Benchmark: Facebook vs VKontakte ads platform testing

•

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Marco Govoni

This is the result of a short test made on either ads platforms.

Marketing

facebook.com

1
1
1

vk.com

COST PER CLICK!
!
!

CLICK THRU!
!
!

COST PER 1K!
IMPRESSIONS

1.99
0.10
0.20

SAME BUDGET AND TARGET (COUNTRY GB/SP/DE/UK, AGE 18-65)

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