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Gamification solvay vietnam
- 2. You can discover more about a person in an hour of play than in a year of conversation. (Plato)
- 3. What’s WORLD’s CULTURAL best seller GOOD?
- 5. WHAT’s THE GAME WITH THE HIGHEST PRIZE MONEY?
- 7. HOW GAMES CHANGED MY LIFE? • My first Commodore 64 at 6 • “Messaging” parties at 16 • Globule Bleu - web agency, advertainment • Game as management technique • ØPP • TAPPTIC
- 9. PEAK ME UP Sell more. Have fun.
- 10. HAPPYBOARDING
- 16. Gamification is the best use of gaming techniques to create engagement or generate actions.
- 17. Sometimes, it is the best way to get out of a non-engaging environment. But it is not, or rarely, a game.
- 18. GAMIFICATION HELPS IN AN EXTRINSINC MOTICATION CONTEXT
- 19. EXTRINSINC MOTIVATION DOING SOMETHING TO GET OR AVOID SOMETHING ELSE WAITING AT STARBUCK’s STUDYING WORKING I WANT MY COFFEE! A JOB OR A DIPLOMA A WAGE BECAUSE
- 21. THE NUDGE EFFECT
- 24. GAMIFICATION IS POWERFUL IN AN INTRINSIC MOTIVATION CONTEXT
- 25. 72% or amateur runners are using a self motivation gamified app
- 30. quel est ce jeu ?
- 32. What are games doing better? 1. CLEAR OBJECTIVES 2. SCORE = PROGRESS INDICATOR 3. STORYTELLING 4. direct feedback 5. predictable and unpredictable REWARDS
- 35. APPLICATION FIELDS INTERFACES and USER EXPERIENCE TRAINING & MANAGEMENT MARKETING DAILY ACTIVITIES GAMIFICATION
- 36. DAILY ACTIVITIES GAMIFICATION FIELD #1 We now ‘play’ to remain engaged in so many activities… even quit smoking can be gamified.
- 37. HUMAN MANAGEMENT GAMIFICATION FIELD #2 Sales, project management, ideation, recruitment… new interfaces and old processes are reshaped to create more engagement thanks to gamification.
- 39. USER INTERFACES and UX/CX GAMIFICATION DOMAINE #3 To gamify an interface is to add engagement triggers where it makes sense.
- 43. MARKETING GAMIFICATION GAMIFICATION FIELD #4 Engaging clients into a progression, or via nudge effect, or other gamification techniques that will increase their experience and retention.
- 48. WHAT’s THE NAME OF THIS GAME?
- 50. integration NORMAL END MASTERYSCAFFOLDINGONBOARDING THE PLAYER’S JOURNEY (Kevin Werbach) IDENTIFICATION
- 53. 1. I don’t want to be the last of the group 2. I will have more fun with my friends 3. I will discover Bangkok / the marathon 4. I will improve my running skills
- 55. THE FIGHTERS
- 56. THE COMPETITOR BE BETTER THAN THE OTHERS WHILE RESPECTING THE RULES RANKINGS awards LEVELS FRUSTRATIONS
- 57. THE KILLER VICTORY AT ALL COSTS TITLES more than levels rankings are the world’s law
- 58. the ACHIEVERS
- 59. THE COLLECTIONER MAKE PROGRESS, ALWAYS FEEDBACK LEVELS TRANSITION BADGES NEW LIMITS, MOVING OBJECTIVES
- 60. THE EXPERT BE THE BEST I CAN feedback OBSESSION FOR OBJECTIVES LEVELS
- 61. THE EXPLORERS
- 62. THE NAVIGATOR Explore, more and more! NEW FRONTIERS NEW POWERS milestones unlock HIDDEN ZONES
- 63. THE Detective SOLVE, see things other don’t enigmas ‘out of the box’ learn unlock create
- 64. the SOCIALISers
- 65. the COACH BE USEFUL find a place in a group indirect scoring or team scoring affective score
- 66. THE ROCKSTAR Under social influence be popular be in the group conformity bia
- 73. NAME THAT GAME
- 74. This is the drive where people are motivated because they believe they are engaged in something that is bigger than themselves.
- 76. GAME TECHNIQUE / MEANING THE EPIC STORY
- 77. GAME TECHNIQUE / MEANING ELITISM Allowing your users or customers to form a prideful group based on ethnicity, beliefs, or common interests makes them feel like they are part of a larger cause.
- 78. GAME TECHNIQUE / MEANING HUMANITY HERO If you can incorporate a world mission into your offerings, you can gain even more buy-in during the on-boarding process. The way this works is to tie the actions you want people to take to something that will make the world a better place.
