show event,
held in over 25 cities and municipalities throughout Indonesia.
This event presented one of the biggest challenge for Pantarei,
where it is done in multiple cities concurrently, where
coordination and logistic becomes a formidable challenge
Bajaj is promoting it’s latest 125 cc range of sport motorcycle
which performance goes well beyond it’s class. The activity
encompasses multiple outdoor activities ie. test ride, millage
challenge, entertainment and many more. It is an event that
truly breaks barriers and serves as a proof of quality for the
brand Bajaj in the eyes of its customers.
by Hutchison Telecom CP Indonesia
Pantarei Communications had been entrusted to manage and
organize variety of activations activities for the brand 3.
Pantarei’s involvement includes conceptualization of above-the-
line and point of sales communications, followed thru by
conceptualization of activations activities of each its product
Since 2008, pantarei has been working on a variety of
roadshow events, such as th recent “M h T
d h t h the t “Murah Tanpa T i” and
“Yahoo Messenger’ activation campaigns. Mau?
Djarum Super Adventurace 2008
We truly enjoyed our involvement in Djarum Super’s latest brand
y j y j p
activation program. Adventurace is an adrenalin pumping
competition, where only the best will be able to survive and claim
to be ‘Real Winner’.
Real Winner .
Pantarei’s involvement in this program includes above-the-line
communications and behind the scene TV program development.
Our challenge was to bring the real adrenalin actions into viewers
audience, while the program goes on uninterrupted.
“Vitaland” presented by Vitapus at Bobo Fair 2007 & 2008
Children are key influencers for product purchase including food
complements. Instead of educating mothers of the goodness of the
product, we came up with Vitaland, an interactive playground area -
allowing children to freely express and p
g y p push themselves to become
active in various of activities.
Booth events were a success, making the brand a best seller amongst
other b d of S i H
th brands f Sari Husada.
ARTVERTISING Arts and Advertising, a potent mixture
Launched in October 2007, Artvertising is a bi-annual
contemporary art exhibition - presenting art from a truly
different perspective: “Art from an advertising perspective”.
We at Pantarei understand that today, our culture has become
a pop culture, where whatever we do and the way we do things
are influenced by constant influx of brands and product
Advertising, can now become a form of art, as well as vice
versa. The idea for this exhibition is a joint effort between
P i Communications and G i A which serves as
i i d Garis Art, hi h
public relation and brand building activity for Pantarei
Softex Libalatri was a national roadshow of 10 cities event of
high school girl basketball competition, officially supported by
the Indonesian Basketball Association (Perbasi), which started
i 2004 and run f 3 years until 2006
d for til 2006.
Wholly organized by Pantarei Communications, our scope of
work included negotiations and p j
g project coordinations with
Perbasi, schools and team recruitment in each city, as well as
integrated marketing communications and public relations.
Thru this event, brand awareness and brand likeability
amongst our target group has increased significantly.
Softex Heritage of Quality took place in May - August 2004 in seven major cities throughout
the country. To emphasize the brand Softex, as a quality brand that truly understand women
from generations to generations The brand presented itself in the personalities of three
women of three generations: Reggy Lawalata, Shelomita, and Masayu Anastasia. They
endoresed the brand with their real life stories, which indicated that Softex was always there
when they needed it.
Softlove Wealth of Knowledge event was a
mixture of exhibition, education, and
entertainment to increase awareness of Softlove
as a baby line product manufactured by PT.
Softex Indonesia. The event took place in major
cities in Java, combining childcare experts,
parents and baby games, with the support of a of
baby products - ensured that the event were
always a full house event .
Wismilak International 2004
Pantarei Communications is proud to take part in this
international scaled tournament as the official communication
consultant, from above-the-line, marketing promo, t public
lt t f b th li k ti to bli
relations services. It is the biggest TIER III International
women tennis tournament in South East Asia.
The biggest challenge was managing the overall event to
become a public relations highlight, which resulted more than
US$2.4 illi in bli
US$2 4 million i public relations value, prior as well d i
l ti l i ll during
should you want to know more
h ld tt k
about us, we are located at:
jalan hang tuah II no 2
jakarta 12120, Indonesia
fax. 62 21 739 5922