Gareth Kay

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Gareth is the cofounder of Chapter. He's a strategist by trade. Chapter is a creative company dedicated to solving the wicked problems facing pioneering businesses. We are a new breed of creative company, built from the ground up to better deliver the types of commercial creativity pioneering companies need today. Commercial creativity defined by the impact it has, not the channel it is delivered in. Creativity that creates more delightful experiences between companies and people. Commercial creativity that solves the problems pioneering businesses face today in a world that is best characterized as complex, not simply complicated.

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Gareth Kay

The Demon-Haunted World

iPhone AppStore Secrets - Pinch Media

Modern Branding

Brand Signals

Brands Are People

What The F**K is Social Media?

Happiness as Your Business Model

What, Specifically, Do Generalists Do?

brands and communication in the era of media democracy

Whats Next In Media

Making Good Design Decisions

Brain Rules for Presenters

Crispin Porter + Bogusky employee handbook

Blaine Cook's presentation at eComm 2008

Death by PowerPoint

Fallon Brainfood: The Social 10

Leading With Insight

Brand Vs Utility

Conversations With Everyday Objects

Is qualitative research holding us back?