- 80. GAME TECHNIQUE / MEANING BEGINNER’s LUCK This is the “Calling” in Epic Meaning & Calling. Calling makes people think they are uniquely destined to do something. And one of the Game Techniques that can introduce the sense of Calling is Beginner’s Luck.
- 83. Where people are driven by a sense of growth towards a goal and accomplishing it.
- 84. This is also the most common implementation of gamification we see in the market, as most of the PBLs – points, badges, and leaderboards – appeal heavily to this drive.
- 85. GAME TECHNIQUE / ACHIEVEMENT POINTS
- 86. HOW ARE POINTS WORKING? 1. CUMULATED or exchangeable 2. TOTAL and intermediate scores 3. GOING UP and down 4. parallel currencies
- 88. PROBABLY THE BEST LEVER EVER. GAME TECHNIQUE / ACHIEVEMENT LEVELS
- 89. GAME TECHNIQUE / ACHIEVEMENT PROGRESS BAR
- 91. GAME TECHNIQUE / ACHIEVEMENT MILESTONE UNLOCK “when I achieved a major milestone in my career, no employer really opened up a new world for me. The only time new worlds opened for me, it was mainly when I left to join another firm, so I created my own milestone unlock scenario”.
- 92. GAME TECHNIQUE / INTERACTIVE PROGRESSION CHATBOTS
- 96. MAYBE THE MOST ‘NATURAL’ way to play. Look at lego blocks.
- 97. NAME THAT GAME
- 101. Wait, is this mine? I value it!
- 102. NAME THAT GAME
- 104. POKEMON GO? this is so “last week”…
- 106. GAME TECHNIQUE / OWNERSHIP THE GRUNT WORK
- 107. To own something in a collection game, you shall earn ‘money’ that increases the value perception of it. They both work together, and this is why the grunt work is efficient here. GAME TECHNIQUE / MEANING EXCHANGEABLE POINTS
- 108. CORE DRIVE #5 social INFLUENCE
- 109. Social Conformity Social Popularity Social Relatedness Social Meaning/LOVE.
- 110. NAME THIS DATING APP
- 111. Behind this lever: envy, jealousy, friendship, relatedness, mentoring, …
- 112. GAME TECHNIQUE / SOCIAL INFLUENCE MENTORSHIP
- 114. GAME TECHNIQUE / ACHIEVEMENT THE ROCKSTAR EFFECT
- 115. A Snapstreak occurs when two people have sent each other Snapchats back and forth for more than three consecutive days. When you start a Snapstreak with someone, you’ll see a fire emoji next to their name in the app. The number next to the fire emoji indicates how long the Snapstreak has been going.
- 116. GAME TECHNIQUE / SOCIAL INFLUENCE quêtes de groupe
- 117. GAME TECHNIQUE / SOCIAL INFLUENCE SOCIAL TREASURES Les ‘trésors sociaux’ sont ceux que vous redistribuez à un ami, collègue, partenaire de jeu. Cfr Google Social Bonus
- 118. CORE DRIVE #6 SCARCITY and curiosity
- 121. GAME TECHNIQUE SCARCITY & IMPATIENCE APPOINTMENT DYNAMICS
- 122. APPOINTMENT DYNAMICS smart korean shopping center
- 123. GAME TECHNIQUE SCARCITY & IMPATIENCE TORTURE BREAKS KEEP Or enforce the engagement while stopping or braking the player.
- 124. GAME TECHNIQUE SCARCITY & IMPATIENCE
- 126. Me against the chance. (I’ll be stronger)
- 129. WHAT GAME DID HE INVENT IN 1984? Alexey Pajitnov Ex-USSR secret services
- 130. TETRIS
- 131. Jessica Griggs
- 132. Tetris AS A CURE FOR POST- TRAUMATIC SYNDROMS Jessica Griggs
- 133. CORE DRIVE #8 LOSS AND AVOIDANCE
- 134. GAME TECHNIQUE / LOSS & AVOIDANCE EVANESCENT OPPORTUNITY
- 135. GAME TECHNIQUE / LOSS & AVOIDANCE EXPIRATION DATE Cognitive bia that gives you the illusion of a loss, even if you don’t really own something. See Farmville or Smurf Village, again
- 136. EPIC MEANING ACCOMPLISHMENT ENPOWERMENT OWNERSHIP SOCIAL INFLUENCE SCARCITY UNPREDICTABILITY AVOIDANCE WHITE HAT BLACK HAT